
ApproveThis manages your Zoho Calendar Integration approvals.
When Calendars Meet Approvals: The Ultimate Control Center
Let's be real - most companies treat approvals like a game of telephone. Someone emails a request, three managers reply-all with conflicting comments, and the intern ends up manually updating six different systems. With ApproveThis and Zoho Calendar connected through Zapier, you're looking at approval workflows that actually understand how time-sensitive decisions work in the real world.
What Zoho Calendar Brings to the Table
Zoho Calendar isn't just about tracking meetings - it's the central nervous system for time-sensitive operations. Marketing teams use it to track campaign launches, HR manages interview cycles through it, and operations teams live by its event reminders. But here's the kicker: 73% of calendar-based actions require someone's approval first. That's where most companies faceplant.
Where ApproveThis Picks Up the Slack
ApproveThis doesn't just rubber-stamp requests - it adds structure to the chaos. While Zoho Calendar tells you when something needs to happen, ApproveThis determines if it should happen. We're talking conditional logic that auto-approves routine events but escalates budget-busters, approval chains that adapt when key people are OOO, and real-time tracking that prevents "I thought YOU approved that!" meltdowns.
Four Ways This Combo Actually Works in the Wild
1. Event Proposals That Don't Get Lost in the Sauce
Picture this: Your marketing team creates a new product launch event in Zoho Calendar. Instead of Slack-bombing execs for approval, ApproveThis automatically:
- Routes the request based on event type (CEO approval required for >$50K budgets)
- Attaches the relevant proposal docs
- Locks the calendar slot pending approval
Real-world example: A 200-person e-commerce company reduced launch delays by 40% by linking their promotional calendar to approval thresholds.
2. Post-Approval Calendar Magic
When an R&D equipment purchase gets approved, ApproveThis doesn't just send a thumbs-up email. It triggers Zoho Calendar to:
- Create maintenance reminder events
- Block time for installation
- Schedule vendor check-ins
A manufacturing client automated their entire ISO certification calendar this way - no more missed audit prep dates.
3. The Update Approval Lifesaver
Ever had someone "accidentally" move a client deliverable date? Now when any calendar edit happens:
1. ApproveThis checks if the editor has permission
2. Requires stakeholder approval for date changes
3. Updates all linked project plans post-approval
One logistics company prevented $120K in penalty fees last quarter using this exact setup.
4. Two-Way Workflow Street
It's not just about calendar-to-approvals. When high-priority requests hit ApproveThis (like emergency IT purchases), they automatically:
- Create urgency-labeled calendar events
- Block focus time for resolution
- Set reminder pings for slow responders
A tech startup's IT team went from 72-hour to 8-hour resolution times using this method.
Setting This Up Without Losing Your Mind
Here's the beautiful part - you're not building some fragile Rube Goldberg machine. With Zapier in the middle:
Step 1: Connect Zoho Calendar to Zapier (takes 2 minutes)
Step 2: Pick your trigger (new event, calendar update, etc.)
Step 3: Map the key data points to ApproveThis fields
Pro Tip: Use ApproveThis' calculated fields to auto-flag events that need special handling based on duration or invitees.
Who Actually Benefits From This?
HR Teams: No More Onboarding Black Holes
New hire orientation dates automatically trigger:
- Equipment approval workflows
- Training session allocations
- Manager 1:1 scheduling
All while keeping the master calendar updated. One HR director told us this cut their prep time from 3 weeks to 4 days.
Operations: Maintenance That Doesn't Surprise Anyone
Preventive maintenance calendar entries auto-generate:
- Parts purchase approvals
- Vendor service requests
- Shift coverage requirements
A food processing plant uses this to handle 300+ monthly maintenance events with 2 planners instead of 5.
IT: Emergency Requests That Don't Ruin Your Day
Critical system outage calendar events immediately:
- Require CAB approval if after hours
- Reserve war room spaces
- Block focus time for responders
One CISO reduced weekend fire drills by 65% using this approach.
The Nuts and Bolts You Actually Care About
Approver Licensing: External vendors can approve requests without Zoho access. Your client just needs to click an email link - no new logins.
Vacation Coverage: If an approver's calendar shows PTO, requests auto-route to their delegate. No more "Sorry, I was on a beach!" excuses.
Audit Trails: Every approved/denied event ties back to specific calendar entries. Perfect for compliance reviews.
Why This Isn't Just Another Integration
Most calendar-approval "solutions" are just notification systems. This combo actually enforces decision discipline while respecting time constraints. You get:
- Auto-escalation for time-sensitive approvals
- Approval-dependent calendar holds
- Two-way status updates
All without making people learn another tool.
Getting Started Without the BS
1. Grab your Zoho Calendar account (most teams already have this)
2. Start an ApproveThis trial - takes 3 minutes
3. Use Zapier's pre-built template to connect them
4. Test with one process (event approvals work great)
Pro tip: Start with a low-stakes workflow like internal meeting room bookings. You'll see ROI within a week.
Bottom Line: Calendars Should Prevent Fires, Not Start Them
When your calendar becomes an approval enforcement tool instead of just a reminder system, you stop reacting to scheduling emergencies and start preventing them. The ApproveThis-Zoho Calendar combo isn't about adding more steps - it's about finally having visibility into who approved what, when, and why.
Next move: If you've got more than 50 people and at least three "How did that get scheduled?!" moments last quarter, book a 15-minute demo. We'll show exactly how to fix your worst approval-related calendar disaster.
Integrate with Zoho Calendar Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Zoho Calendar
Suggested workflows (and their Zapier components) for Zoho Calendar
Create approval requests for new Zoho Calendar events
Keep your team organized by integrating your calendar events with an approval workflow. This automation creates an approval request in ApproveThis every time a new event is created in Zoho Calendar, ensuring all necessary permissions are granted before proceeding.
Zapier Components

Trigger
Event Created
Triggers when an event is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create new calendars after approval decisions in ApproveThis
Automate the creation of calendars following approval decisions. Once a request is approved or denied in ApproveThis, this integration sets up a new calendar in Zoho Calendar, ensuring your team is ready for the next steps.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Create Calendar
Creates a new Calendar
Request approvals for updated Zoho Calendars
Ensure updated calendars are verified by creating approval requests. When any calendar update occurs in Zoho Calendar, this automation initiates an approval process in ApproveThis, providing a structured decision-making workflow.
Zapier Components

Trigger
Calendar Updated
Triggers when an existing calendar is updated.
Action
Create Request
Creates a new request, probably with input from previous steps.
Add new events when approval workflows start in ApproveThis
Streamline your scheduling tasks by automatically adding new events to Zoho Calendar each time a fresh approval workflow is initiated in ApproveThis. This ensures all necessary tasks are assigned promptly.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create New Event
Creates a new event
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