ApproveThis manages your Reddit Lead Ads Integration approvals.

When Reddit Meets Approval Automation

Let’s cut to the chase: Reddit Lead Ads get you real people who actually care about your product. But if your team’s still forwarding leads through email chains or Slack threads, you’re basically throwing money at a campfire. Enter ApproveThis – the approval system that treats your Reddit leads like actual humans, not spreadsheet rows.

Here’s the dirty secret most marketing teams won’t admit: 23% of qualified leads get ignored because someone forgot to click “approve.” We’re fixing that by wiring Reddit Lead Ads directly into approval workflows that don’t suck. No more lost leads. No more “I thought YOU were handling this.” Just sales teams closing deals instead of hunting down signatures.

Why This Combo Doesn’t Just “Work” – It Prints Money

Reddit’s where niche communities live. ApproveThis is where niche communities get turned into revenue. Together, they do three things better than your current setup:

• Kill lead limbo: Every Reddit lead triggers an approval chain instantly – not when someone checks their inbox.
• Budget control that doesn’t choke growth: Auto-approve small deals, escalate big spends, all based on actual data from your leads.

Take this real example: A cybersecurity firm wasted 11 days last quarter because their CISO didn’t realize a Reddit lead needed approval. With our thresholds? Anything under $50K auto-approves. Over that? Routes straight to legal. Leads move 68% faster.

Actual Use Cases for People Who Hate Buzzwords

1. Marketing Teams: From “Maybe” to “Closed-Won” in One Workflow

Your Reddit ad goes viral. Great. Now what? Without ApproveThis:

→ Lead lands in Reddit dashboard → Marketing ops exports CSV → Email to sales manager → Slack ping → Approval email → Sales rep finally gets info

With the integration:

Reddit lead → Auto-create ApproveThis request → Sales lead gets email/SMS approval option → Approved? CRM entry auto-made → Sales gets Slack alert

Real results: B2B SaaS company cut lead response time from 38 hours to 19 minutes. Because waiting two days to contact a Reddit lead is basically telling them to go to your competitor.

2. Finance Teams: Yes, You Can Trust Marketing’s Reddit Budget

Here’s how procurement nightmares happen:

Marketing spends $50K on Reddit ads → Forgets approval process → CFO finds out during audit → Everyone hates everyone

ApproveThis fix:

→ Reddit ad campaign request → Routes to CMO and CFO → Both approve in app/email → Budget automatically allocated → Reddit ads go live

Bonus: Vacation mode means if your CMO’s hiking the Alps, approvals go straight to their deputy. No more “Out of office” reply holding up Q4 campaigns.

Setup That Won’t Make You Call IT

If you can order DoorDash, you can set this up:

1. Open Zapier
2. Choose “Reddit Lead Ads” as trigger
3. Pick “New Lead”
4. Connect ApproveThis → Select “Create Request”
5. Map lead data to approval fields (takes 90 seconds)

Pro tip: Use Calculated Fields to auto-flag high-value leads. Example: If lead’s “estimated deal size” > $25K, route to VP Sales automatically.

Who Actually Benefits (Besides Your Sanity)

Marketing Ops Teams

Stop being the approval police. Set up rules like:

→ Reddit leads from r/smallbusiness? Auto-approve under $10K
→ r/enterpriseIT leads? Require CTO sign-off
→ Any lead tagged “urgent”? SMS approvals to managers

Channel Sales Teams

Partners running Reddit ads? Give them approval power without Reddit access:

→ Partner submits Reddit ad creative → Your team approves via ApproveThis → Ad auto-publishes
Key detail: Partners never see your Reddit login. They just get clean approval requests.

Product Launches

Coordinating Reddit hype campaigns? Use approval chains like:

Community manager → Legal → CMO → Post
With parallel approvals so legal and CMO review simultaneously. No more launch delays because Legal took three days to check a meme.

The Quiet Killer Feature Everyone Steals

Approval Groups. Here’s why competitors hate this:

Say you get a Reddit lead from both r/marketing and r/startups. With groups:

→ r/marketing lead → Marketing team + Sales approves
→ r/startups lead → VC relations + Sales approves

Different processes, same workflow. All approvers need is email – no extra licenses. Perfect for agencies juggling 10 client approval styles.

“But Our Process is Special”

Heard it. Here’s how we handle “exceptions”:

Edge Case 1: Your Reddit leads need 7 approvals including the CEO’s cat.
Fix: Sequential approvals with 24hr timeouts. Cat gets push notifications.

Edge Case 2: Leads must be approved in French and English.
Fix: Approval emails auto-translate via Zapier + DeepL. Oui oui.

How to Not Screw This Up

Three implementation mistakes we fix:

Mistake: Approving every Reddit lead manually.
Solution: Set thresholds – under $1K? Auto-approve. Over? Escalate.

Mistake: Letting sales reps bug approvers.
Solution: Real-time dashboard shows exactly where each lead is stuck.

Ready to Stop Losing Reddit Leads?

Either:

A) Keep pasting leads into Google Sheets and hope someone notices.
B) Connect Reddit Lead Ads to ApproveThis in 8 minutes.

If you picked B: schedule a 12-minute demo. We’ll even show you how to auto-approve memes (for research).

Final Reality Check

Reddit’s not just cat pics anymore. 52% of B2B buyers now research purchases there. If your approval process can’t handle Reddit’s pace, you’re leaving deals in the parking lot. This integration isn’t about tech – it’s about respecting the leads you’re paying Reddit to get.

Note: ApproveThis doesn’t actually post to r/wallstreetbets. Yet.