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Product Forge Integration

ApproveThis manages your Product Forge Integration approvals.

April 17, 2025

Integration Category: Product Management

Why This Integration Isn’t Just Another Corporate Time-Waster

Let’s cut through the noise – product teams don’t need more tools. They need fewer bottlenecks. Product Forge helps teams build better software by organizing user stories and documentation. ApproveThis handles the approval chaos that happens after the specs are written. Together? They turn “waiting for sign-off” from a multi-day email chain into a three-click process.

Here’s the ugly truth: 37% of projects get delayed because someone didn’t approve a change request. Your engineers aren’t paid to chase down managers for signatures. With this integration, approval requests auto-create in ApproveThis when Product Forge issues get flagged for review. Stakeholders approve via email without logging into either system. No more license headaches for external partners or executives who only show up to meetings.

How This Actually Works (Without the Jargon)

When your team clicks “Send to Zapier” on a Product Forge issue:

  1. Zapier pings ApproveThis to create an approval request
  2. Relevant approvers get an email with context from Product Forge
  3. Approvals happen directly in their inbox – no logins required

If someone rejects the request, it automatically routes back to the Product Forge issue with comments. No manual status updates. No “did you see my Slack message?”

Real Teams Using This Right Now

Software Dev Shops: Killing “Approval Amnesia”

A 150-person agency connects Product Forge bug reports to ApproveThis workflows. When critical issues emerge:

  • Tech lead approves priority level
  • Client PM approves scope/budget impact
  • Auto-escalates to CTO if estimates exceed $15k

Result: Reduced client approval delays by 83% last quarter. How? Because the client’s approver didn’t need a Product Forge license – just email access.

Enterprise Product Teams: Cutting Through Bureaucracy

A fintech company links Product Forge feature requests to approval chains with:

  • Compliance team reviews
  • Legal sign-off on wording
  • Auto-approval for low-risk changes under $5k

They’ve shipped 22% more features this year. Not because they worked faster – because they stopped waiting for in-person meetings.

Setup That Takes Less Time Than Your Morning Coffee

1. Create a Zapier account (free tier works)
2. Connect Product Forge → Choose “Issue Sent to Zapier” trigger
3. Connect ApproveThis → Select “Create Request” action
4. Map Product Forge issue fields to your approval template
5. Test with a real issue (we’ll wait)

Pro tip: Use ApproveThis’ calculated fields to auto-flag high-priority requests. Example: If a Product Forge issue has “severity: critical” and “impact: revenue”, route it straight to the VP.

Features You’ll Actually Use

Vacation Delegation That Doesn’t Suck

Product Forge doesn’t care if your lead architect is hiking the Alps. ApproveThis does. Set up automatic delegation so out-of-office approvers don’t block releases. It even CCs the delegate so there’s no “I didn’t know” excuses.

Thresholds for the Win

Link Product Forge’s effort estimates to auto-approvals. Example:

→ Under 40 dev hours? Auto-approved
→ 40-80 hours? Team lead approval
→ 80+? CFO gets involved

Bonus: These thresholds sync with your actual Product Forge data – no manual entry.

Who Benefits (Besides Your Sanity)

Product Managers: Ship Faster, Fewer Meetings

Connect Product Forge epics to multi-tier approvals. When stakeholders approve via email, ApproveThis updates the epic status automatically. No more weekly syncs just to ask “Did you review the specs?”

Engineering Directors: Stop Being a Human Router

Auto-route Product Forge bug reports based on severity. Critical issues jump the queue with exec approval. Minor bugs get auto-approved for next sprint. Your team stops context-switching to chase permissions.

External Clients: Approval Without the Login Circus

Client stakeholders approve Product Forge changes via email. No guest logins. No “forgot password” support tickets. They click Approve/Reject – done. All activity logs back to Product Forge for audit trails.

Why This Beats “Just Using Product Forge”

Product Forge tracks what needs approval. ApproveThis handles the how. Without it, you’re stuck with:

→ Manual email chains that get buried
→ No audit trail for compliance
→ Status meetings that could’ve been an email

Example: A healthcare SaaS company reduced compliance review time from 14 days to 2 hours by linking Product Forge change requests to ApproveThis’ HIPAA-compliant approval logs.

Common Objections (And Why They’re Dumb)

“We just use Jira for approvals.”
Cool. How many VPs actually log into Jira? ApproveThis lets them approve via email like normal humans.

“Our process is too complex.”
Good. ApproveThis handles 12-step approvals with conditional branching. Product Forge can’t do that. Set up once, forget about it.

“We’re not technical enough.”
Zapier requires zero code. If you can set up a Slack channel, you can connect Product Forge to ApproveThis.

Getting Started Without the BS

1. Grab an ApproveThis trial (no credit card)
2. Connect to Product Forge via Zapier (15 minutes tops)
3. Run one test approval with a real issue
4. Watch your team actually hit deadlines

Or book a 10-minute demo if you prefer seeing it live. We’ll show how other product teams killed approval delays without adding more meetings.

Final Thought: Approval Workflows Should Be Boring

Great processes aren’t exciting – they’re invisible. Your team shouldn’t think about approvals. They should think about shipping. Connect Product Forge to ApproveThis, and maybe – just maybe – you’ll finally clear that backlog.

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Integrate with Product Forge Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for Product Forge

Suggested workflows (and their Zapier components) for Product Forge

Create approval requests for new Product Forge issues

When an issue is created in Product Forge, this integration creates an approval request in ApproveThis to streamline your review process. It helps teams quickly validate and route issues for further action. *Note: Ensure that all relevant issue details are properly mapped to the approval request fields.*

Zapier Components

Product Forge Logo

Trigger

Issue Sent to Zapier

Triggers when the Send to Zapier button in Product Forge is clicked.

Action

Create Request

Creates a new request, probably with input from previous steps.