
ApproveThis manages your Tada - Email Pop ups Exit Game for Shopify Integration approvals.
April 17, 2025
Integration Category: Marketing
When "Act Now" Popups Meet Adult Supervision
Let's face it - Tada's exit-intent popups work almost too well. One second customers are leaving your Shopify store, the next they're handing over emails for a 15% discount like it's candy. But here's the dirty secret nobody talks about: Unchecked discount approvals and email list free-for-alls will eat your margins faster than a Black Friday sale.
Enter ApproveThis - the approval workflow system that puts guardrails on Tada's lead generation machine. We're not here to slow things down. We're here to make sure your marketing team's "brilliant ideas" don't accidentally turn $100 orders into $85 losses with free shipping.
What Happens When Approval Meets Impulse
Tada's great at creating those "holy crap we're about to lose this customer" moments. ApproveThis handles the "wait, does this make actual business sense?" part. Together, they're like putting a Formula 1 engine in a car that actually has brakes.
Discount Control for Grown-Ups
Your marketing team wants to offer 30% off to every visitor who blinks twice. Finance wants to know why margin reports look like Swiss cheese. Our Zapier integration lets you:
- Auto-create approval requests for every new Tada discount campaign
- Route deals to department heads based on percentage thresholds
- Track which "limited time offers" keep getting mysteriously extended
Email Lists That Don't Suck
Because nobody needs 10,000 new subscribers who only want $5 coupons. Connect Tada's email captures to ApproveThis to:
- Require manager approval for high-volume lead magnets
- Validate list growth against actual conversion metrics
- Block sketchy email domains before they hit your CRM
Real-World Examples That Don't Sound Like Corporate BS
Let's break down how actual companies use this combo without setting their hair on fire:
For Fashion Retailers
That "extra 10% off clearance items" popup? Now triggers an approval chain checking:
- Current inventory levels
- Last month's margin on similar discounts
- Warehouse manager's capacity for returns
Result: 23% fewer overstock returns at a Midwest apparel chain.
For Electronics Sellers
New email signups from Tada widgets now auto-check against:
- Geographic restrictions for promotions
- Compliance with warranty registration rules
- Existing customer database to prevent duplicates
Outcome: 17% higher quality leads for a Southern California AV equipment seller.
Setting This Up Without Losing Your Mind
Here's the 3-step process even your least techy manager can handle:
- Connect Tada to Zapier (takes 4 minutes)
- Choose your trigger - new discount or email capture
- Map fields to ApproveThis' approval templates
Pro tip: Set up approval thresholds first. Anything under 10% discount? Auto-approve. Over 25%? That's a 3-person review squad.
Why Your Team Will Actually Use This
Marketing: They get to launch more campaigns without waiting for IT to build approval forms. We once saw a team increase promotions by 40% while decreasing discount abuse.
Finance: Suddenly understands why certain popups perform better. Real quote: "I finally know which '10% off' deals actually move full-price items."
Operations: Stops getting blindsided by warehouse-crushing promotions. One client prevented 300 unexpected overnight shipments last quarter.
The Secret Sauce Nobody Talks About
ApproveThis works because we don't care what apps your approvers use. Your CFO can review discount requests from their Gmail without touching Tada. Vendors can approve co-branded campaigns without Shopify logins. It's approval processes that actually fit how people work, not the other way around.
Making It Stick Long-Term
Start with one workflow - maybe new discount approvals. Once the team sees approvals take 2 clicks instead of 12 Slack pings, they'll come asking for more. Common expansions we see:
- Seasonal promotion sunset dates
- Cross-department campaign budgeting
- Compliance review for email content
The goal isn't to create bureaucracy - it's to remove the fear of things going off the rails.
When to Know You're Doing It Right
You'll know this integration works when:
- Marketing complains about "too much accountability"
- Finance stops asking for post-mortems on every sale
- Customer service gets fewer "But the popup said..." complaints
Time to Stop Leaving Money on the Table
Tada's great at grabbing attention. ApproveThis makes sure that attention turns into actual profit. Together, they're what happens when growth meets grown-up business practices.
Get started with ApproveThis today or schedule a live demo to see how approval workflows can actually keep up with your marketing team's best ideas.
Integrate with Tada - Email Pop ups Exit Game for Shopify Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Tada - Email Pop ups Exit Game for Shopify
Suggested workflows (and their Zapier components) for Tada - Email Pop ups Exit Game for Shopify
Create approval requests for new discounts offered
When a new discount is offered through Tada, this integration creates an approval request in ApproveThis to streamline discount validations. *Note: Customize approval criteria based on discount thresholds if needed.*
Zapier Components

Trigger
New Discount Offered
Triggers when a new discount offered through a Tada Widget.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new email collections
When a new email is collected via Tada, this integration triggers an approval request in ApproveThis to ensure email capture data meets validation criteria. *Note: Adjust approval parameters to align with your data verification process.*
Zapier Components

Trigger
New Email Collected
Triggers when a new email collected through a Tada Widget.
Action
Create Request
Creates a new request, probably with input from previous steps.
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