
ApproveThis manages your Keygen Integration approvals.
April 17, 2025
Integration Category: Developer Tools
Why These Two Tools Belong Together
Let's cut through the noise: Keygen handles software licenses. ApproveThis handles approvals. Together, they handle your compliance headaches. For teams shipping software - whether you're a SaaS company, dev tools vendor, or enterprise IT shop - this integration turns licensing workflows from reactive fire drills into controlled processes.
Keygen's strength is managing license creation, distribution, and machine activations at scale. ApproveThis brings structure to the human decisions around those licenses. When you connect them through Zapier, you're essentially building guardrails that ensure every license change gets proper oversight without creating bureaucratic bottlenecks.
What This Means for Your Bottom Line
For companies between 50-5,000 employees, this combo solves three specific problems:
- Compliance without micromanagement: Automatically route license changes for approval while keeping day-to-day ops running
- Cross-team alignment: Legal reviews new licenses while engineering handles machine activations - all in one workflow
- Audit-proof tracking: Every approval decision ties directly to specific Keygen license records
Real-World Use Cases for Teams That Ship Software
The Automatic License Renewal Flow
Scenario: Your customer's license expires. Keygen detects it → ApproveThis pings the account manager → Approval triggers auto-renewal in Keygen.
Who needs this: SaaS companies with tiered pricing models. Stops revenue leaks from expired licenses while preventing accidental renewals for churned customers.
The "New Client Onboarding" Shuffle
Scenario: Sales closes a deal → Keygen generates provisional license → ApproveThis routes to Legal for contract review → Engineering activates upon approval.
Who needs this: Startups scaling past 100 employees. Eliminates sales promising features your license schema doesn't actually support yet.
The Security Team's Nightmare Preventer
Scenario: Unusual machine activation detected → ApproveThis freezes license → Requires Infosec approval → Keygen logs investigation notes.
Who needs this: Enterprise IT teams. Adds friction exactly where you need it without slowing down legitimate users.
Setting This Up Without Losing Your Mind
Here's the 3-step process our customers actually use:
- Create approval templates in ApproveThis for your critical license events (new clients, renewals, etc.)
- Build Zaps that trigger on Keygen events → Create ApproveThis requests
- Connect approval outcomes back to Keygen actions using Zapier's path rules
Pro tip: Use ApproveThis' calculated fields to auto-approve renewals under $X value or for specific customer tiers. Saves your team from reviewing every $10/month plan change.
Why Your Team Leads Will Care
For Engineering Directors
Your team stops playing license police. ApproveThis handles stakeholder sign-offs while maintaining Keygen's API-first approach. No more custom webhooks for approval logic.
For Customer Success Managers
Clients get faster renewals (when appropriate) without you chasing internal approvals. Plus, ApproveThis lets external users approve requests without a Keygen login.
For CFOs
Every license change now has documented approval before hitting the books. Combines Keygen's usage data with human decisions for cleaner audits.
Features You'll Actually Use
Beyond basic approvals, these combos deliver real value:
Approval Thresholds Meet License Tiers
Set auto-approvals for low-risk licenses (think: free trial extensions) while flagging enterprise deals for manual review. ApproveThis handles the routing; Keygen enforces the policies.
Vacation Delegation That Doesn't Break Deals
When your VP Engineering takes PTO, ApproveThis automatically reroutes license approvals without exposing Keygen credentials. No more "waiting on Gary" memes.
Real-Time Tracking for Distributed Teams
Support team in Manila needs to activate a license? They see approval status in ApproveThis without Keygen access. Legal in NYC reviews terms without touching dev environments.
The Quiet Advantage Nobody Talks About
Using ApproveThis as the approval layer means external partners (distributors, resellers, enterprise clients) can participate in license workflows without getting Keygen logins. You maintain control over actual license management in Keygen while collaborators only interact with approval requests.
When to Consider This Integration
If any of these sound familiar:
- Your sales team keeps overpromising license terms
- Engineering gets pulled into license audits
- Customers complain about renewal delays
- Security keeps finding unauthorized machine activations
It's time to connect the dots between license management and human decisions.
Getting Started Without the BS
1. Keygen accounts: Keep using what you have
2. ApproveThis: Start with a free trial
3. Zapier: Use existing credentials
Build your first workflow in under an hour:
- Pick one pain point (renewals, new licenses, etc.)
- Map the Keygen event to an ApproveThis template
- Test with a single customer account
The Bottom Line
Keygen automates licenses. ApproveThis automates decisions. Together, they automate compliance. For teams tired of chasing approvals or explaining audit findings, this integration isn't about doing more - it's about finally doing less.
Next step: Book a 15-minute demo to see how ApproveThis + Keygen handles your trickiest approval scenario. Or just sign up and connect them yourself - we won't make you talk to sales.
Integrate with Keygen Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Keygen
Suggested workflows (and their Zapier components) for Keygen
Create ApproveThis requests for expired Keygen licenses
Enhance your license management process by automatically creating approval requests in ApproveThis when a Keygen license expires. This ensures swift action and continuity for your software users, preventing potential interruptions.
Zapier Components

Trigger
License Expired
Triggers when a license has expired.
Action
Create Request
Creates a new request, probably with input from previous steps.
Renew Keygen licenses upon ApproveThis approval
Automate your software licensing workflow by renewing Keygen licenses when an approval request is completed in ApproveThis. This reduces manual intervention and speeds up the license renewal process.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Renew License
Renews a license by extending its expiration date.
Submit new Keygen licenses for ApproveThis approval
Streamline your license approval process by automatically submitting newly created Keygen licenses to ApproveThis for approval. This integration ensures licenses are validated and approved efficiently, enhancing governance.
Zapier Components

Trigger
License Created
Triggers when a new license is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Generate ApproveThis requests for activated Keygen machines
Automatically generate approval requests in ApproveThis when a machine is activated in Keygen. This helps regulate machine activations and ensures they are authorized properly under controlled environments.
Zapier Components

Trigger
Machine Activated
Triggers when a machine is activated.
Action
Create Request
Creates a new request, probably with input from previous steps.
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