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MetaLocator Integration

ApproveThis manages your MetaLocator Integration approvals.

April 17, 2025

Integration Category: Marketing

When Store Locators Meet Approval Automation

Let’s get real: managing location data sucks when you’re coordinating between franchise owners, field teams, and corporate. Somebody updates a store’s holiday hours in MetaLocator. A distributor adds a new pickup location. A regional manager wants to change service areas. And suddenly you’re playing email tennis with “Who approved this change?”

ApproveThis plugs directly into MetaLocator via Zapier to automate the “who said yes” part of location management. We’re talking real-time approval chains that work how your business actually operates – whether you need three sign-offs from legal before updating a dealership listing or instant validation for emergency service area changes.

Why This Combo Works for Mid-Sized Companies

MetaLocator handles the where. ApproveThis handles the who allowed it. Together, they solve two big headaches:

  • No more rogue edits: Field teams can submit changes through MetaLocator’s crowdsourcing tools, but nothing goes live without proper sign-off
  • Audit trails that don’t lie: Every location update ties directly to an approval chain with timestamps and comments

Bonus: Approvers don’t need MetaLocator logins. Perfect for when your legal team shouldn’t have access to edit store listings but does need to vet changes.

Real World Uses That Don’t Sound Like HR Training Videos

Use Case 1: Franchise Compliance Made Less Awful

Picture this: A Burger Empire franchisee updates their dining room hours in MetaLocator. Corporate requires brand standards approval for any changes affecting customer experience.

How it works:

1. Franchisee submits change via MetaLocator’s portal
2. Zapier triggers an ApproveThis workflow
3. Regional manager + marketing lead get email/Slack approvals
4. Only after both approve does MetaLocator update go live

No more checking if Janet in compliance saw the email. No spreadsheets. Just a clean chain showing who signed off on those new 24-hour weekend hours.

Use Case 2: Emergency Service Area Updates

HVAC company RapidAir uses MetaLocator to show service areas. When a snowstorm hits, they need to temporarily add zones – but only with VP approval for overtime costs.

The fix:
Field manager submits MetaLocator change → Triggers ApproveThis workflow checking:
- Service department capacity
- VP finance approval for budget override
- Legal sign-off on insurance coverage

All happens in 12 minutes instead of 2 days. Because frozen pipes wait for no one.

Use Case 3: Dealership Launch Checklists

Auto OEMs using MetaLocator for dealer locators can’t have new listings go live until:
1. Facility photos approved
2. Sales certifications verified
3. Inventory feed connected

ApproveThis adds conditional approvals:
- Photo approval goes to marketing
- Certifications route to regional sales
- Tech team handles inventory integration
All gates must clear before MetaLocator publishes the new dealership.

Setting This Up Without Losing Your Mind

Here’s the simple version:

1. Create a Zapier account (free tier works)
2. Connect MetaLocator → Choose trigger (“Record Updated”)
3. Connect ApproveThis → Set up approval rules
4. Test with a $0 budget change (trust us)

Pro tip: Use ApproveThis’ calculated fields to auto-approve small changes. Like if a store moves 500 feet? Auto-approved. New state expansion? That’s a VP-level decision.

Which Teams Actually Care About This?

Operations Teams

Stop being the middleman between field crews and legal. Set up approval chains where warehouse managers can approve inventory location updates while compliance handles the rest.

Marketing Departments

Local SEO lives/dies by accurate location data. Ensure every MetaLocator change gets marketing sign-off before going live – without needing to CC 15 people on emails.

Finance Nerds

Attach approval thresholds to location changes. Adding a new service center? Auto-route based on cost projections. Bonus: All approval records sync to your ERP.

But Wait – There’s More (Actually Useful Features)

ApproveThis plays nice with MetaLocator’s edge cases:

Vacation Overrides:
Regional manager out climbing Everest? Approval tasks auto-reassign to their second-in-command.

Approval Groups:
Need both a franchise owner and corporate ops to approve? Set it as consensus or first-come.

Mobile Approvals:
Approvers can OK changes from their phone without needing MetaLocator access. Just click “Approve” in the email.

The Bottom Line for Businesses Over 50 Employees

If you’re using MetaLocator for anything beyond a basic store locator, uncontrolled changes will bite you. ApproveThis adds guardrails that:
- Prevent “Oops we weren’t supposed to launch that” errors
- Speed up valid changes with clear ownership
- Give auditors a single timeline to review

It’s not sexy tech. It’s the kind of boring that saves your ass during expansion years.

Next Steps for Less-Crappy Approvals

1. Grab an ApproveThis trial
2. Bookmark the Zapier integration docs
3. Pick one approval process that currently uses spreadsheets
4. Automate it in an afternoon

Or schedule a 15-minute demo to see how other multi-location companies handle approvals without the chaos.

🥳

Integrate with MetaLocator Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for MetaLocator

Suggested workflows (and their Zapier components) for MetaLocator

Create approval requests for updated MetaLocator records

When a record is manually updated in MetaLocator, create an approval request in ApproveThis to validate changes. This integration streamlines modification processes by automatically routing updates for approval. *Note: Ensure approval configuration is set in ApproveThis.*

Zapier Components

MetaLocator Logo

Trigger

Manually Updated Record

Triggers when a record in MetaLocator is manually edited or created by an admin or via Crowdsourcing. This trigger does not include data changes caused by a bulk import. This is useful for isolating record edits in MetaLocator that need to be synchronized with an external data source.

Action

Create Request

Creates a new request, probably with input from previous steps.

Update MetaLocator records for new approval requests

When a new approval request is received in ApproveThis, update a corresponding record in MetaLocator. This integration simplifies the process of reflecting approval initiations in your record system. *Note: Configure record IDs to match between systems.*

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

MetaLocator Logo

Action

Update Record

This action updates a specific record in MetaLocator.

Insert MetaLocator record after approval decision

After an approval decision is made in ApproveThis, automatically create or update a record in MetaLocator. This integration ensures that approval outcomes are promptly reflected in your data system. *Note: Ensure field mappings are correctly set up.*

Zapier Components

Trigger

A Request Is Approved/Denied

Triggers when a request is approved or denied.

MetaLocator Logo

Action

Create Record

This action creates or updates a record in MetaLocator.