ApproveThis manages your Bitrix24 CRM Integration approvals.

Why These Two Tools Beat Spreadsheet Hell

Let's be real – nobody got into business to chase down approvals. But here you are, playing detective across Slack threads, emails, and that one project management tool Karen from accounting refuses to quit. This is where ApproveThis and Bitrix24 CRM become your new workflow sherpas. Together, they turn "Where's that approval?!" into "It's already handled."

The Approval-CRM Power Couple

Bitrix24 keeps your sales pipeline moving. ApproveThis keeps decisions from getting stuck. Connect them through Zapier, and you've got a system where:

• New CRM deals automatically trigger approval workflows
• Approved requests update CRM records without manual entry

Best part? Approvers don't need Bitrix24 licenses. Perfect for when you need sign-off from external partners or execs who think "CRM" is a radio station.

Real-World Workflows That Don't Suck

1. Company Onboarding That Actually Works

Picture this: Your sales team lands a new client. Instead of the usual email chain roulette ("Who approves vendor accounts again?"), ApproveThis automatically:

→ Creates Bitrix24 company records
→ Routes approval to legal/finance
→ Updates CRM status when approved

Who this saves: SaaS companies onboarding enterprise clients. No more "We approved that 3 days ago!" calls because marketing didn't get the memo.

2. Deal Approvals That Keep Deals Alive

New Bitrix24 deal hits $50k? ApproveThis pings the right exec via email (they live there anyway). They click "Approve" without logging into anything. CRM updates automatically, sales gets notified, champagne pops.

Real results: Manufacturing suppliers use this to enforce pricing thresholds. No more "Oops, we quoted below cost" because someone skipped the approval step.

3. Lead Handoffs That Don't Drop the Ball

Marketing qualifies a lead in Bitrix24. ApproveThis automatically:

→ Checks lead score against rules
→ Routes to sales director if hot
→ Escalates to CEO if enterprise-sized

Cool factor: Uses ApproveThis' calculated fields to auto-approve small deals while flagging big fish for review. Perfect for agencies managing multiple client budgets.

Setup That Won't Make You Call IT

1. Create your Zap
2. Pick Bitrix24 trigger (new deal, company, etc.)
3. Connect ApproveThis action
4. Map CRM fields to approval request
5. Test with a real request (try approving lunch expenses first)

Why Your Teams Will Actually Use This

Sales Teams

Get deal approvals faster than the prospect can change their mind. Approval thresholds mean they know exactly when deals need exec sign-off vs. when they can close autonomously.

Operations

Automatically route purchase requests from Bitrix24 to ApproveThis. Vacation delegation means approvals don't stall when Bob from procurement is on that Bali "workation".

Finance

Real-time tracking shows exactly who's sitting on invoice approvals. Conditional logic auto-approves small expenses while flagging big spends for review.

The Nerd Stuff You'll Actually Care About

ApproveThis adds muscle to Bitrix24 with:

Approval Groups: Make vendors get 3 department sign-offs before becoming approved suppliers in your CRM
Calculated Fields: Auto-flag deals where discounts exceed profit margins
Mobile Approvals: Let execs approve million-dollar deals from the golf course (we don't judge)

Bottom Line: This Isn't Another Shelfware Integration

Connecting ApproveThis and Bitrix24 via Zapier isn't about checking some "automation" box. It's about:

• Killing approval status meetings
• Stopping CRM data decay
• Making cross-team collaboration suck less

Most importantly, it lets you focus on work that matters instead of herding approval cats.

Ready to Stop Being an Approval Detective?

Get started with ApproveThis (free trial included, no "sales exploration call" required). Or if you want to see how it plays with your Bitrix24 setup, grab a 15-minute demo. We'll keep the jargon to a minimum.