
ApproveThis manages your Avify Integration approvals.
April 17, 2025
Integration Category: Ecommerce
When Order Management Meets Approval Power
Let's be real - most e-commerce teams aren't lacking data. They're drowning in it. What they actually need is fewer spreadsheets and more decisions that happen before the customer changes their mind. That's where slapping ApproveThis onto Avify turns your order management system into an actual decision-making machine.
Avify's great at wrangling orders from every channel imaginable. But when you need human eyes on high-risk transactions, custom product requests, or inventory exceptions, that's where things get sticky. ApproveThis doesn't just "integrate" - it injects accountability into every critical decision point without slowing down your ops team.
Why This Combo Works (When Other Tools Just Add More Steps)
Most approval systems treat e-commerce like it's paperwork. Yours doesn't stop because someone's OOO. Here's what changes when you connect these two through Zapier:
- Approval triggers that actually understand urgency: A $20K wholesale order shouldn't wait for someone to check their inbox tomorrow.
- No more license juggling: Your 3PL partner doesn't need Avify access just to approve shipment exceptions.
Real example: A cosmetics brand using Avify caught a 300-unit custom order that would've blown their raw material budget. Their ApproveThis workflow required the production manager and CFO to approve anything over 200 units. Decision made in 18 minutes. No Slack pings. No "who's responsible?"
Three Ways This Integration Saves Actual Time (Not Just "Efficiency")
1. Killing Order Verification Guesswork
The Problem: New orders should be exciting. Until they're from that client who always tries to sneak in rush fees post-checkout.
The Fix: Auto-create approval requests in ApproveThis for any Avify order that:
- Exceeds custom amount thresholds
- Comes from flagged accounts
- Requires special shipping
Who Cares: Retailers doing wholesale + D2C. Stops "oops we oversold" without making salespeople play 20 questions.
2. Quality Checks That Don't Require Babysitting
The Problem: "Completed" orders aren't really complete until your team verifies tricky custom jobs.
The Fix: When Avify marks an order complete, ApproveThis:
- Routes to QA lead with production notes
- Requires photo uploads before approval
- Auto-rejects if criteria aren't met in 24h
Who Cares: Manufacturers with made-to-order lines. Catches defects before they become return nightmares.
3. Payment Approvals That Keep Cash Flow Moving
The Problem: High-risk B2B orders where payment terms could sink your margins.
The Fix: Trigger ApproveThis requests when Avify orders:
- Have NET60+ terms
- Exceed credit limits
- Come from new business accounts
Who Cares: Brands scaling into enterprise sales. Finance teams get guardrails without micromanaging sales.
Setting This Up Without Overcomplicating It
If you can set up a Slack channel, you can connect Avify + ApproveThis. Here's the real-world version:
1. Pick your trigger: In Zapier, choose which Avify event matters (new order, payment update, etc.)
2. Filter the noise: Add conditions so only orders needing approval create requests
3. Map critical data: Pull Avify's order details into ApproveThis fields approvers actually need
4. Test with a real order: Better to catch issues now than when your CEO is waiting
Pro tip: Use ApproveThis's calculated fields to auto-flag orders that exceed margin thresholds. No manual math needed.
Why Your Finance Team Will Stop Yelling
Approval thresholds aren't just rules - they're your CFO's peace of mind. When Avify feeds order data into ApproveThis, you can:
- Auto-approve orders under $5K with good credit
- Escalate anything with custom pricing to two directors
- Block orders from clients with overdue invoices
Plus, ApproveThis's audit trails mean no more "Who approved this?!" during quarterly reviews.
What Your Ops Lead Actually Cares About
Vacation policies shouldn't break your supply chain. With ApproveThis's delegation rules, out-of-office approvers auto-forward to their backup. Even better - it works with external partners who don't have Avify logins.
Example: Your logistics manager is at a trade show. An Avify order needing expedited shipping approval routes to their deputy automatically. No emails. No "I thought you were covering this?"
The External Approval Hack Most Teams Miss
Client approvals shouldn't mean giving outsiders access to your systems. Since ApproveThis handles approvals via email, your customers can:
- Sign off on custom designs
- Approve rush fees
- Confirm shipping dates
All without needing an Avify seat. Track everything in the same dashboard as internal requests.
When To Steal These Workflows
This isn't about copying setups - it's about spotting where your team does mental gymnastics to make simple decisions. Like:
- Inventory swaps: Auto-approve warehouse substitutions under $500
- Custom requests: Route client change orders to project leads
- Fraud flags: Freeze high-risk orders until fraud team reviews
How To Not Screw This Up
Avoid the classic "automate everything into oblivion" mistake:
Do:
- Start with 2-3 critical approval types
- Use ApproveThis's conditional logic to keep workflows simple
- Train approvers on email-based approvals (it's easier than you think)
Don't:
- Try to replicate every existing process on day one
- Forget to set escalation rules for stuck approvals
- Leave Zapier connections unmonitored (check logs monthly)
Ready To Stop Being a Human Routing Bot?
If your team's still approving orders via email chains or worse - verbal OKs - you're not just inefficient. You're risking real money on missed details.
ApproveThis + Avify via Zapier isn't another "productivity tool." It's a way to actually trust that critical decisions happen correctly, even when you're not micromanaging every step.
Get started with ApproveThis (takes 8 minutes) or book a live walkthrough if you prefer seeing the sauce.
Integrate with Avify Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Avify
Suggested workflows (and their Zapier components) for Avify
Create approval request for new Avify orders
For every new order placed in Avify, this automation creates an approval request in ApproveThis to ensure timely verification and secure processing. Note: *Configure the approval fields as needed in ApproveThis.*
Zapier Components

Trigger
New Order
Triggers when a new order is placed.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval request for completed Avify orders
When an order is marked as completed in Avify, this automation triggers an approval request in ApproveThis for quality assurance checks. Note: *Ensure that order details are correctly mapped to the approval request.*
Zapier Components

Trigger
Order Completed
Triggers when an order is set as completed.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval request for paid Avify orders
This integration monitors for orders marked as paid in Avify and initiates an approval request in ApproveThis to verify high-value transactions. Note: *Customize request templates in ApproveThis for optimal use.*
Zapier Components

Trigger
Order Paid
Triggers when an order's payment status changes to paid.
Action
Create Request
Creates a new request, probably with input from previous steps.
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