ApproveThis manages your Appcues Integration approvals.

When Approval Processes Meet User Experience

Let's cut to the chase: most approval workflows suck. They're either stuck in email hell or buried in some department-specific tool your other teams can't access. That's why pairing ApproveThis with Appcues isn't just another "integration" - it's about fixing broken processes where they actually happen: in the tools your team already uses to get work done.

Why This Combo Works (When Others Don't)

ApproveThis handles the dirty work of routing decisions, enforcing rules, and keeping audits clean. Appcues? They're the masters of guiding user behavior through in-app experiences. Put them together through Zapier, and you've got approval processes that:

• Start automatically when users complete key actions
• Live where your team actually works
• Update customer profiles in real-time based on decisions

The Nerd Stuff (Made Simple)

ApproveThis brings structure to your approval chaos with features like conditional routing ("If request > $5K, send to CFO") and email approvals that even your least tech-savvy approvers can use. Appcues? They're how you make sure people actually use your app through checklists, modals, and onboarding flows.

Real-World Use Cases That Don't Suck

1. From Checklist to Cashflow

Picture this: A SaaS company uses Appcues checklists to onboard new customers. When they complete the "Request Paid Plan Access" checklist? Zapier fires off an ApproveThis request to verify payment terms. Finance approves directly from Outlook, and the customer gets upgraded automatically. No Jira tickets. No Slack pings. Just done.

2. The Anti-Bottleneck Play

Enterprise sales teams love this one: When a prospect submits a custom quote request via Appcues form, ApproveThis:

• Routes to legal for contract review
• Simultaneously pings sales ops for resource allocation
• Auto-approves discounts under 15% via thresholds

All while updating the deal owner through Appcues in real-time.

3. Compliance That Doesn't Slow Down Engineering

Here's how a medtech company uses it: Devs complete an Appcues checklist before pushing updates. ApproveThis routes the change:

• QA lead gets first look
• If approved, legal checks compliance docs
• Final auto-approval if no red flags in 24hrs

All without engineers leaving their workflow.

Setup That Won't Make You Hate Tech

Connect ApproveThis and Appcues in 3 steps even your non-technical PM can handle:

1. Create your Zapier account (if you don't have one)
2. Pick an Appcues trigger ("Checklist Completed", "Form Submitted", etc.)
3. Set the ApproveThis action ("Create Request" or "Update Profile")

Pro tip: Use ApproveThis' calculated fields to auto-approve small requests or escalate big ones. Saves your team from decision fatigue on low-stakes items.

Who Actually Benefits? (Spoiler: Everyone)

Product Teams

Stop guessing if users complete onboarding - trigger approval requests the moment they hit milestones. Example: Auto-approve feature access when users complete training checklists.

Customer Success

Ever had a client ask for custom work mid-onboarding? Route those requests through Appcues modals straight to ApproveThis. Bonus: Clients can approve via email without logging in.

Finance Nerds

Embed approval forms directly in Appcues flows for purchase requests. Set thresholds to auto-approve office supplies under $500 but escalate big spends. Real-time tracking means no more "Did you get my email?"

The Killer Feature Everyone Misses

Here's the secret sauce: ApproveThis approvers don't need Appcues licenses. External partners? Contractors? The CEO who refuses to learn new tools? They approve via email while your team tracks everything in ApproveThis. No added software costs. No login headaches.

When Not to Use This Integration

We'll be honest: If your approval process is "Shoot a Slack message to whoever's online," keep doing that. But when you need:

• Audit trails for compliance
• Multi-team coordination
• Auto-escalation for stuck requests

That's where this combo shines. Especially for companies scaling past 100 employees where "winging it" becomes a liability.

Your Move

Either keep pasting approval links into Slack and hope for the best, or:

Try ApproveThis free for 14 days | Book a custom demo

P.S. If you're already using Appcues, connecting ApproveThis takes about 12 minutes. We timed it.