ApproveThis manages your Agency Razz Integration approvals.

Why This Integration Isn’t Just Another Corporate Band-Aid

Let’s cut through the noise: Most software integrations promise efficiency but deliver extra steps. This isn’t that. When you connect ApproveThis and Agency Razz via Zapier, you’re not just linking tools – you’re fixing the broken approval chains that stall creative projects, client deliverables, and frankly, your team’s patience.

Agency Razz handles the chaos of creative submissions and project proposals. ApproveThis adds structure to the “who needs to sign off on what” circus. Together, they turn “Where are we with the client’s rebrand?” into a trackable process instead of a Slack scavenger hunt.

What Happens When Approval Logic Meets Creative Chaos

Agency Razz is where ideas land – marketing copy, design mockups, video scripts. But here’s the catch: Submissions aren’t deliverables. They need reviews, budgets signed off, legal checks. That’s where 87% of agencies lose a week (or three) chasing approvals.

ApproveThis doesn’t just route requests. It applies rules:

• Auto-route $5k+ designs to the CFO
• Send compliance language straight to legal
• Let junior creatives approve minor edits

Example: A 200-person agency gets 50+ submissions weekly. Without automation, their creative director becomes a human router. With this integration? Submissions > Auto-filter by project budget > Route to correct approvers > Update Agency Razz status automatically. Directors get back 11 hours/week. Actual math from a real customer.

Real-World Use Cases That Don’t Suck

1. Killing the “Approval Black Hole” for Marketing Teams

Scenario: Your social team submits a campaign for a pharmaceutical client. It needs legal, compliance, and brand approvals. Normally, this takes 8 emails and two “Did you see my Slack?” follow-ups.

Automated flow:
1. Submission in Agency Razz triggers ApproveThis
2. Conditional routing: - Pharma client? Add legal team - Budget over $10k? Add CFO
3. Approvers get email-based approvals – no logins needed
4. Once greenlit, Agency Razz updates automatically

2. Finance Teams Stopping Budget Leaks

Problem: A 4,000-employee retail company’s finance team kept finding post-hoc approvals for influencer campaigns. (“But it was urgent!”)

Solution:
- ApproveThis calculated fields auto-flag submissions over $X
- CFO gets automated alerts via Zapier
- Pre-spend approvals required before work starts
Result: 22% reduction in unauthorized spends in Q1

Features You’ll Actually Use (No Bloatware Here)

Email Approvals That Don’t Require a PhD

Your client’s CMO isn’t logging into Agency Razz. Nor should they. ApproveThis sends them a clean email: “Approve this video storyboard - YES/NO.” One click. Done. License seats saved.

Vacation Delegation That Works While You’re Actually on Vacation

Creative director at Burning Man? ApproveThis auto-reassigns their approvals to the deputy. No IT tickets. No “I’ll just wait for Sarah’s return.”

Thresholds That Prevent Bottlenecks

Example: A 500-person software company sets:
- Under $2k? Auto-approved
- $2k-$10k? Team lead
- $10k+? CFO + CMO
Procurement requests get sorted before humans are involved.

Setup That Takes Less Time Than Your Morning Coffee

1. Zapier account (you have one)
2. Connect Agency Razz as trigger: “New Submission”
3. Add ApproveThis action: “Create Request”
4. Map fields (title, submitter, budget)
5. Set routing logic: Who approves what
Pro tip: Use ApproveThis’ conditional logic instead of Zapier filters – way more flexible.

Who Benefits? (Spoiler: Everyone Except the Office Gossip)

Creative Teams

Get feedback loops under 48 hours instead of “I’ll circle back.”

Operations

Stop being the approval traffic cop. Real-time dashboards show bottlenecks.

External Clients

They approve via email without another portal login. You look professional.

Finance

Auto-hold projects missing approvals. No more “We already did the work…” guilt trips.

The Quiet Advantage: Audit Trails That Don’t Lie

Regulatory audit? Client dispute? Every approval step is timestamped with comments. No more “I never saw that email” – it’s all in ApproveThis’ dashboard. Legal teams sleep better.

When to Avoid This Integration (Wait, Really?)

If your team thrives on chaos, stick to email threads. If you enjoy explaining missed deadlines, keep manually routing requests. But if you’re part of the 50-5,000 employee companies that prefer getting work done, this is your exit ramp from approval purgatory.

Bottom Line: Approval Processes Shouldn’t Be a Full-Time Job

Agency Razz manages the creative intake. ApproveThis manages the human decision-making. Together, they turn “approval workflow” from a corporate jargon term into an actual system that works while you focus on real work.

Next step: Register for ApproveThis or grab a 12-minute demo. Your future self (and your team’s sanity) will thank you.