ApproveThis manages your Easypromos Integration approvals.

Why This Integration Actually Matters

Let's cut through the noise: approvals suck when you're manually forwarding emails between teams. Now imagine handling 500 contest entries while marketing's chasing you for metrics and legal needs to verify prize winners. This is where connecting Easypromos to ApproveThis through Zapier becomes your secret weapon.

Easypromos handles the flashy part - contests, giveaways, viral campaigns. ApproveThis handles the boring (but critical) part - making sure the right people sign off on every transaction, entry, and prize allocation before things go sideways. Together, they turn chaotic promotions into controlled processes that scale without requiring 17 Slack reminders per approval.

Who Gets the Most Mileage?

Mid-sized companies running multiple simultaneous campaigns. Think:

• Retail brands launching regional giveaways
• Software companies doing webinar prize draws
• Agencies managing client promotions

If you've ever had to explain to a client why an unapproved contest prize blew their budget, you'll appreciate this setup.

Real-World Use Cases That Don't Sound Like BS

1. Coin Transaction Audits That Actually Work

Scenario: A gaming company uses Easypromos' virtual coins for daily contests. Their problem? Fraudulent accounts gaming the system.

Solution: Every coin transaction triggers an ApproveThis request to both fraud detection and finance teams. Approval thresholds auto-approve small amounts but escalate suspicious spikes. Result? 63% faster fraud detection in live campaigns.

2. Vetting High-Stakes Participants

Scenario: A alcohol brand runs a 21+ photo contest. Legal needs to verify age, marketing wants engagement metrics.

Solution: New Easypromos registrations create approval requests with embedded profile data. Legal gets age verification tasks, marketing gets participation trends. Both teams approve/reject without leaving their inboxes.

3. Prize Allocation Without Spreadsheet Hell

Scenario: An automotive dealer promises test drives to 50 contest winners. Operations needs to coordinate across 12 locations.

Solution: Each prize assignment in Easypromos triggers location-specific approval chains. San Francisco manager approves local winners, Houston handles theirs. All tracked in one dashboard instead of 50 forwarded emails.

Features You'll Actually Use

Beyond basic approvals, these combos save headaches:

• Approval Thresholds: Auto-approve entries under $100 value, escalate big prizes to execs
• Vacation Delegation: Contest doesn't pause because Karen in legal's on PTO
• Calculated Fields: Automatically flag entries that hit "3 prizes/month" limits

Department-Specific Wins

Marketing Teams

Launch campaigns faster without waiting days for legal sign-off on prize terms. Real-time approval tracking means you can actually hit those "48-hour flash sale" deadlines.

Finance Teams

Every Easypromos coin transaction gets logged with approval audit trails. No more surprise budget overages from unverified giveaways.

Operations Teams

Coordinate physical prize fulfillments by location. Approve test drive winners only when local staff confirms capacity.

Setup That Doesn't Require an IT Degree

1. Connect via Zapier: Create a Zap with Easypromos as trigger (new transaction, participant, etc.)
2. Map Data Fields: Pull Easypromos data into ApproveThis requests (prize value, user details)
3. Set Approval Rules: Add thresholds, assign approvers, enable email decisions
4. Test with Live Data: Run a test contest entry to confirm finance gets $100+ requests

Pro Tip: Use ApproveThis' calculated fields to auto-flag entries from domains like Gmail if you need corporate email verification.

Why This Beats Manual Processes

Client-facing benefit: External judges or partners can approve entries without getting Easypromos logins. They just click approve/reject in email. Internal benefit: All campaign data lives in one audit trail - no more "I thought you approved that!" meetings.

When to Consider Alternatives

If you run single yearly contests with 10 entries, this might be overkill. But for teams handling 5+ concurrent promotions across regions? It pays for itself in reduced compliance risks alone.

No-BS Next Steps

1. Register for ApproveThis (free trial covers basic workflows)
2. Connect your Easypromos account via Zapier (15 minutes)
3. Build one test approval flow for your highest-risk campaign type
4. Stop putting out preventable promotion fires

Still skeptical? Book a 15-minute demo showing exactly how we've reduced approval delays for companies like yours. No sales jargon - just live examples from your industry.