Skip to content
Vendasta Integration

ApproveThis manages your Vendasta Integration approvals.

April 17, 2025

Integration Category: Sales Crm

When Your CRM and Approvals Play Nice, Everybody Wins

Let’s get real: approval processes suck when your tools don’t talk. Sales teams live in Vendasta tracking leads and client interactions. Finance teams demand oversight on deals and budgets. Operations needs visibility without playing 20 questions. Enter ApproveThis and Vendasta shaking hands through Zapier - suddenly, your approvals become less of a bottleneck and more of a well-oiled machine.

This isn’t about replacing Vendasta’s CRM chops. It’s about supercharging how decisions get made across sales, finance, and client-facing teams. We’re talking automatic audit trails for every approval, context-rich requests that don’t require 17 follow-up emails, and external stakeholders who can approve stuff without needing a Vendasta login.

Why This Combo Actually Moves the Needle

Vendasta’s great at showing you the sales pipeline. ApproveThis tells you exactly who needs to greenlight what to keep that pipeline flowing. Together through Zapier, they fix the three big headaches mid-sized companies have with approvals:

  • No more approval black holes: Every Vendasta CRM activity tied to a budget, contract, or client request gets automatic paper trails in ApproveThis.
  • Stop babysitting approvers: Conditional rules auto-route requests based on deal size, client tier, or department. Vacation? Delegation’s handled.

Here’s the kicker: ApproveThis approvers don’t need Vendasta licenses. Your agency partners or finance approvers can review and decide directly from email without another software login. That’s huge for companies juggling external stakeholders.

Real-World Wins for Teams Who Hate Red Tape

Use Case 1: Sales Teams Close Faster (Without Finance Breathing Down Their Necks)

A regional MSP uses the Vendasta-ApproveThis zap to handle discounted service bundles. Here’s how it plays out:

1. Sales rep creates "Acme Co - 20% Off Managed Services" CRM activity in Vendasta
2. Zapier triggers an ApproveThis request with deal specifics
3. Conditional routing: Deals under $5K auto-approve, others go to regional director
4. Director approves/denies directly from email in 2 clicks
5. Approved? Vendasta automation updates deal stage and notifies client

Result: Sales cycle shortened by 3 days average. Finance gets weekly auto-reports instead of micromanaging every deal.

Use Case 2: Client-Facing Teams Stop Playing Telephone

A marketing agency syncs Vendasta client requests with ApproveThis thresholds:

- New "Website Redesign" activity in Vendasta?
- ApproveThis calculates hours + costs using dynamic fields
- Over 50 hours? Auto-route to production lead AND client via email
- Both approve? Vendasta automation kicks off project setup

Bonus: Clients see real-time approval status without nagging their account manager.

Use Case 3: Finance Actually Trusts Field Approvals

A franchise operation handles equipment purchases through Vendasta vendor records:

- Location manager adds "New POS System" vendor in Vendasta
- ApproveThis routes based on cost: <$10K (regional approval), >$10K (HQ review)
- Approved requests auto-update Vendasta vendor status
- Denied? CRM activity flags "Needs Budget Review"

Outcome: 67% faster procurement with built-in compliance guardrails.

Setting This Up Without Losing Your Mind

If you can make a sandwich, you can connect these tools. Here’s the playbook:

  1. Zapier Account: Grab one if you don’t have it (they have a free tier).
  2. Pick Your Trigger: Start with either Vendasta CRM activities or ApproveThis decisions.

Pro Tip: Use ApproveThis’ calculated fields to auto-route Vendasta requests. Example: If "Deal Size" field > $X, require CFO approval. No coding, just dropdowns.

Zapier’s interface walks you through the rest. Seriously, it’s all checkboxes and dropdowns.

Who Gets the Biggest Win?

Sales Leaders Sick of Approval Gridlock

Your AE closes a mid-market deal at 4:55 PM Friday. Instead of waiting until Monday for legal to review the contract terms, ApproveThis pings the GC via email with the Vendasta context attached. Approval happens over margaritas (not that we judge).

Operations Teams Playing Traffic Cop

New vendor onboarding in Vendasta kicks off four parallel approvals: insurance docs (legal), payment terms (finance), service SLA (ops). ApproveThis handles the multi-track without Ops manually herding cats.

Finance Controlling Costs Without Being the Villain

Auto-approve routine expenses under thresholds pulled from Vendasta data. Flag outliers for review. Everyone feels trusted, Finance stops being the "Department of No."

Cool Features You’ll Actually Use

Beyond basic approvals, this combo lets you:

  • Bake in Escalation Paths: Vendasta shows a client’s AR balance? Auto-route high-risk deals to senior approvers.
  • Delegate Without Drama: Approver OOO? ApproveThis shifts their Vendasta-tied requests to a backup. No dropped balls.

Bottom Line: This Isn’t About Software

It’s about removing the crap that makes approvals take days. The Vendasta integration through Zapier gives ApproveThis the context to make smart routing decisions. ApproveThis gives Vendasta users the authority to keep deals moving without leaving their workflow.

For companies between 200-5,000 employees, that’s the difference between scaling smoothly and drowning in process overhead. No org chart restructures required.

Next step: Get an ApproveThis trial, keep using Vendasta like normal, and connect the dots in Zapier. Your CFO and sales VPs might actually smile at the same meeting.

🥳

Integrate with Vendasta Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

Learn More

Best Approval Workflows for Vendasta

Suggested workflows (and their Zapier components) for Vendasta

Log new ApproveThis requests as CRM activities in Vendasta

Streamline your CRM logging by automatically creating or updating CRM activities in Vendasta whenever a new approval request is initiated in ApproveThis. This automation saves time and ensures that every new request is captured in your CRM for immediate follow-up and accountability.

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Vendasta Logo

Action

Create or Update CRM Activity

Create a new log activity in the CRM.

Create ApproveThis requests for new Vendasta CRM activities

Enhance decision-making processes by automatically creating approval requests in ApproveThis whenever a new CRM activity is logged in Vendasta. This integration allows for seamless approval workflows, ensuring that every activity needing approval gets the necessary oversight.

Zapier Components

Vendasta Logo

Trigger

Setup Vendasta as Trigger

This is a guide to help you set up Vendasta as the Trigger application in your Zapier workflows.

Action

Create Request

Creates a new request, probably with input from previous steps.

Execute Vendasta automations for completed ApproveThis requests

Automatically run pre-defined automations in Vendasta when an approval request in ApproveThis is either approved or denied. This ensures prompt execution of tasks and workflows right upon approval, reducing delays and improving operational efficiency.

Zapier Components

Trigger

A Request Is Approved/Denied

Triggers when a request is approved or denied.

Vendasta Logo

Action

Run Automation

Run any automation that uses a manual or API trigger