
ApproveThis manages your ZenCall Integration approvals.
April 17, 2025
Integration Category: Ai Tools
Two Platforms, One Powerful Solution
Modern businesses face a critical challenge: keeping pace with customer demands while maintaining control over internal decisions. ZenCall's AI-powered phone system handles high call volumes and lead follow-ups, while ApproveThis ensures every consequential decision gets proper oversight. When connected through Zapier, these platforms create a seamless bridge between customer interactions and internal governance.
Where ZenCall Excels – And Where ApproveThis Complements
ZenCall acts as your 24/7 phone team, qualifying leads through natural conversations and scheduling callbacks. But when those conversations require human judgment – like approving custom pricing exceptions or confirming high-stakes meetings – manual follow-up creates delays. ApproveThis eliminates bottlenecks by automating approval routing based on your business rules, ensuring ZenCall's efficiency doesn't come at the cost of oversight.
Key Integration Benefits
A marketing agency using ZenCall to book client calls could auto-trigger approval requests for any meetings requiring creative director input. A healthcare provider might automatically route patient callback requests needing doctor approval. The integration shines in scenarios where speed matters but compliance can't be compromised.
Real-World Use Cases Across Teams
Sales Teams: Close Deals Faster
When ZenCall identifies a hot lead requesting a same-day demo, ApproveThis can:
- Auto-approve standard demos using calculated fields to verify lead score thresholds
- Route custom demo requests to sales directors with deal size alerts
A SaaS company reduced approval delays for enterprise demos by 83% using this integration, ensuring sales reps never miss urgent opportunities.
Customer Success: Proactive Account Management
ZenCall's follow-up calls often uncover upsell opportunities. With ApproveThis:
Customer success managers receive pre-approved discount limits when scheduling renewal meetings, enabling real-time negotiations during ZenCall conversations. A logistics company using this approach increased upsell close rates by 27% quarter-over-quarter.
Operations: Scale Without Chaos
Vendor onboarding calls handled by ZenCall can trigger approval workflows for contract sign-offs. Approval thresholds automatically approve routine suppliers while escalating high-risk vendors to legal teams. This dual approach helped a manufacturing firm accelerate 89% of low-risk vendor approvals while maintaining strict compliance for critical partners.
Technical Setup Made Simple
Connecting ZenCall and ApproveThis via Zapier takes under 15 minutes:
- Create a Zap using ZenCall's "New Meeting Request" trigger
- Map critical data points like caller ID, meeting purpose, and urgency level
- Set up ApproveThis approval rules using dynamic fields from ZenCall
Example: A law firm automatically routes high-value client meeting requests to senior partners while assigning routine consultations to junior staff based on caller history pulled from ZenCall.
Why This Integration Works
Unlike basic calendar integrations, this solution respects organizational hierarchy through ApproveThis' sequential approval chains. If ZenCall schedules a meeting requiring CFO approval while they're traveling, vacation delegation automatically reassigns the request – no dropped balls.
Cost Control Advantage
External clients can approve ZenCall meeting requests via email without needing ApproveThis licenses. A PR agency uses this to let clients review media interview opportunities directly from their inbox, maintaining brand safety without software training.
Beyond Meeting Approvals
While the core integration focuses on scheduling, advanced users leverage ApproveThis' calculated fields for:
- Automatically approving callbacks for customers below credit limits
- Escalating support calls based on ZenCall's sentiment analysis scores
- Routing high-risk compliance calls to audit teams
Getting Started
To implement this integration:
1. Sign up for ApproveThis and create your approval templates
2. Connect ZenCall through Zapier using their official integration guide
3. Test with low-risk workflows before expanding to critical processes
Who Benefits Most?
This integration delivers maximum value for:
- High-volume call centers needing compliance oversight
- Field service businesses coordinating onsite visits
- Professional services firms managing client interactions
- Distributed teams requiring location-aware approvals
The Bottom Line
Combining ZenCall's call management with ApproveThis' structured approvals eliminates the "I need to check with my manager" bottleneck. Prospects get faster responses while businesses maintain control – the exact balance needed in competitive markets.
Ready to transform your call workflows? Schedule a demo to see real-time examples matching your use case, or start a free trial to test the integration with your ZenCall account.
Integrate with ZenCall Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for ZenCall
Suggested workflows (and their Zapier components) for ZenCall
Create approval requests for new meeting bookings
When a new meeting is requested in ZenCall, an approval request is automatically created in ApproveThis to ensure every meeting meets your approval standards. This integration streamlines scheduling and approval processes, saving time and reducing manual follow-up. *Note: Verify meeting detail mappings to match ApproveThis requirements.*
Zapier Components

Trigger
New Meeting
Triggers when people request new meeting.
Action
Create Request
Creates a new request, probably with input from previous steps.
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