ApproveThis manages your Keaz Integration approvals.

Why Approval Processes Shouldn't Feel Like Paperwork

Let's be real: most approval workflows are stuck in the stone age. Someone emails a request. You chase down signatures. Someone forgets to CC the right person. Meanwhile, your customer engagement tools (looking at you, Keaz) are out here automating entire campaigns. Why can't approvals be this smooth?

That's where ApproveThis comes in. We're not another app that complicates your stack. We're the glue between your existing tools – like Keaz's contact management and newsletter blasts – and the people who need to sign off on stuff. No more "waiting on legal" hell. Just automated workflows that actually work the way your team does.

Keaz Meets ApproveThis: The Unlikely Duo That Fixes Two Problems at Once

Keaz organizes your contacts and cranks out newsletters. ApproveThis chases down approvals. Together? They automate the boring stuff that slows down marketing ops, customer onboarding, even compliance reviews. Here's the kicker: approvers don't need a Keaz login. Just hit approve/reject in email. Perfect for agencies juggling client lists or sales teams needing legal sign-off on outreach.

Where This Combo Hits Different

Problem: Your marketing team adds 500 new contacts from an event. But wait – did sales already vet these leads? Cue the spreadsheet cross-referencing.

Fix: Auto-create ApproveThis requests for every new/updated Keaz contact. Sales ops gets an email, clicks once. Approved contacts flow back into Keaz segments. Denied? Removed automatically. No manual cleanup.

Problem: Your new product newsletter needs legal approval. But legal's swamped, and you miss the launch window.

Fix: Start an ApproveThis request. Once greenlit, Zapier triggers Keaz to send the approved newsletter. Legal sees the final draft, not 20 revisions. You hit send without back-and-forth.

Real Teams Using This Integration (Without the Corporate Jargon)

Marketing Agencies: Stop Chasing Client Sign-Offs

Scenario: You manage a client's Keaz list for holiday campaigns. Their compliance team needs to approve every promo email. Instead of CC'ing 10 people into threads, set up an approval chain in ApproveThis. Client's legal team approves via email (no logins), Zapier updates Keaz, campaign launches. Time saved: 3-5 days per send.

Retail/E-Commerce: Fix the Inventory-to-Marketing Bottleneck

Scenario: New product line drops. Marketing needs specs approved by ops before emailing subscribers. Connect your inventory system (via Zapier) to create Keaz segments + trigger ApproveThis requests. Ops approves product details, Keaz campaigns unlock automatically. No more "waiting for specs" delays.

Professional Services: Stop Losing Billing Hours to Admin

Scenario: Your consultants add new clients to Keaz, but need manager approval for high-tier packages. ApproveThis checks deal size, routes to the right approver. Once approved, Keaz auto-adds them to VIP nurture sequences. Overages get flagged before contracts finalize. CFOs sleep easier.

ApproveThis Features You'll Actually Use (No Bloatware Here)

We get it – most software overpromises. Here's what matters when paired with Keaz:

Approval Thresholds: Auto-Approve the Small Stuff

Example: Contacts with deal sizes under $5k? Auto-approve into Keaz segments. Over $50k? Escalate to VP. No more micromanaging entry-level leads.

Vacation Delegation: Because People Take PTO

Sales director out? Approval requests auto-reassign to their second-in-command. No dropped balls on time-sensitive campaigns.

Calculated Fields: Math You Don't Have to Do

Auto-calculate contract values, promo discounts, or compliance risk scores based on Keaz data. Approvers see real-time numbers – no spreadsheet gymnastics.

Setting This Up Without an IT Degree

If you can use Keaz, you can handle this. Zapier does the heavy lifting:

Use Case 1: Approve New Contacts Before Campaigns

1. Zap trigger: New/updated contact in Keaz
2. Action: Create ApproveThis request with contact details
3. Approval path: Routes to sales lead/legal based on deal size
4. Result: Approved contacts auto-added to specific Keaz lists

Use Case 2: Send Newsletters Post-Approval

1. Zap trigger: Approval granted in ApproveThis
2. Action: Send pre-drafted Keaz newsletter to approved segment
3. Bonus: Include approval comments in newsletter metadata

Pro Tip: Start with one Zap. Clone it once you're comfortable.

Which Teams Get the Most Mileage?

Marketing Ops: No More Gatekeeping

Stop being the middleman between sales and email campaigns. Set thresholds so only high-risk approvals hit your desk.

Sales Leaders: Keep Deals Moving

Get notified when big leads hit Keaz. Approve upsell offers directly from your phone between calls.

Compliance Teams: Audit Trail = Less Panic

Every approved/denied request in ApproveThis logs who, when, and why. Export reports for regulators in two clicks.

Bottom Line: This Isn't Just Another Integration

Keaz manages contacts. ApproveThis manages decisions. Together, they remove the "human delay" from automated workflows. You're not just connecting apps – you're fixing the approval bottlenecks that make teams resent their own processes.

Next Steps:
- Book a 15-minute demo (we'll show the Keaz integration live)
- Start a free trial (connect your first Zap in under 10 minutes)

No sales pitches. Just show us your ugliest approval process – we'll help automate it.