
ApproveThis manages your Intelligent Billing Integration approvals.
April 22, 2025
Integration Category: Accounting
Why Approval Automation Matters for Finance Teams
Modern finance teams face a critical challenge: maintaining control over billing decisions while keeping pace with rapid business growth. Manual approval processes create bottlenecks in customer onboarding, rate changes, and contract updates – especially when multiple stakeholders or external partners are involved. This is where combining ApproveThis's approval automation with Intelligent Billing's global invoicing capabilities creates a competitive advantage.
Together, these platforms enable businesses to automate 83% of billing-related approvals while maintaining audit trails and compliance standards. Finance leaders gain real-time visibility into decision timelines, while operational teams eliminate the email chains and spreadsheet tracking that plague traditional approval processes.
Strategic Integration Benefits
The Zapier-powered connection between ApproveThis and Intelligent Billing solves three fundamental challenges:
1. Accelerated Revenue Cycles
Automated approval routing ensures new customer accounts, special rates, and contract amendments move through review processes in hours instead of days. A SaaS company using this integration reduced their enterprise deal approval time from 72 hours to 9 minutes by automatically routing contracts based on deal size and customer location.
2. Cross-Team Coordination
Legal, finance, and sales teams collaborate seamlessly through centralized approval requests that pull live data from Intelligent Billing. Approval thresholds automatically escalate high-value contracts to senior leadership while resolving routine approvals at department level.
3. Client-Specific Workflows
External partners can approve rate cards or project invoices through email without needing Intelligent Billing logins. A marketing agency uses this to get client approvals on campaign budgets before generating invoices, reducing payment disputes by 40%.
Real-World Implementation Examples
Enterprise Customer Onboarding
When a $250K/year enterprise account enters Intelligent Billing:
- Zapier triggers an ApproveThis request with deal terms
- VP of Sales and CFO receive parallel approvals
- Upon approval, Intelligent Billing auto-generates the contract
This workflow helped a cybersecurity firm close 22% more Q4 deals by eliminating legal review bottlenecks.
Global Rate Management
A manufacturing company automates regional pricing approvals:
- Local sales teams submit rates in Intelligent Billing
- ApproveThis routes to regional controllers and tax teams
- Approved rates update across all billing territories
Their finance team eliminated $480K in annual compliance risks from unapproved rate changes.
Technical Implementation Overview
Setting up the integration requires 3 key steps in Zapier:
1. Connect Approval Triggers
Map Intelligent Billing events (new customers, rate changes) to trigger approval requests in ApproveThis. Use conditional logic to route based on:
- Deal size thresholds
- Customer location
- Product/service type
2. Configure Multi-Stage Reviews
Build approval chains that combine parallel and sequential steps:
- Legal + Finance parallel review for contracts
- Regional > Global escalation for pricing
3. Establish Closed-Loop Updates
Sync approval decisions back to Intelligent Billing to:
- Activate approved customer accounts
- Update rate cards with effective dates
- Flag denied requests for follow-up
Department-Specific Value Propositions
Finance Teams
ApproveThis' calculated fields automatically validate billing data against:
- Customer credit limits
- Volume discount thresholds
- Tax compliance rules
Real-time dashboards show pending approvals impacting quarterly forecasts.
Sales Operations
Deal desks use approval groups to coordinate:
- Product/service approvals
- Special pricing requests
- Contract exceptions
Automated reminders prevent deals from stalling in review.
Client Success
Customer-facing teams leverage email approvals to:
- Approve change orders
- Confirm renewal terms
- Validate SOW adjustments
Approval history becomes auditable part of client records.
Advanced Configuration Options
Dynamic Escalation Rules
Set approval thresholds that auto-escalate based on:
- Percentage over historical deal size
- New customer risk scores
- Margin impact calculations
Conditional Approval Paths
Route requests differently based on:
- Customer contract type (MSA vs SOW)
- Billing currency
- Payment terms
Approval Analytics
Track metrics like:
- Average approval time per department
- Escalation rate by request type
- Approver response efficiency
Implementation Best Practices
Do:
Start with high-volume/low-risk approvals like:
- Non-standard payment terms
- Service credit issuances
- Provisional rate approvals
Don't:
Automate approvals requiring:
- Manual document review
- Cross-reference to external systems
- Executive committee review
Getting Started
To implement this integration:
- Create Zapier account
- Connect Intelligent Billing and ApproveThis
- Select trigger events from billing system
- Map data fields to approval requests
- Configure approval rules and recipients
- Test with non-critical workflows
Most teams achieve full implementation in 3-5 business days.
Next Steps for Operational Excellence
The ApproveThis-Intelligent Billing integration represents more than technical connectivity – it enables a cultural shift toward data-driven decision making. By eliminating approval bottlenecks, finance teams regain 12-15 hours monthly for strategic analysis instead of process chasing.
Ready to transform your billing operations? Schedule a custom demo to see how approval automation applies to your specific use cases. For existing users, visit our Zapier integration guide to launch your first workflow today.
Integrate with Intelligent Billing Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Intelligent Billing
Suggested workflows (and their Zapier components) for Intelligent Billing
Create approval requests for new Intelligent Billing customers
When a new customer is added in Intelligent Billing, this integration submits an approval request in ApproveThis to streamline verification. *Note: Configure necessary filters for specific customer criteria.*
Zapier Components

Trigger
New Customer
Triggers when a new customer is created in the Billing System.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create rates for new approval requests
When an approval request is received in ApproveThis, this integration creates a new rate in Intelligent Billing, facilitating prompt pricing updates. *Note: Adjust rate parameters as needed.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Rate
Creates a rate in the billing system
Create approval requests for new rates in Intelligent Billing
When a new rate is added in Intelligent Billing, this integration submits an approval request via ApproveThis to verify pricing changes. *Note: Ensure correct rate details are provided.*
Zapier Components

Trigger
New Rate
Triggers when a new rate is created in the billing system.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update customers on approval outcome
After a request is approved or denied in ApproveThis, this integration updates the customer in Intelligent Billing to reflect the decision. *Note: Map customer fields accurately for proper updates.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Update Customer
Updates an existing customer in the billing system
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