
ApproveThis manages your Makeswift Integration approvals.
April 17, 2025
Integration Category: Website App Building
Why Combine ApproveThis and Makeswift?
Makeswift gives teams the power to build professional websites without code, while ApproveThis automates critical decision-making processes. Together, they solve a common problem: keeping creative projects moving forward without bottlenecks. When web updates, landing pages, or client deliverables require stakeholder sign-off, manual follow-ups and disjointed tools create delays. By connecting Makeswift to ApproveThis via Zapier, businesses gain a unified system where website changes trigger automated approvals, and approved requests sync back to project records. This eliminates back-and-forth emails, reduces errors, and ensures accountability across teams.
How Marketing and Web Teams Benefit
For marketers launching campaigns or web developers handling client requests, delays in approvals mean missed deadlines. Consider a digital agency using Makeswift to build client sites. When a designer submits a new landing page for review, an automated approval request in ApproveThis ensures the project manager, legal team, and client receive structured feedback. Approvers don’t need Makeswift access—they review content via email or ApproveThis’ dashboard, then decisions automatically update the project’s status in Makeswift. This is especially useful for:
- E-commerce teams updating product pages needing compliance checks.
- Nonprofits requiring board sign-off on public-facing content.
Key Use Cases: Speed Meets Oversight
1. Automate Web Project Approvals
When a new project is logged in Makeswift—like a homepage redesign or blog post—ApproveThis can instantly generate an approval task. For example, a healthcare company using Makeswift for their patient portal can route all content updates through ApproveThis to ensure compliance officers review HIPAA-related changes. Approval thresholds allow automatic sign-off for minor edits (e.g., typos) while escalating major revisions to senior staff.
2. Centralize Decision Records
Once a request is approved or denied in ApproveThis, Zapier can log the decision as a Makeswift record. This creates an audit trail for stakeholders. A SaaS company might use this to track feature launch approvals, linking each decision to the corresponding Makeswift prototype. Teams avoid digging through Slack or email histories to confirm why a change was made.
Setup in Three Steps
Step 1: Connect Makeswift and ApproveThis to your Zapier account.
Step 2: Choose a trigger, like “New Record” in Makeswift.
Step 3: Set the action to “Create Request” in ApproveThis, mapping relevant data (e.g., project URL, due date).
For two-way sync, create a second Zap where “Request Approved/Denied” in ApproveThis adds a record to Makeswift. Use ApproveThis’ calculated fields to include decision notes or deadlines in Makeswift’s records.
Features That Enhance the Integration
ApproveThis adds precision to Makeswift workflows:
Approval Groups: Require consensus from legal, finance, and leadership for high-stakes changes.
Vacation Delegation: Avoid delays by auto-reassigning tasks if an approver is out.
Real-Time Dashboards: Track pending website approvals alongside other departmental requests.
Cross-Team Efficiency
Marketing Teams: Route Makeswift landing pages through brand compliance checks before going live.
Operations: Approve vendor payment portals built in Makeswift after budget sign-off.
External Clients: Let stakeholders approve drafts directly via email without sharing internal tools.
Common Scenarios
Agency Workflow: When a Makeswift site draft is ready, ApproveThis notifies the client. Upon approval, the project auto-updates to “Client Approved” in Makeswift.
Regulated Industries: A financial services firm requires two compliance officers to approve Makeswift blog posts. ApproveThis enforces sequential approvals with mandatory comments.
Getting Started
To test the integration, start with a low-risk workflow like internal newsletter approvals. As teams adapt, expand to client-facing projects. Use ApproveThis’ templates to preconfigure common Makeswift use cases, reducing setup time.
Final Thoughts
Makeswift removes technical barriers to web design, while ApproveThis ensures decisions happen efficiently. Together, they let teams focus on creativity rather than process. By automating approvals, businesses reduce launch timelines, improve compliance, and maintain alignment between web projects and organizational goals.
Ready to accelerate your workflows? Register for ApproveThis or book a demo to explore custom integration scenarios.
Integrate with Makeswift Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Makeswift
Suggested workflows (and their Zapier components) for Makeswift
Create approval requests for new Makeswift records
When a new record is added to Makeswift, streamline your approval process by automatically creating an approval request in ApproveThis. This ensures every new web project or task is reviewed and approved efficiently, reducing oversight and increasing accountability. *Note: Ensure your ApproveThis workflows are set to track and notify necessary team members of each new request.*
Zapier Components

Trigger
New Record
Triggers when a new record is added.
Action
Create Request
Creates a new request, probably with input from previous steps.
Log approved requests as new Makeswift records
Once a request is approved or denied in ApproveThis, automatically log these actions as new records in Makeswift. This automation helps maintain an up-to-date record of approved projects, ensuring that all relevant information is captured and accessible for future reference or analysis. *Note: You should have your Makeswift project table setup to receive these approval records.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
New Record
Triggers when a new record is added.
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