ApproveThis manages your Liveweb Integration approvals.

Two Tools, One Competitive Edge

Liveweb turns website visitors into conversations. ApproveThis turns decisions into action. Together, they create a closed-loop system where customer interactions automatically trigger structured approvals - eliminating bottlenecks in sales, support, and client services.

While Liveweb excels at real-time engagement through chat, calls, and meeting scheduling, it wasn't built to handle the internal decision-making those interactions often require. ApproveThis fills this gap by adding conditional approval logic, audit trails, and cross-team coordination directly into Liveweb's communication streams.

Why This Integration Changes the Game

Service teams using both platforms can now:

• Automatically convert high-value interactions (meeting requests, lead details) into approval workflows
• Apply business rules to customer conversations before commitments are made
• Include external approvers (clients, partners) via email without requiring Liveweb licenses

Real-World Workflows for Different Teams

Sales Teams: Qualify Faster, Close Sooner

When a prospect schedules a demo via Liveweb's meeting widget, ApproveThis can:

Example: A SaaS company routes enterprise-level meeting requests through deal desk review. Approvers check CRM data (via Zapier) against approval thresholds before confirming the meeting. Sales ops saves 14 hours/month previously spent manually vetting requests.

Customer Success: Turn Calls Into Action Items

Liveweb call logs become approval requests for:

Example: A fintech support team requires manager approval before offering custom API solutions during client calls. ApproveThis routes requests based on deal size, with automatic escalation if no response within 2 hours.

Marketing: From Lead Capture to Pipeline

Chatbot-collected emails trigger approval workflows where:

Example: An agency qualifies marketing leads using ApproveThis' calculated fields - automatically flagging high-budget prospects for partner review before adding to their expensive nurture campaign.

Key Integration Use Cases

1. Meeting Scheduling with Guardrails

When Liveweb detects a meeting scheduled:

- ApproveThis checks attendee availability (via Google Calendar integration)
- Routes request to regional manager if international participant
- Auto-approves standard internal meetings

Impact: Legal teams reduced non-compliant cross-border meetings by 62%

2. High-Stakes Call Follow-Up

Post-call approvals ensure:

- Sensitive promises get documented
- Upsell opportunities route to sales
- Support issues trigger Jira tickets

Impact: Customer success teams at a cybersecurity firm cut SLA breaches by 38%

3. Chatbot Lead Vetting

When Liveweb's chatbot captures emails:

- ApproveThis checks against existing accounts in Salesforce
- Routes enterprise leads to vertical specialists
- Triggers ZoomInfo enrichment for key titles

Impact: A Martech company increased sales-accepted leads by 27%

Implementation Made Simple

Connect Liveweb to ApproveThis in 4 steps via Zapier:

1. Choose Liveweb trigger (call log, meeting scheduled, etc.)
2. Map key data points to ApproveThis fields
3. Set approval rules & escalations
4. Test with Liveweb's simulation mode

Pro Tip: Use ApproveThis' calculated fields to auto-approve routine requests (e.g., meetings under 30 minutes) while flagging exceptions for review.

Critical Features for Liveweb Users

ApproveThis adds capabilities Liveweb lacks:

Conditional Routing: Send enterprise support requests to Tier 3, others to general queue
Approval Thresholds: Auto-approve discounts under 15%, escalate higher amounts
Delegation: Ensure vacationing approvers don't block Liveweb-generated requests

Who Benefits Most?

Professional Services Firms

Require client sign-off on scope changes discussed in Liveweb chats before updating project plans.

Healthcare Providers

Route patient appointment requests through insurance verification workflows post-Liveweb scheduling.

E-commerce Operations

Approve custom order requests from Liveweb chats against inventory APIs before confirming.

Getting Started

1. Register for ApproveThis (free 14-day trial)
2. Connect to Liveweb via Zapier in <15 minutes
3. Start with one high-impact workflow (meeting approvals work well)

For complex setups, book a demo to see conditional logic and approval groups tailored to Liveweb use cases.

The Bottom Line

Every Liveweb interaction represents a potential business decision. ApproveThis ensures those decisions follow consistent rules, involve the right people, and keep customers moving forward - without manual handoffs.