
ApproveThis manages your IdeaPlan Integration approvals.
April 17, 2025
Integration Category: Product Management
When Feedback Meets Action
Product teams live in two worlds: the chaotic energy of customer ideas and the methodical demands of execution. IdeaPlan excels at capturing raw feedback through its collaborative boards, while ApproveThis brings order to decision-making with audit-ready approval chains. Together, they create a closed-loop system where promising concepts get vetted systematically - without killing momentum.
Consider how marketing agencies use this combo: Client suggestions from IdeaPlan boards automatically route through ApproveThis' compliance checks (budget limits, legal review). Approved ideas flow back as Jira tickets, while rejected ones get archived with clear documentation. This handshake between tools turns subjective debates into traceable business processes.
Core Integration Use Cases
1. From Brainstorm to Board Approval
When IdeaPlan users create new boards for product concepts, ApproveThis can trigger multi-layered reviews:
- Automatically checks if proposed features align with quarterly OKRs
- Routes high-cost ideas to finance teams
- Applies RACI matrices to ensure right stakeholders are involved
Real impact: A SaaS company reduced feature approval time from 14 days to 72 hours by connecting IdeaPlan roadmaps to ApproveThis' conditional routing. Product leads now set thresholds - any idea needing >40 engineering hours auto-escalates to CTO review.
2. Approval-Driven Idea Capture
Flip the workflow: When ApproveThis receives budget requests or vendor contracts, it can spawn corresponding IdeaPlan posts for team discussion. This works exceptionally well for:
- Procurement teams evaluating alternative suppliers
- HR departments crowdsourcing benefit plan preferences
- Legal teams seeking internal feedback on contract terms
Example: A manufacturing firm uses this to handle equipment purchases. Approval requests over $50k automatically create IdeaPlan threads where engineers debate specs. The final decision includes both executive sign-off and team consensus.
Strategic Advantages Across Teams
Product Managers: Kill HiPPO Culture
By tying IdeaPlan's voting mechanisms to ApproveThis' approval rules, PMs ensure features get prioritized based on data - not the Highest Paid Person's Opinion. Custom fields in ApproveThis can weigh IdeaPlan engagement metrics (comments, upvotes) alongside financial impacts.
Customer Success: Close the Feedback Loop
When clients submit ideas via IdeaPlan portals, Connect2 automates status updates. Approved concepts trigger personalized emails through ApproveThis' API; rejected ones include transparent rationale. This visibility turns even "no" decisions into trust-building moments.
Finance Teams: Guardrails, Not Gatekeeping
ApproveThis' calculated fields automatically flag ideas exceeding budget thresholds. But instead of flat denials, rules can:
- Suggest phased rollouts
- Offer alternative funding sources
- Request cost-benefit analyses
Implementation Made Simple
Using Zapier, the integration requires three steps:
- Trigger: Select either "New Board" in IdeaPlan or "New Request" in ApproveThis
- Action: Map key fields between platforms - IdeaPlan tags can become ApproveThis priority levels
- Test: Use ApproveThis' sandbox environment to validate without live data
Pro tip: Activate ApproveThis' vacation delegation before launch. This prevents delays when approvers are OOO - critical for global teams with overlapping IdeaPlan sprints.
Why This Combo Works Where Others Fail
Unlike rigid project tools, this integration respects how innovation actually happens. IdeaPlan captures the messy front end of ideas - screenshots, loose comments, emoji reactions. ApproveThis adds structure without bureaucracy through:
- Dynamic thresholds: Auto-approve small experiments while flagging major bets
- Contextual routing: Send hardware ideas to engineering, UX concepts to design
- Cross-license efficiency: Clients approve via email without IdeaPlan logins
A fintech startup leveraged this to comply with banking regulations. Customer feature requests in IdeaPlan now auto-check against compliance rules in ApproveThis. Legal teams only see ideas that pass initial filters, cutting review load by 60%.
Beyond Basic Automation
The real magic happens when you layer ApproveThis' advanced features:
Calculated Fields for Smarter Routing
Example: An IdeaPlan post with 50+ upvotes and "security" tag auto-promotes to CISO review in ApproveThis. Teams build logic once, then scale.
Version Control Meets Audits
ApproveThis stores every iteration of an IdeaPlan concept - crucial for ISO-certified shops. See who changed requirements mid-approval and why.
Two-Way Syncs Prevent Silos
Comments in IdeaPlan update ApproveThis tickets, while approval decisions post back as IdeaPlan statuses. No more spreadsheet trackers.
Getting Started
Ready to transform how your team ships ideas?
- Register for ApproveThis (free 14-day trial)
- Connect to IdeaPlan via Zapier in <15 mins
- Clone pre-built templates for your industry
Final note: Start small. Automate approvals for one IdeaPlan board first. Once teams see reduced meeting times and faster cycle speeds, scaling becomes self-service.
Integrate with IdeaPlan Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for IdeaPlan
Suggested workflows (and their Zapier components) for IdeaPlan
Create approval requests for new IdeaPlan boards
A new board in IdeaPlan triggers an approval workflow in ApproveThis, streamlining the evaluation and collaboration process. *Note: Ensure the proper reviewer settings are configured in ApproveThis.*
Zapier Components

Trigger
New Board
Triggers when a new board is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Add new ideas to IdeaPlan for incoming approval requests
A new approval request in ApproveThis initiates the creation of a new idea in IdeaPlan, capturing business proposals efficiently. *Note: Adjust the idea details mapping to match your approval request data.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Idea Added
Creates an Idea/post into your app
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