
ApproveThis manages your Vuepak Integration approvals.
April 17, 2025
Integration Category: Marketing
Why Bother Connecting These Two?
Let's cut to the chase – if your team's still running approvals through email chains or worse, actual face-to-face conversations, you're leaving money on the table. ApproveThis and Vuepak solve different problems, but together they fix the "why is this taking so long?" headache that plagues mid-sized companies.
Vuepak handles your sales contacts and digital assets. ApproveThis handles getting people to say "yes" or "no" without the endless follow-ups. Connect them through Zapier, and you've got a system where:
- New sales contacts get approved before they clutter your CRM
- Marketing assets get legal sign-off without CC'ing the whole company
- Deal-specific pricing gets automatic escalation to VPs when it hits thresholds
No More "Who Approved This?" Meetings
Here's the thing about approvals – they're not just about getting a green light. They're about not having to explain to your CFO why $50K was spent on that "viral" TikTok influencer who got 83 views. ApproveThis adds accountability layers to Vuepak's contact management in three ways:
1. Automatic Paper Trails
When a new Vuepak contact gets created from a sales lead? ApproveThis forces someone to attach the discovery call recording or email thread before approval. No more rogue sales reps adding their buddy's startup as a "strategic partner."
2. Conditional Escalations
That enterprise deal with custom pricing? Set ApproveThis thresholds to auto-route to legal when discounts exceed 25%, then to the CRO if it hits 40%. All while keeping the updated contact details synced in Vuepak.
3. Cross-Team Visibility
Marketing needs to use Vuepak assets for a campaign? Their approvers don't need Vuepak licenses – just an email. ApproveThis shows the asset, usage rights, and expiration dates right in the approval request. No login? No problem.
Real-World Use Cases That Don't Suck
We'll skip the fluff and show exactly how 50-5,000 person companies use this integration:
For Sales Ops Teams: Cleaner CRM Data
The Problem: Your AE's adding "Bezos, Jeff" as an Amazon contact because "he might check this email eventually."
The Fix: Zapier triggers an ApproveThis workflow every time a new Vuepak contact is created. Requires the sales rep to attach either:
- A LinkedIn profile
- Email verification from Hunter.io
- Meeting notes confirming the contact's role
Who Uses This: SaaS companies with outbound sales teams. Cuts CRM cleanup time by 60%.
For Legal Teams: Faster Contract Reviews
The Problem: Sales sends NDAs via carrier pigeon (read: email attachments) and wonders why deals stall.
The Fix: When Vuepak tags a contact as "Contract Sent," ApproveThis:
- Auto-generates an approval task for legal
- Attaches the latest contract template from Google Drive
- Sets a 24-hour SLA with escalation to the next available lawyer
Who Uses This: Fintech and healthcare companies. Reduced contract turnaround from 5 days to 9 hours.
For Marketing Teams: Asset Governance That Doesn't Kill Creativity
The Problem: Brand teams waste days getting legal approval for social media posts.
The Fix: Connect Vuepak's digital asset library to ApproveThis so:
- Any asset download request triggers compliance review
- Approvers get previews of how assets will be used
- Automatic 30-day expiration for time-sensitive campaigns
Who Uses This: Retailers and agencies. Cut asset approval time by 75% during holiday crunches.
Setting This Up Without Losing Your Mind
You need three things:
- An ApproveThis account (free trial works)
- A Vuepak subscription
- A Zapier login (they have a free tier)
Step 1: In Zapier, create a new Zap. Choose Vuepak as the trigger app. Select "New Contact Added."
Step 2: Choose ApproveThis as the action app. Pick "Create Request." Map Vuepak's contact fields to ApproveThis' template.
Pro Tip: Use ApproveThis' calculated fields to auto-flag contacts without company emails or direct phone numbers.
Step 3: Add conditional logic. Example: If contact's title includes "C-Level," require CRO approval. Else, route to sales ops.
Step 4: Test with a fake contact. If it works, pour a drink. You've earned it.
Why Your CFO Will Care
Beyond the productivity stuff, this combo stops two money leaks:
Leak #1: Overpaying for SaaS seats. ApproveThis approvers don't need Vuepak licenses. That external legal firm reviewing contracts? They approve via email. That's $50/user/month saved.
Leak #2: Compliance fines. Every approved Vuepak contact or asset has a digital paper trail. When audits happen, export ApproveThis records with timestamps and comments. Done in 5 minutes.
The Bottom Line
ApproveThis isn't just another approval tool. When connected to Vuepak via Zapier, it becomes your enforcement engine for sales and marketing governance. No more:
- "I didn't know we needed approval for that"
- "Who's responsible for this?"
- "Can you re-send the document?"
Ready to stop being your team's human approval router? Start an ApproveThis trial or book a 10-minute demo. We'll show how to connect it to Vuepak without any "digital transformation" buzzwords.
Integrate with Vuepak Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Vuepak
Suggested workflows (and their Zapier components) for Vuepak
Create approval requests for new contacts
When a new contact is added in Vuepak, an approval request is automatically created in ApproveThis. This integration ensures that every new contact is reviewed and approved following established workflows.
Zapier Components

Trigger
New Contact Added
Triggers when a new contact is created in an address book.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create contacts for new approval requests
When an approval request is initiated in ApproveThis, a corresponding contact is automatically created or updated in Vuepak. This automation streamlines the process of contact data management following approval submissions.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create a Contact
Creates a contact in an address book.
Create approval requests for updated contacts
When a contact is updated in Vuepak, an approval request is automatically generated in ApproveThis. This integration validates changes through an established approval workflow, enhancing data accuracy.
Zapier Components

Trigger
Contact Update
Triggers when a contact is updated in an address book.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update contacts when approvals are finalized
After an approval decision is completed in ApproveThis, the corresponding contact in Vuepak is updated automatically. This integration ensures that approval outcomes are promptly reflected in contact records.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Contact Update
Updates a contact in an address book.
Create approval requests for deleted contacts
When a contact is deleted in Vuepak, an approval request is generated in ApproveThis to verify the removal. This automation supports compliance by involving a review process for contact deletions.
Zapier Components

Trigger
Contact Deleted
Triggers when a contact is deleted.
Action
Create Request
Creates a new request, probably with input from previous steps.
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