
ApproveThis manages your Happyfeed Integration approvals.
April 17, 2025
Integration Category: Notes
Why Bother Connecting an Approval Tool to a Gratitude Journal?
Let’s get real: most teams hate two things – chasing down approvals and toxic workplace culture. What if you could tackle both without adding another Zoom meeting to the calendar? That’s where ApproveThis and Happyfeed come in – like peanut butter and jelly for operational sanity.
Happyfeed’s where your team shares wins (“Closed the Acme deal!”) or human moments (“Shoutout to Jen’s legendary coffee cake”). ApproveThis is where those moments turn into action items needing buy-in. Connect them via Zapier, and you’ve got something sneaky brilliant: a system that converts positive vibes into actual decisions without the usual email tennis.
The Nuts and Bolts (Without the Boring Manual)
Here’s how this odd couple actually works together:
What Happyfeed Brings
A dead-simple way for teams to share:
- Project milestones
- Client praise
- Budget-friendly celebration ideas (“Free taco Friday?”)
What ApproveThis Adds
Structure to the chaos:
- Auto-routing to the right decision-maker
- Approval thresholds (e.g., “Anything under $500 auto-approved”)
- Real-time tracking so requests don’t die in someone’s inbox
The magic happens when a Happyfeed moment needs a green light. Example: Your sales team shares a client’s request for a custom feature. Zapier automatically pings the product lead via ApproveThis. No copy-pasting, no forgotten Slack threads.
Real-World Uses That Don’t Suck
For HR Teams: From Kudos to Action
Scenario: An employee posts in Happyfeed about needing better ergonomic chairs. HR gets 20 identical requests monthly. Instead of another survey:
The Integration Play: Auto-create an ApproveThis request when X people react to the post. Hit 10 👍? Procurement gets a pre-filled request with aggregated demand. Approval happens before the next all-hands.
For Marketing: Riding the Hype Wave
Scenario: Sales shares a customer’s rave review about your onboarding. Marketing wants to turn it into a case study fast.
The Integration Play: The Happyfeed moment triggers an ApproveThis workflow. Legal reviews usage rights, design gets budget approval for visuals. All before the customer’s excitement cools.
For Operations: No Good Deed Goes Unpunished
Scenario: A remote employee shares a hack for reducing SaaS costs. Great idea – but needs IT validation.
The Integration Play: The moment auto-generates an ApproveThis ticket. IT reviews, approves with comments, and the hack gets added to next week’s ops playbook. No one has to play detective.
Setting This Up Without Losing Your Mind
Here’s the 3-step survival guide:
1. Zapier Setup (5 Minutes)
Connect Happyfeed to Zapier using their auth link. Pick the “New Moment” trigger.
2. Approval Rules (Where the Magic Happens)
In ApproveThis, set conditions like:
- Budget thresholds (e.g., “Taco Fridays under $200 auto-approved”)
- Department-specific approvers
- Escalation paths if someone’s OOO
3. Test Drive
Post a test moment in Happyfeed. If your CFO gets an approval request for $10,000 worth of confetti cannons, you’ve probably misconfigured the thresholds.
Why This Beats the Old Way
For Approvers
No need to log into Happyfeed. They get an email, click approve/reject, done. Even works for external partners – no extra licenses.
For Requesters
They stay in Happyfeed’s friendly interface. No switching to some clunky approval system.
For Finance
Calculated fields in ApproveThis automatically tally costs from Happyfeed moments. No more “I thought that was included in the budget” surprises.
When to Use This (And When Not To)
Do:
- Route celebration ideas (offsites, rewards) for quick budget checks
- Convert customer feedback into actionable projects
- Handle recurring requests (software renewals, swag orders)
Don’t:
- Use for emergency compliance issues (stick to dedicated channels)
- Automate sensitive HR matters (performance issues, etc.)
The Quiet Perks You’ll Appreciate Later
Vacation Coverage That Doesn’t Suck
ApproveThis auto-reassigns requests if an approver’s OOO. No more “Waiting on Jim” when Jim’s hiking the Andes.
Audit Trails That Cover Your Assets
Every approved taco Friday is logged with who approved it, when, and why. Finance team’s new best friend.
Conditional Logic = Fewer Headaches
Example: Marketing content requests under $1k go to the director. Over $1k? Auto-escalate to VP. Prevents bottle-necks.
Getting Started Without the BS
If your team’s already using Happyfeed, adding ApproveThis is like giving your process a caffeine shot. Sign up for a free trial, connect via Zapier, and test with a low-stakes request (like approving this article).
Or book a demo to see how conditional approvals can make your least favorite workflow actually tolerable.
Integrate with Happyfeed Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Happyfeed
Suggested workflows (and their Zapier components) for Happyfeed
Create approval requests for new Happyfeed moments
When a new moment is added in Happyfeed, the automation creates a new approval request in ApproveThis to streamline team decision-making. *Note: Configure request details like amount and approvers before enabling the integration.*
Zapier Components

Trigger
New Moment
Triggers when a new moment is added.
Action
Create Request
Creates a new request, probably with input from previous steps.
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