ApproveThis manages your 4screens Integration approvals.

Two Platforms, One Powerful Connection

4screens turns customer interactions into actionable data through quizzes, surveys, and contests. ApproveThis transforms that data into decisive business actions through structured approvals. When connected via Zapier, these platforms create a closed-loop system where every customer response automatically triggers the right review process – without manual handoffs.

Marketing teams gain speed by eliminating approval bottlenecks for time-sensitive campaigns. Operations teams reduce errors through standardized review processes. Customer success teams improve responsiveness by automating exception handling. For businesses using interactive content to drive engagement, this integration ensures that data leads directly to action.

Why This Integration Works

4screens excels at capturing rich customer data through:

• Marketing contests requiring prize approvals
• Product surveys needing R&D review
• Service feedback triggering operational changes

ApproveThis adds governance by:

• Routing high-value responses to department leads
• Enforcing spending limits on contest rewards
• Maintaining audit trails for compliance

Together, they enable enterprises to scale interactive campaigns without creating approval chaos. A retail company might automate gift card approvals for contest winners. A healthcare provider could route patient feedback surveys to compliance officers. The patterns repeat across industries.

Real-World Use Cases

Marketing Teams: From Engagement to Execution

When a 4screens contest identifies 50 potential winners, ApproveThis automatically:

1. Routes grand prize claims to the CMO
2. Sends $50 gift card requests to regional managers
3. Flags international winners for legal review

A sporting goods company used this flow to reduce prize fulfillment time from 14 days to 48 hours during their March Madness campaign.

Operations: Turning Feedback Into Action

Employee satisfaction surveys in 4screens can trigger:

- Facilities requests for office upgrades over $5k
- IT security reviews for software change proposals
- Cross-departmental approvals for policy changes

A logistics provider eliminated 3,200 annual emails by automating maintenance requests from driver surveys.

Customer Success: Closing the Loop Faster

When clients submit feature requests through 4screens:

• High-priority ideas route to product leads
• Technical feasibility checks auto-assign to engineering
• Approved items update in the client portal automatically

A SaaS company using this method reduced client response time from 10 days to 6 hours average.

Key Technical Advantages

The integration works through Zapier, requiring no custom code. Key features that make it powerful:

License-Free Approvals

External partners can approve 4screens-triggered requests via email without needing ApproveThis logins. A distributor reviewing product feedback surveys needs only email access – critical for supply chain use cases.

Conditional Routing

Set approval thresholds based on 4screens data points:
- Auto-approve survey rewards under $100
- Escalate customer complaints mentioning "legal"
- Route technical queries using calculated urgency scores

Continuous Visibility

Track all 4screens-originated requests in ApproveThis' dashboard with filters for:
- Pending marketing contest approvals
- Completed employee survey actions
- Overdue client feedback responses

Implementation Guide

Step 1: Map Your Triggers

Identify which 4screens interactions need approvals:
- Completed quizzes with score thresholds
- Survey responses containing specific keywords
- Contest entries from high-value regions

Step 2: Configure Approval Paths

Build workflows in ApproveThis that:
1. Assign reviewers based on 4screens data
2. Set escalation rules for unanswered requests
3. Sync final decisions back to your CRM

Step 3: Connect via Zapier

Use the Zapier integration to:
- Trigger ApproveThis requests when 4screens forms complete
- Add conditional logic using calculated fields
- Post approval outcomes to 4screens or your marketing stack

Team-Specific Benefits

For Marketers

Accelerate campaign launches by reducing legal and finance reviews. Automate contest winner validations while maintaining spending controls.

For Operations

Standardize how employee/customer feedback becomes approved action items. Reduce follow-up emails with automatic status updates.

For Client-Facing Teams

Let customers submit ideas through 4screens forms while ensuring internal teams review them systematically. Show clients real-time approval progress.

Getting Started

1. Create your ApproveThis account
2. Set up 4screens engagement workflows
3. Connect them in Zapier using pre-built templates

For complex implementations:
- Book a demo to see department-specific scenarios
- Ask about volume discounts for enterprise teams

Final Thoughts

4screens captures opportunities. ApproveThis converts them into approved actions. Together through Zapier, they remove the friction between customer engagement and business execution. Whether you're managing hundreds of contest entries or acting on critical client feedback, this integration ensures nothing falls through the cracks – and every decision maintains proper oversight.

Ready to move faster without losing control? Start your ApproveThis trial or schedule a custom demo to see how approval automation can transform your 4screens workflows.