When Thryv Meets Approval Automation
Let's cut to the chase - if you're using Thryv to manage clients but still chasing down approvals via email chains or Slack pings, you're leaving money on the table. ApproveThis isn't just another "approval tool." It's the missing layer that turns Thryv from a management platform into a decision-making engine. Connect them through Zapier, and suddenly those client onboarding delays, invoice approval bottlenecks, and appointment scheduling headaches start solving themselves.
Why This Combo Doesn't Just Work - It Prints Money
Thryv keeps your client data organized. ApproveThis keeps your team decisive. Together through Zapier, they create closed-loop systems where:
- New client intake in Thryv auto-triggers compliance checks or conflict reviews
- Approved appointments in ApproveThis push confirmed bookings back to Thryv calendars
Real-world math: A 50-person marketing agency using this integration reduced client onboarding time from 48 hours to 90 minutes. How? Because their Thryv-to-ApproveThis workflow automatically routes every new client request through legal, finance, and operations - without requiring those approvers to log into Thryv.
Use Cases That Actually Move Needles
These aren't theoretical "maybe someday" scenarios - these are workflows our customers implement every Tuesday:
1. Client Onboarding That Doesn't Suck
When Thryv detects a new client (contract signed, intake form submitted, etc.), ApproveThis automatically:
- Routes NDAs to legal via email (they approve without leaving Outlook)
- Sends payment terms to your CFO (approved via SMS if they're traveling)
- Triggers Thryv service assignments once all boxes are checked
Who kills it here: Law firms. One 200-attorney practice auto-approves conflict checks using ApproveThis' conditional thresholds. If potential conflicts exist, escalations happen before the client gets added to Thryv - saving $18k/month in malpractice insurance claims.
2. Appointments That Don't Ghost You
New Thryv calendar bookings → ApproveThis checks:
- Is this client payment-compliant? (Auto-approve if under $500)
- Does the requested specialist have bandwidth? (Sequential approvals)
Real results: A 350-employee HVAC company reduced no-shows by 62% by requiring deposit approvals before Thryv appointments are confirmed. Approvers get SMS alerts - they tap to approve, Thryv auto-confirms the booking. No apps needed.
3. Invoices That Get Paid, Not Argued Over
Thryv-generated invoices trigger ApproveThis workflows where:
- Discounts over 10% require VP sign-off
- Custom calculations apply late fees only after finance approves
Cold hard stats: A mid-sized PR agency using this combo slashed invoice disputes by 41% by attaching approval audit trails to every Thryv invoice. Clients see exactly who approved what terms - no more "I didn't agree to this" excuses.
Setup That Won't Make You Hate Technology
Connect Thryv → ApproveThis in Zapier in under 12 minutes:
- In Zapier, choose Thryv as your trigger app (New Client, Appointment, etc.)
- Select ApproveThis as your action app (Create Request)
- Map Thryv data to approval fields (client name → requester, invoice amount → $ threshold)
Pro tip: Use ApproveThis' calculated fields to auto-flag invoices needing exec review. Example: "If Thryv invoice amount > $15k, require CFO approval."
Department-Specific Wins (No Fluff)
Operations Teams: Ever had a $50k equipment purchase approved...after the project started? ApproveThis' real-time dashboards show every pending Thryv-triggered request. Delay reports? Gone.
Sales Teams: New Thryv lead hits $100k+ potential? Approval workflows auto-notify sales directors to assign your best closers. No more spreadsheet roulette.
Finance Teams: ApproveThis logs every Thryv invoice approval with timestamps and comments. Audit season just became your vacation season.
The Silent Killer Feature Everyone Misses
ApproveThis approvers don't need Thryv licenses. Client needs to approve a contract? Send them an ApproveThis link. Vendor disputing an invoice? They can reject/comment without Thryv access. This alone saves our clients $3k-$8k/month in software bloat.
Bottom Line: This Isn't "Nice to Have" Anymore
Thryv organizes your chaos. ApproveThis forces decisions on that chaos. Together via Zapier, they create what we call "business velocity" - the speed at which opportunities turn into revenue. Waiting a week for client onboarding approvals isn't "process" - it's revenue leakage. Delaying appointments because someone's OOO isn't "caution" - it's client service failure.
Your move: Get started with ApproveThis (free 14-day trial), or if you're the skeptical type, book a 12-minute demo where we'll build your first Thryv integration live.
P.S. If you're still manually approving Thryv client requests in 2024, your competitors already think you're cute.
Integrate with Thryv Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Thryv
Suggested workflows (and their Zapier components) for Thryv
Create ApproveThis requests for new Thryv appointments
Need to streamline the approval process for incoming client appointments? When a new appointment is created in Thryv, an approval request can be automatically triggered in ApproveThis, ensuring swift confirmation or rejection. This integration saves time and speeds up client interactions.
Zapier Components

Trigger
New Appointment
Triggers when a new appointment is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Generate approval requests for new Thryv clients
Introducing a new client to your business often requires internal approval processes. This automation creates an ApproveThis request for every new client in Thryv, facilitating a seamless client onboarding process.
Zapier Components

Trigger
New Client
Triggers when new client is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Add new ApproveThis requests to Thryv as clients
Ensure every approved request translates into actionable business data. Once an approval request is initiated in ApproveThis, automatically create a new client entry in Thryv to start managing your client relationships right away.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Client
Creates a new client.
Initiate ApproveThis requests for new Thryv invoices
When a new invoice is generated in Thryv, automatically create an approval request in ApproveThis to facilitate faster financial decision-making and record-keeping.
Zapier Components

Trigger
New Invoice
Triggers when a new invoice is issued.
Action
Create Request
Creates a new request, probably with input from previous steps.
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