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Willo Integration

ApproveThis manages your Willo Integration approvals.

April 17, 2025

Integration Category: Forms Video

When Approval Management Meets Video Interviews

Let's cut to the chase: most companies handle approvals like they're passing around a radioactive potato. Someone starts a request, it gets lost in Slack, managers chase down signatures, and candidates wonder why your hiring process moves slower than a DMV line. That's where combining ApproveThis and Willo through Zapier changes the game.

ApproveThis isn't just another digital rubber stamp. It's the control center for every decision that matters - budget sign-offs, hiring approvals, contract reviews. Willo? It's what happens when you take clunky interview processes and inject them with rocket fuel. Together, they create a system where approvals actually keep pace with your business.

Why This Combo Works

Mid-sized companies (50-5,000 employees) aren't startups anymore, but they're not enterprises either. You need processes that scale without the bureaucracy. Here's the kicker:

  • No license juggling: Approvers don't need Willo accounts. External clients, contractors, or executives can approve requests through email while your team works in Willo.
  • Real-time handoffs: Candidate moves to next interview stage in Willo the second hiring manager approves in ApproveThis. No manual updates.
  • Built-in accountability: Every video submission in Willo automatically creates an audit trail in ApproveThis. Know exactly who approved what candidate and why.

Three Ways This Integration Actually Makes Money

1. Hiring That Doesn't Lose Top Talent

Tech companies lose candidates in 10 days. Retail? 72 hours. Here's how it works:

The Play: New Willo video response → Auto-create ApproveThis request → Approved? → Candidate auto-moved to offer stage in Willo.

Real Impact: A 250-person SaaS company reduced time-to-hire from 34 to 11 days. How? Their CMO could approve marketing hires directly from Gmail during her commute.

2. Compliance That Doesn't Require a Paper Shredder

Healthcare and finance teams know this pain: Every compliance approval needs documentation, but video interviews add complexity.

The Fix: Use ApproveThis' calculated fields to auto-flag interviews needing legal review. Approved requests sync interview metadata to Willo, creating an audit trail.

Cold Hard Numbers: One insurance provider cut compliance audit prep from 3 weeks to 4 days by attaching approval records directly to Willo candidate profiles.

3. Scaling Temp Hiring Without the Chaos

Seasonal hiring spikes crush retail and hospitality teams. Managers get desperate, skip approvals, then HR cleans up the mess.

The Solution: ApproveThis triggers Willo interview invites based on pre-approved headcount. No budget? No interview invites go out.

Bottom Line: A national restaurant chain handles 300% more seasonal hires without increasing HR headcount. How? Store managers get approval power up to $25/hr wages through ApproveThis, triggering automatic Willo invites.

Setting This Up Without an IT Degree

We'll spare you the "it's so easy!" BS. You need three things:

  1. A Zapier account (free tier works)
  2. ApproveThis workflows set up for your approval types
  3. Willo interview templates ready to roll

The Money Zap

Most teams start with this automation:

Trigger: New approved request in ApproveThis → Action: Move candidate to next stage in Willo

Translation: Hiring manager approves → Candidate instantly gets offer email. No HR middleman.

Pro tip: Use ApproveThis' approval thresholds. Example: If candidate's requested salary is under $75k, auto-approve. Over? Route to CFO. Sync those thresholds to Willo salary requirements.

Department-Specific Wins

HR Teams: Stop Being the Approval Bottleneck

Delegated approval power without losing control. Department heads get custom limits:

- Engineering Director: Up to $130k base salary approvals
- Retail Store Manager: Up to 5 seasonal hires/month
All tracked in ApproveThis, all syncing to Willo automatically.

Legal & Compliance: Sleep Better at Night

Every approved candidate in Willo gets metadata attached:

- Approval timestamps
- Comments from approvers
- Version history of offer changes

All searchable. All exportable for audits.

Operations: Budgets That Actually Stick

Hardwire your hiring budget into the process:

1. ApproveThis calculates total comp for each role
2. Auto-denies requests exceeding department budgets
3. Approved offers sync to Willo with exact comp tiers

No more "Oops, we offered too much" moments.

The Nuts and Bolts You Care About

Email Approvals = Less Software Hassle

External recruiters don't want another login. Clients definitely don't. ApproveThis lets them:

- Approve/deny via email
- Get reminders if they stall
- See all context without logging in

All while keeping Willo as your main interview hub.

When People Go MIA (Because They Will)

ApproveThis' vacation delegation isn't some half-baked feature. If your Head of Talent is on leave:

1. System auto-reassigns approvals
2. New approver gets email + Slack alert
3. All history stays intact

No candidate stuck in limbo because someone's off-grid.

The Big Picture: Approval Data That's Actually Useful

ApproveThis dashboards show:

- Bottlenecks in specific departments
- Average approval times per role type
- Approval rates by interview stage

Sync this data back to Willo to see which interview questions predict quick approvals. Now that's strategic.

Getting Started Without the Overwhelm

Here's your no-BS roadmap:

Week 1:
- Map out 3 key approval types (hiring, comp, compliance)
- Build matching workflows in ApproveThis
- Connect to Willo via Zapier (1 hour tops)

Week 2:
- Train managers on email approvals
- Set up one dashboard for real-time tracking

Week 3:
- Analyze approval data
- Tighten up slow processes
- Expand to other departments

Most teams see ROI in 14 days. How? They stop losing candidates to slow approvals and cut compliance risks simultaneously.

The Bottom Line

Approval processes aren't about control - they're about moving fast without breaking things. ApproveThis + Willo through Zapier gives you both. It's not magic, it's just connecting tools the way they should've worked all along.

Ready to stop being the approval bottleneck? Register for ApproveThis or book a 15-minute demo. We'll even help you set up your first Zapier integration with Willo - no sales jargon, just results.

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Integrate with Willo Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for Willo

Suggested workflows (and their Zapier components) for Willo

Accept candidates in Willo after approval in ApproveThis

Improve your hiring workflow by automatically accepting candidates in Willo once a request is approved in ApproveThis. This integration ensures that only approved candidates are moved forward, saving time and maintaining consistency in candidate evaluations.

Zapier Components

Trigger

A Request Is Approved/Denied

Triggers when a request is approved or denied.

Willo Logo

Action

Accept Candidate

Accept the candidate

Create workflow requests in ApproveThis for new Willo responses

Streamline your approval processes by creating new requests in ApproveThis for every new video response received in Willo. This automation helps ensure that all candidate evaluations are reviewed and approved systematically.

Zapier Components

Willo Logo

Trigger

New Response

Triggers when a new video response is successfully received.

Action

Create Request

Creates a new request, probably with input from previous steps.

Invite candidates to Willo interviews for new approval requests in ApproveThis

Enhance your recruitment process by sending invitations to candidates to participate in Willo interviews each time a new approval request is received in ApproveThis. This ensures timely interview scheduling and effective candidate management.

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Willo Logo

Action

Invite Someone

Invite someone via email and/or SMS to complete an interview.