
ApproveThis manages your EleAPIs Integration approvals.
April 17, 2025
Integration Category: It Operations
How ApproveThis + EleAPIs Supercharge Business Workflows Through Zapier
Two Platforms, One Powerful Connection
When approval management meets intelligent messaging, magic happens. ApproveThis and EleAPIs solve complementary challenges that every growing business faces: making decisions faster while maintaining clear communication. Through Zapier integration, these platforms create closed-loop systems where approvals trigger actions and customer interactions automatically fuel business processes.
ApproveThis brings structure to decision-making with customizable workflows, conditional logic, and real-time tracking. EleAPIs delivers conversational agility through WhatsApp messaging and contact management. Together, they enable scenarios like automatically routing customer messages for internal review or updating CRM records the moment contracts get approved.
Why This Integration Matters
Consider the operational gaps this integration bridges:
- Speed: Reduce manual handoffs between customer-facing teams and decision-makers
- Accuracy: Eliminate data re-entry errors between systems
A marketing agency using both platforms cut approval cycles for client campaigns from 72 hours to 4 hours by connecting EleAPIs chatbot submissions directly to ApproveThis workflows.
Key Technical Advantages
ApproveThis requires no additional licenses for external approvers - clients or contractors can review requests via email without needing EleAPIs access. Meanwhile, EleAPIs maintains complete conversation histories that automatically update based on approval outcomes.
Real-World Use Cases
1. Lead Qualification at Scale
Template: Create approval requests for new leads
Industry Example: Real Estate Brokerages
When EleAPIs captures lead details from website chatbots, ApproveThis immediately routes property inquiries to agents based on location and listing type. Brokers using this integration reduced missed opportunities by 40% through instant lead assignment.
2. Client Communication Automation
Template: Send WhatsApp messages for new requests
Industry Example: Legal Firms
Corporate law teams trigger EleAPIs WhatsApp notifications when contract reviews reach specific approval stages. One firm improved client satisfaction scores by 28% through real-time status updates tied directly to their approval workflow.
3. Compliance-Driven Recordkeeping
Template: Update contact attributes post-approval
Industry Example: Healthcare Providers
Medical clinics automatically flag patient records in EleAPIs when insurance pre-approvals get denied through ApproveThis. This integration helped one network reduce billing disputes by maintaining synchronized approval records across systems.
4. Customer Service Escalation
Template: Create requests from incoming messages
Industry Example: E-commerce Brands
High-priority WhatsApp complaints captured in EleAPIs automatically generate approval requests in ApproveThis for managerial review. An electronics retailer using this flow resolved escalated issues 65% faster by eliminating manual ticket routing.
Implementation Made Simple
Setting up the integration requires three steps in Zapier:
- Connect EleAPIs as a trigger source (new contact/message)
- Map relevant data fields to ApproveThis request templates
- Configure approval rules and notification preferences
Most teams complete initial setup in under 90 minutes using pre-built templates from the Zapier platform.
Team-Specific Benefits
Sales Teams
Automatically route qualified leads from EleAPIS chatbots to sales managers for approval before CRM entry. Approval thresholds let junior reps handle small deals while escalating larger opportunities.
Customer Support
Create approval chains for refund requests submitted via WhatsApp - support agents collect details through EleAPIs, while ApproveThis handles multi-level financial approvals with audit trails.
Operations Managers
Use calculated fields in ApproveThis to auto-approve routine inventory orders from EleAPIs requests while flagging unusual quantities for manual review through conditional logic.
Advanced Features Worth Exploring
While the core integration delivers immediate value, power users leverage:
- Vacation Delegation: Keep approvals moving by automatically reassigning tasks when approvers are OOO
- Dynamic Fields: Calculate discount percentages or project budgets directly in approval requests based on EleAPIs data
Getting Started
The integration works best when you:
- Document 2-3 high-friction approval processes for automation
- Clean existing EleAPIs contact data before mapping fields
- Start with parallel manual/automated workflows during testing
Avoid overcomplicating initial implementations - focus on one department or use case before expanding. Most teams see ROI within 30 days through reduced approval delays alone.
Technical Requirements
You'll need:
- Active accounts with both ApproveThis and EleAPIs
- Editor permissions in Zapier
- 30 minutes for initial configuration
The Future of Connected Workflows
As conversational interfaces become primary customer touchpoints, integrating them with approval systems transforms reactive operations into proactive engines. The ApproveThis-EleAPIs connection through Zapier isn't just about automation - it's about creating self-adjusting business processes that learn from decision patterns while maintaining human oversight where it matters most.
Ready to transform your approval workflows? Book a personalized demo or start your free trial to explore integration possibilities.
Integrate with EleAPIs Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for EleAPIs
Suggested workflows (and their Zapier components) for EleAPIs
Create approval requests for new leads
When a new contact is created in EleAPIs, this automation generates an approval request in ApproveThis to validate lead information, streamlining decision-making. *Note: Customize your approval workflow in ApproveThis as needed.*
Zapier Components

Trigger
New Contact Created
Triggers when a new contact or lead is created in EleAPIs.
Action
Create Request
Creates a new request, probably with input from previous steps.
Send WhatsApp template messages for new approval requests
When a new approval request is initiated in ApproveThis, this integration sends a template WhatsApp message via EleAPIs to notify stakeholders. *Note: Ensure the message template aligns with your approval process requirements.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Send Template Message
Send Template-Based WhatsApp Messages
Update contact attributes for completed requests
When an approval decision is made in ApproveThis, this automation updates the corresponding contact attributes in EleAPIs to reflect the new status. *Note: Map the attributes carefully to match your internal processes.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Update Contact Attributes
Updates user-specific custom attributes of a contact.
Create approval requests for new incoming messages
When a new WhatsApp message is received in EleAPIs, this automation creates an approval request in ApproveThis to review and process the communication. *Note: Adjust the approval criteria to suit your workflow needs.*
Zapier Components

Trigger
New Incoming Message
Triggers when there is a new incoming message.
Action
Create Request
Creates a new request, probably with input from previous steps.
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