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Click2Close Integration

ApproveThis manages your Click2Close Integration approvals.

April 17, 2025

Integration Category: Crm

When Approval Management Meets Customer-Centric Automation

Modern businesses face a critical challenge: maintaining operational speed without sacrificing control. Click2Close excels at managing customer journeys from lead capture to order fulfillment, while ApproveThis brings structure to decision-making processes. Together through Zapier, these platforms create closed-loop automation that keeps teams aligned and accountable.

Why This Integration Matters for Growth-Focused Teams

Click2Close users already benefit from centralized customer data and sales automation. Adding ApproveThis introduces guardrails and oversight exactly where needed. Consider these complementary strengths:

Click2Close's Engine: Automates customer interactions, tracks orders/subscriptions, and manages contacts at scale.

ApproveThis' Oversight: Adds conditional approval logic, multi-level signoffs, and audit trails to key transactions.

Real-World Workflows: Beyond Basic Automation

1. High-Value Contact Verification

When Click2Close detects a new enterprise lead (via Contact Created trigger), ApproveThis can:

  • Require sales manager approval before CRM enrichment tools engage
  • Auto-calculate lead scoring thresholds using Calculated Fields

Example: A cybersecurity firm routes all leads from government domains through compliance review before sales outreach. Approval Groups ensure both legal and sales directors sign off.

2. Order Validation & Fraud Prevention

Connect Click2Close's Order Completed trigger to ApproveThis for:

  • Auto-flagging orders exceeding $10K for manager review
  • Cross-referencing shipping/billing addresses via Approval Thresholds

Example: A luxury watch retailer uses calculated fields to compare order velocity against customer history, triggering manual review for suspicious purchases.

3. Subscription Retention Escalations

Transform Click2Close's Subscription Canceled events into retention opportunities:

ApproveThis routes cancellation reasons to department heads, enabling:

- Conditional approval paths for discount offers
- Vacation Delegation to ensure 24/7 response coverage

Example: A SaaS company automatically escalates annual plan cancellations to VP-level review while handling monthly users via chatbot flows.

Implementation Made Simple

Zapier Setup Essentials

1. Create Zapier account (if new) at zapier.com
2. Choose Click2Close trigger (e.g., "Order Completed")
3. Map relevant data fields to ApproveThis' "Create Request" action
4. Configure approval logic using ApproveThis' dashboard
5. Test with non-critical workflows before full rollout

Department-Specific Advantages

Marketing Teams

Require creative director approval for campaigns exceeding budget thresholds tracked in Click2Close. ApprovalThis' email-based approvals let external agencies review without platform access.

Sales Operations

Auto-create Click2Close contacts when ApproveThis approves new partner contracts. Sales teams get notified through existing CRM workflows.

Customer Success

Route Click2Close support tickets tagged "escalation" through ApproveThis' sequential approval chains. SLAs stay visible via real-time dashboards.

Executive Leadership

Monitor approval KPIs across departments through ApproveThis reports while maintaining Click2Close as single customer truth source.

Critical Differentiation Points

No Seat License Overhead: External approvers (clients, vendors, partners) interact via email without needing Click2Close access - ideal for cross-company workflows.

Context-Rich Approvals: Approval requests auto-populate Click2Close data like customer LTV, recent interactions, or order history.

Compliance Safeguards: Vacation Delegation and Approval Thresholds prevent bottlenecks while maintaining oversight.

Avoiding Common Pitfalls

Do: Start with high-impact/low-risk workflows like purchase order approvals before handling sensitive customer data.

Don't: Over-engineer approval chains - use Conditional Logic to keep processes lean.

Do: Sync Click2Close custom fields to ApproveThis for smarter decision context.

The Strategic Impact

Combining these platforms isn't about adding process - it's about making existing workflows decision-aware. Marketing teams gain oversight without micromanagement. Finance maintains control without becoming a bottleneck. Customers experience consistent service despite internal reviews.

Ready to Transform Workflows?

ApproveThis complements Click2Close's automation with human oversight exactly where needed. Through Zapier, implementation takes hours - not weeks. Start with a single high-value workflow and expand as teams adapt.

Explore ApproveThis Integration | Visit Click2Close

See the power firsthand: Book a Custom Demo

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Integrate with Click2Close Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for Click2Close

Suggested workflows (and their Zapier components) for Click2Close

Create ApproveThis requests for new Click2Close contacts

When a new contact is created in Click2Close, this integration creates an approval request in ApproveThis. It streamlines contact verification and reduces manual effort.

Zapier Components

Click2Close Logo

Trigger

Contact Created

Triggers when a new contact is created.

Action

Create Request

Creates a new request, probably with input from previous steps.

Create Click2Close contacts for new ApproveThis requests

When a new request is initiated in ApproveThis, this integration creates a contact in Click2Close. It keeps your customer records up-to-date based on incoming approvals. *Note: Verify contact details are consistently mapped.*

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Click2Close Logo

Action

Create Contact

Creates a new contact in the account.

Create ApproveThis requests for completed Click2Close orders

When an order is completed in Click2Close, this integration submits an approval request in ApproveThis. It adds a review step to ensure orders are verified before final processing. *Note: Adjust order thresholds as needed.*

Zapier Components

Click2Close Logo

Trigger

Order Completed

Triggers when a new order has been processed.

Action

Create Request

Creates a new request, probably with input from previous steps.

Create ApproveThis requests for canceled Click2Close subscriptions

When a subscription is canceled in Click2Close, this automation initiates an approval request in ApproveThis. It provides a review process to handle service reinstatement or follow-up. *Note: Ensure cancellation reasons are properly captured.*

Zapier Components

Click2Close Logo

Trigger

Subscription Canceled

Triggers when a subscription has been canceled.

Action

Create Request

Creates a new request, probably with input from previous steps.