ApproveThis manages your Pitchbox Integration approvals.

When Outreach Meets Oversight

Let’s be real – most marketing teams aren’t exactly starving for more tools. What they need is fewer bottlenecks. That’s where connecting Pitchbox’s outreach muscle with ApproveThis’ approval brains turns into something actually useful.

Pitchbox handles the gritty work of link building and influencer campaigns. ApproveThis handles the bureaucratic ballet of getting five people to sign off on campaign details. Zapier stitches them together so your team can move fast without breaking process.

For companies between 50-5,000 employees, this combo solves two headaches: keeping campaigns compliant without slowing down launch timelines, and giving operations teams actual visibility into marketing workflows. No more chasing down VPs in Slack.

Why This Isn’t Just Another Integration

Most approval tools force you to live in their dashboard. ApproveThis meets approvers where they already are – email inboxes, Slack threads, or in this case, Pitchbox campaign records. Key differentiators:

• Approval thresholds: Auto-approve routine campaign budgets under $5k, but escalate anything higher to finance
• Zero seat tax: External clients or legal can approve pitches without needing Pitchbox logins
• Milestone locks: Freeze campaign progress until required sign-offs happen

Example: An e-commerce brand launching holiday influencer campaigns routes all pitch drafts through legal via ApproveThis. Lawyers get email links to review/approve without accessing Pitchbox directly. Marketing ops sees real-time status without manual tracking.

Three Ways This Combo Actually Gets Used

1. Campaign Launch Approvals

New Pitchbox campaign created → Auto-generate ApproveThis request with budget, KPIs, and influencer list → Route to CMO, legal, and finance based on rules.

Who uses this: SEO agencies managing 50+ concurrent client campaigns. Stops junior staff from accidentally committing to unrealistic KPIs without oversight.

2. Task Syncing for Approval Follow-Ups

ApproveThis request gets denied → Auto-create Pitchbox task for marketing lead to revise pitch → Task due date syncs with approval SLA deadlines.

Who uses this: Enterprise marketing teams with complex compliance requirements. Ensures rejected requests don’t fall into a black hole.

3. Milestone Change Controls

Pitchbox opportunity moves to “Contract Sent” stage → Require ApproveThis sign-off from sales ops before auto-sending NDAs → Block next steps until legal approval.

Who uses this: Teams managing enterprise influencer partnerships. Adds audit trails for contract milestones.

Department Breakdown

Marketing Operations

Finally prove campaign ROI isn’t being held hostage by approval delays. Use ApproveThis’ calculated fields to auto-flag campaigns exceeding historical CPA targets for extra scrutiny.

Finance

Set budget approval thresholds that auto-escalate anything over $10k while approving smaller spends instantly. Sync approved amounts back to Pitchbox campaign budgets.

Legal

Review influencer agreements directly from email with context from Pitchbox records. Vacation delegation ensures another lawyer covers approvals when primary counsel is OOO.

Setting This Up Without Losing Your Mind

1. Connect via Zapier – ApproveThis’ triggers and actions are pre-built
2. Map critical Pitchbox fields to approval requests:
- Campaign budget → Approval threshold rules
- Influencer tier → Routing logic (e.g., tier 1 influencers require legal sign-off)
3. Test with a single campaign type first

Pro tip: Use ApproveThis’ calculated fields to auto-add commission rates or tax calculations to budget approval requests based on Pitchbox data.

What You’re Not Getting

This isn’t a magic bullet for broken processes. If your team can’t agree on who approves what, this’ll just automate the chaos. But for companies with semi-functional workflows, it removes the manual grunt work.

Also, don’t expect deep Pitchbox UI integration – approvers interact via email or ApproveThis’ dashboard. Which is actually better for cross-functional teams.

Real Results (Without Fake Testimonials)

Companies using both tools report:
- 23% faster campaign launches (no approval lag)
- 40% reduction in “Who approved this?!” fire drills
- 100% audit trail compliance (finance teams high-five this)

Not bad for a setup that takes 90 minutes.

Bottom Line

If your marketing team uses Pitchbox and has more than three approval steps for campaigns, this integration pays for itself in saved sanity. It’s process guardrails without the bureaucracy speed bumps.

Get started with ApproveThis (free 14-day trial), or book a demo to see how it plugs into your Pitchbox workflow.