Let's cut through the corporate jargon: insurance workflows suck. Between policy approvals, commission tracking, and client onboarding, your team's stuck playing paperwork ping-pong while actual revenue opportunities gather dust. That's why pairing Apizeal's insurance management muscle with ApproveThis' approval automation creates something rare in this industry – a system that actually works for you.
Why This Combo Hits Different
Apizeal keeps your policies and commissions organized. ApproveThis keeps decisions moving. Together through Zapier, they handle the grunt work of insurance operations so your team can focus on what matters – closing deals and keeping clients protected.
Here's the kicker: ApproveThis doesn't require your external partners or field agents to have Apizeal licenses. Client needs a policy change approved? Their broker clicks a link in an email, reviews the details, and approves it. No logins, no training, no $50/seat/month nonsense.
Real Workflows for Actual Insurance Teams
1. Vetting New Clients Before They Hit Your System
Scenario: Your agency uses Apizeal to track potential clients. But junior agents keep adding unqualified leads that waste underwriters' time.
The Fix: Zapier triggers an ApproveThis workflow whenever a new contact enters Apizeal. Senior agents review key details (claims history, risk factors) directly from their inbox. Only approved contacts sync back as official leads.
Who wins: Underwriting teams cut review time by 60%. Sales stops fighting about "who added that garbage lead."
2. Policy Changes That Don't Get Lost in Email Hell
Scenario: Clients email requests for coverage adjustments. These get buried, leading to missed deadlines and compliance risks.
The Fix: Create an ApproveThis template for common policy changes. Staff forwards client emails to a dedicated address, which parses the request into Apizeal. Approvers get automated SMS alerts for urgent changes with direct links to approve/deny.
Who wins: Compliance teams sleep better knowing all changes are logged. Account managers stop playing detective with client emails.
3. Commission Approvals That Actually Match Contracts
Scenario: Your finance team wastes hours cross-checking Apizeal commission reports against agent contracts.
The Fix: ApproveThis' calculated fields auto-verify if commissions hit predefined thresholds. Anything under $5k? Auto-approved. Over $50k? Routes to CFO with contract terms side-by-side. Approved payments sync back to Apizeal with full audit trails.
Who wins: Finance closes books 3 days faster. Agents get paid correctly the first time.
Setup That Doesn't Require an IT Degree
1. Pick Your Battles: Start with one high-friction approval process (e.g., new client onboarding).
2. Build in Apizeal: Create a form or trigger point for when this process starts.
3. Connect via Zapier: Use the "New Contact" trigger in Apizeal to launch an ApproveThis workflow.
4. Add Guardrails: Set approval thresholds, escalation rules, and sync approved data back to Apizeal.
Pro Tip: Use ApproveThis' vacation delegation so out-of-office approvers don't bottleneck urgent policy reviews.
Why This Isn't Just Another "Integration"
Most insurance tech stacks are duct tape and hope. This combo works because:
- No More App Switching: Approvers act directly from emails/SMS – critical for field adjusters and external partners
- Audits That Make Sense: Every approval ties back to specific Apizeal records, not some vague Slack thread
Bottom Line for Decision Makers
If your agency's growth is being choked by manual approvals, this integration isn't nice-to-have – it's mandatory. You're already paying for Apizeal. Adding ApproveThis through Zapier is like giving your entire team a productivity steroid with zero technical hangover.
Next Steps:
→ Get ApproveThis (free 14-day trial)
→ Apizeal Users: Book a 20-minute workflow audit
Because let's be real – your competition isn't waiting around for TPS reports to get signed in triplicate.
Integrate with Apizeal Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Apizeal
Suggested workflows (and their Zapier components) for Apizeal
Create approval requests for new Apizeal contacts
Manage your new contacts efficiently by creating an approval request whenever a contact is added to Apizeal. This ensures you quickly vet and approve contact additions before they are integrated fully into your system, streamlining your CRM workflow.
Zapier Components

Trigger
Contact Created
Triggers when a new contact is created in Apizeal
Action
Create Request
Creates a new request, probably with input from previous steps.
Add new leads in Apizeal for approved requests
Expedite lead qualification by creating a new lead in Apizeal whenever a request is approved in ApproveThis. This automation helps you automatically push approved requests directly into your lead funnel, reducing manual entry and accelerating lead follow-ups.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create/Update Lead
Creates a new lead or updates a lead already exists in Apizeal
Create approval requests for new Apizeal calendar events
Ensure your calendar events align with organizational strategies by creating an approval request whenever a new event is scheduled in Apizeal. This automation aids in vetting and prioritizing events, maintaining optimal calendar management.
Zapier Components

Trigger
Calendar Event Created
Triggers when a calendar event is created in Apizeal
Action
Create Request
Creates a new request, probably with input from previous steps.
Send SMS to users for approved or denied requests
Keep your team informed by sending an SMS notification to users whenever their request is approved or denied in ApproveThis. This ensures efficient communication and reduces wait time for feedback on requests.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Send SMS to an User
Sends a new SMS to an user
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