Why This Integration Isn't Just Another Zap
Let's be real - most "integrations" are just digital duct tape. Not this one. When you connect ApproveThis and TeamGram through Zapier, you're not just moving data between tabs. You're fixing the broken handoffs between your deal-closers and your decision-makers.
TeamGram keeps your sales pipeline moving. ApproveThis keeps approvals from getting stuck in email purgatory. Together? Deals get finalized faster because your CRM actually talks to your approval system instead of giving you the silent treatment.
Where TeamGram Does the Heavy Lifting
TeamGram's the organized friend who actually updates the CRM. Tracks leads, manages client info, logs every interaction. But when deals hit that "need sign-off" moment? That's where things usually fall apart. Enter ApproveThis.
Where ApproveThis Takes the Wheel
ApproveThis is the enforcer your approval process wishes it had. Custom workflows that actually match how your company works (not some consultant's flowchart). Automatic escalations when people ghost. Real-time tracking so you know exactly who's holding up the show.
Real-World Uses That Don't Suck
We'll skip the hypotheticals. Here's how actual teams use this combo without wanting to throw their laptops:
Use Case 1: New Client Onboarding That Doesn't Take 47 Emails
The Problem: Sales closes a deal in TeamGram. Then starts the CC-all email chain for legal/security/finance approval. Client gets annoyed. Deal momentum dies.
The Fix: Auto-create ApproveThis requests when new companies hit TeamGram. Route to the right approvers based on deal size or client type. Approvers click yes/no in email - no app login needed.
Who Cares: SaaS companies closing enterprise deals. MSPs onboarding new clients with complex security needs.
Use Case 2: Lead Approval That Doesn't Kill Your Pipeline
The Problem: Sales development reps add leads willy-nilly. Some are garbage. Managers play whack-a-mole with spreadsheets.
The Fix: New TeamGram lead triggers ApproveThis workflow. Managers approve/deny right from their inbox. Approved leads auto-update in CRM. Denied leads get archived with notes.
Who Cares: Agencies qualifying client fit. Med device companies needing compliance checks.
Use Case 3: Approval Paper Trails That Don't Require a Detective
The Problem: Closed a deal? Great. Now where's the pricing approval? Who signed off on the custom SOW? Hope you like digging through forwarded emails.
The Fix: Every ApproveThis decision auto-adds notes in TeamGram. Full audit trail attached to the client record. Even shows who was out sick when approvals got delegated.
Who Cares: Anyone who's ever been audited. Or had a client question pricing after the fact.
Department-Specific Wins
Sales Teams: Stop Chasing Interns for Sign-Offs
Your AE closes a deal at 4:55 PM. Legal needs to review the MSA. Instead of:
- Slack pings going unanswered
- Forwarding emails to "the right person this time, we swear"
ApproveThis auto-routes based on contract value. Legal gets it in their inbox with all deal details pre-filled. They click approve. TeamGram auto-updates the deal stage. AE clocks out at 5.
Operations: Actually Enforce Process Without Being the Bad Guy
New vendor request comes through TeamGram. Your workflow:
- Check if vendor is in approved database
- Route to department head if over $5k
- Auto-approve under threshold
Instead of playing approval traffic cop, you set the rules once. ApproveThis handles enforcement. You look at pretty dashboards instead.
Finance: Close Books Faster Without the Spreadsheet Circus
Month-end expense approvals usually involve:
- Chasing down managers
- "Who approved this $10k charge?"
- Last-minute corrections
With ApproveThis + TeamGram:
- Expenses submitted via TeamGram forms
- Auto-route based on amount/department
- Approvals sync back as verified
- Denials flag for follow-up
Auditors get clean records. You get to leave before midnight on closing day.
Setup That Doesn't Require a PhD
If you can make a Zapier account, you can do this:
Basic Connection Steps
1. Create your Zap
2. Pick TeamGram trigger (new lead, company, etc.)
3. Connect ApproveThis action
4. Map fields once
5. Test with real data
Pro tip: Start with one workflow. Nail it. Then expand. Don't boil the ocean.
Settings That Actually Matter
• Approval thresholds: Auto-approve small stuff, escalate big deals
• Vacation rules: No more "OOO" reply chains
• Email templates: Brand the approval requests
• Audit logs: Because CYA never goes out of style
Why This Isn't Just Another Integration
Secret Weapon: External Approvers Don't Need TeamGram
Client needs to sign off? Vendor approval required? They get an email. Click approve. Done. No guest logins. No per-seat fees. Your CRM stays clean.
Real-Time Syncs That Don't Lie
Statuses update in both systems simultaneously. No more "I approved that yesterday!" excuses. The paper trail doesn't care about your bad memory.
Analytics That Show More Than Pretty Graphs
See which deals get stuck. Spot bottlenecks. Prove compliance. Export reports that don't require 3 days of cleanup.
Bottom Line: Approval Processes Should Work For You, Not Against You
If your current system involves more herding than actual work, it's broken. ApproveThis + TeamGram via Zapier fixes that. Not with magic buzzwords. With actual automation that works how you already operate.
Ready to stop being an approval secretary? Get started with ApproveThis or schedule a 15-minute demo. We'll even show you how to set up your first Zap while we're at it.
Integrate with TeamGram Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for TeamGram
Suggested workflows (and their Zapier components) for TeamGram
Create approval request for new companies
When a new company is created in TeamGram, this automation creates an approval request in ApproveThis. It streamlines the onboarding process by ensuring decisions are tracked in real time. *Note: Ensure company details are mapped correctly.*
Zapier Components

Trigger
Company Created
Triggers when a company is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create contact for new approval requests
When a new approval request is received in ApproveThis, this integration creates a new contact in TeamGram to log request details. It improves tracking and ensures all approval requests are properly recorded. *Note: Confirm contact field mapping for consistency.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Contact
Creates a new contact.
Create approval request for new leads
Whenever a new lead is created in TeamGram, this automation sends an approval request to ApproveThis. It helps ensure that lead qualifications are reviewed promptly for quality control. *Note: Verify lead data corresponds to approval criteria.*
Zapier Components

Trigger
Lead Created
Triggers when a lead is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Add lead note for approved requests
When an approval request is completed in ApproveThis, this automation adds a note to a lead in TeamGram to reflect the outcome. It ensures that all approval decisions are recorded within your lead data. *Note: Adjust note content to include relevant approval details.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Add Note to Lead
Adds a note to a lead.
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