
ApproveThis manages your Lucidya Integration approvals.
April 17, 2025
Integration Category: Analytics
When Approval Processes Meet Real-Time Analytics
Let's cut to the chase - most companies suck at two things: reacting to customer feedback and getting decisions made quickly. That's where pairing ApproveThis with Lucidya changes the game. One platform tells you what's happening with your customers (Lucidya), the other gets shit approved fast (ApproveThis). Together? You stop drowning in Slack threads and actually fix problems before they trend on Twitter.
Why This Combo Works
Lucidya's AI analyzes millions of customer interactions across social media, reviews, and support tickets. It spots fires (and opportunities) you'd miss manually. But here's the catch - insights aren't action. That's where ApproveThis comes in:
- Auto-convert Lucidya alerts into approval requests
- Route critical issues to the right decision-makers
- Track response times to prove you're not ignoring customers
The kicker? Approvers don't need Lucidya licenses. Perfect for involving external partners or execs who shouldn't have full system access.
Real-World Use Cases That Don't Suck
1. Escalating Customer Rage
Picture this: Lucidya detects a 300% spike in negative mentions about your checkout process. Normally, this would trigger 12 Slack messages, 3 forwarded emails, and zero accountability. With our Zapier integration:
- Lucidya alert → ApproveThis request
- Auto-routes to Head of Ecomm + CMO
- 48-hour SLA enforced via approval thresholds
Result? You fix the bug before it becomes a TechCrunch story.
2. Budgeting for Customer Insights
Marketing teams love Lucidya's sentiment analysis. Finance teams love saying "no." Connect both through ApproveThis:
When Lucidya identifies a trending product request:
- Auto-generate budget approval request
- Route through product → finance → CEO chain
- Use calculated fields to show potential ROI
Now you're funding opportunities, not just putting out fires.
Setup That Won't Make You Want to Quit
We've all suffered through "5-minute setups" that take 3 days. Here's the real timeline:
- Create a Zapier account (2 minutes)
- Connect Lucidya (using their API key)
- Connect ApproveThis
- Map Lucidya alerts to approval templates
Pro tip: Start with one critical alert type (e.g., PR crises). Scale after you nail the first workflow.
Department-Specific Wins
Customer Support Teams
Lucidya spots a support ticket backlog. ApproveThis auto-approves temp staff hiring if wait times exceed 2 hours. Managers sleep through the night.
Finance Teams
Sudden drop in customer LTV? Lucidya flags it. ApproveThis routes budget adjustment requests with pre-calculated risk assessments. CFO approves via email while boarding a flight.
Product Teams
Feature requests hit 1k mentions? Lucidya triggers sprint capacity approval. Tech lead delegates approval while on PTO. Roadmap updates happen without 17 Zoom meetings.
Features You'll Actually Use
Beyond basic approvals, this integration shines when you use:
Approval Thresholds: Auto-approve small budget changes (under $5k) but escalate bigger asks. Lucidya's data determines the thresholds.
Vacation Delegation: Critical alerts get approved even if your CMO is off-grid. No more "waiting for Karen to return from Burning Man."
Calculated Fields: Inject Lucidya's sentiment scores into approval requests. Show decision-makers exactly why a 2.3% negative trend requires immediate action.
What This Isn't
Let's manage expectations:
❌ Not a mind reader - set clear alert parameters in Lucidya first
❌ Not a democracy - configure escalation paths for gridlock situations
❌ Not a babysitter - define your SLAs upfront
Getting Started Without the BS
Here's your playbook:
1. Identify 1-3 critical alerts in Lucidya that always cause decision paralysis
2. Build matching approval templates in ApproveThis
3. Set realistic SLAs (start with 24-48 hour windows)
4. Test with a small group before company-wide rollout
The Bottom Line
Companies using ApproveThis + Lucidya through Zapier typically see:
• 65% faster response to CX issues
• 40% reduction in "who approved this?!" incidents
• Actual ROI from their analytics investment
Ready to Stop Talking About It?
Either:
Register for ApproveThis and connect Lucidya in 20 minutes
OR
Book a live demo to see how approval automation actually works
Pro tip: Bring your most annoying approval bottleneck to the demo. We eat those for breakfast.
Integrate with Lucidya Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Lucidya
Suggested workflows (and their Zapier components) for Lucidya
Create approval requests for new Lucidya alerts
When a new alert notification is generated in Lucidya, this automation creates an approval request in ApproveThis for review. It ensures that every critical alert is evaluated via a structured approval workflow. *Note: Configure approval conditions in ApproveThis for optimal results.*
Zapier Components

Trigger
Lucidya
Triggers when a new Alert Notification is generated, whether it is on an hourly or instant basis.
Action
Create Request
Creates a new request, probably with input from previous steps.
Submit new Lucidya alerts for approval
This automation monitors new alert notifications from Lucidya and submits them as approval requests in ApproveThis. It streamlines decision-making by ensuring that alerts are reviewed under established approval workflows. *Note: Verify notification settings in both apps to ensure smooth operation.*
Zapier Components

Trigger
Lucidya
Triggers when a new Alert Notification is generated, whether it is on an hourly or instant basis.
Action
Create Request
Creates a new request, probably with input from previous steps.
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