ApproveThis manages your Presence Stars Integration approvals.

Why Combining Approval Management and Website Operations Matters

For marketing teams and agencies using Presence Stars to manage client websites, getting stakeholder approvals is often the bottleneck that delays campaigns. Traditional methods – scattered email threads, missed Slack messages, or unsigned PDFs – create chaos when juggling multiple clients or complex projects. ApproveThis solves this by adding structure to the approval process without disrupting existing tools.

When connected via Zapier, these platforms enable a closed-loop system: website changes captured in Presence Stars automatically trigger approval workflows in ApproveThis, while decisions sync back to update project statuses. The result? Faster turnaround times, fewer errors from manual handoffs, and clear audit trails for compliance.

Key Integration Benefits for Marketing Teams

Client-Facing Work Made Scalable

Marketing agencies managing 10+ client sites in Presence Stars can’t afford to use client logins for every copy edit approval. With ApproveThis:

• Clients receive branded approval requests via email (no software access needed)
• All feedback is captured in one thread, eliminating "version 5_FINAL_revised" attachments
• Auto-reminders ensure no request gets buried in an inbox

Example: A web design agency uses Presence Stars to stage a new homepage layout. When ready for review, ApproveThis sends the client an email with before/after screenshots and a single-click approval button. Rejected designs automatically route back to the project manager with client comments attached.

Content Publishing Without Bottlenecks

Enterprise marketing teams using Presence Stars for CMS management often get stuck waiting for legal or executive sign-off. ApproveThis adds conditional routing:

If a blog post contains specific keywords ("guarantee," "clinical study"), it’s automatically sent to compliance officers first. Otherwise, it goes straight to the CMO. Approval thresholds let junior staff approve minor edits ($200 budget for image licenses), while larger expenses escalate.

Three Real-World Workflow Solutions

1. Client Website Change Approvals

Problem: A financial services client requires compliance reviews for every website update, but their legal team refuses to use Presence Stars directly.

Solution: When a Presence Stars form submission flags a content update, ApproveThis:

• Routes the request to internal compliance officers first
• Upon internal approval, sends an email digest to the client’s legal team
• Only pushes changes live after both parties sign off

Outcome: The agency reduced average approval time from 6 days to 11 hours.

2. Landing Page Launch Coordination

Problem: An e-commerce team needs simultaneous approvals from creative, inventory, and legal teams before launching holiday campaign pages in Presence Stars.

Solution: ApproveThis uses parallel approval groups to:

• Send page copy to legal
• Product images to creative
• Promo terms to inventory management

All teams review concurrently. If any group rejects, the request pauses with context-specific feedback. Vacation delegation ensures backups handle urgent requests.

3. High-Volume Lead Qualification

Problem: A B2B company using Presence Stars forms gets 200+ daily leads. Sales reps waste time chasing unvetted prospects.

Solution: ApproveThis applies lead scoring via calculated fields:

• Automatically approves leads with budget >$50k
• Flags medium-potential leads for sales manager review
• Discards unqualified entries

Approved leads sync to Salesforce; rejected ones receive automated nurture emails.

Technical Setup: What You Need to Know

Connecting Presence Stars and ApproveThis takes under 15 minutes:

1. In Zapier, choose Presence Stars as the trigger app ("New Form Submitted")
2. Select ApproveThis as the action app ("Create Request")
3. Map form fields (e.g., client email, change details) to approval request templates
4. Set up optional filters – e.g., only send requests with "legal_review=yes"

Pro Tip: Use ApproveThis’ calculated fields to auto-populate deadlines (submission date + 48 hours) or priority levels based on form responses.

Cross-Functional Benefits

For Client Services Teams

Account managers gain real-time visibility into approval statuses without nagging clients. If a client denies a request, they can immediately see comments like "Header font too small – use 16pt instead" rather than deciphering vague emails.

For Operations Teams

Centralized reporting shows which clients or departments cause delays. Over six months, one agency discovered 63% of delays came from one client’s legal team – data they used to adjust contracts and pricing.

For External Partners

Freelancers and contractors get clear guidelines: "Submit all copy via Presence Stars → automatic approval request sent." No more guessing who needs to sign off.

Why This Integration Beats Manual Processes

Agencies often try to force Presence Stars into an approval system using comments or user roles. This fails because:

• External clients won’t learn a new platform
• Complex chains (legal → CMO → client) become unwieldy
• There’s no audit trail for compliance

ApproveThis handles the process layer; Presence Stars remains the source of truth. Decisions sync back via Zapier, updating task statuses or triggering next steps.

Getting Started

To implement this integration:

1. Sign up for ApproveThis (14-day free trial)
2. Create a Zapier account if needed
3. Build your first Zap using the "New Form Submitted" trigger from Presence Stars

For complex workflows, ApproveThis’ team offers free onboarding sessions to configure role-based access, approval thresholds, and escalation rules.

The Bottom Line

Marketing teams using Presence Stars invest heavily in efficient website management – why let approvals derail progress? ApproveThis adds missing structure without disrupting existing processes. Clients get a frictionless way to sign off; internal teams gain clarity on priorities and deadlines.

Ready to eliminate approval chaos? Start your free trial or request a demo to see custom use cases for your team.