ApproveThis manages your LoyaltyLoop Integration approvals.

Why Bother Connecting These Two?

Let’s cut to the chase: You’re using LoyaltyLoop to figure out what customers actually think. Great. But what happens after the survey results roll in? If your team’s still chasing down approvals via email chains or Slack pings, you’re leaving money on the table. That’s where ApproveThis comes in – not as another app to manage, but as the missing link between hearing customers and actually doing something about it.

Here’s the ugly truth most companies won’t admit: Customer feedback dies in committee. Marketing wants to launch a discount campaign, Legal needs to vet the terms, Finance has to approve the budget – and by the time everyone signs off, your customers have moved on. This integration kills that delay.

How This Actually Works in Real Life

ApproveThis isn’t just another layer of bureaucracy. When connected to LoyaltyLoop via Zapier, it becomes the engine that turns survey data into action. Think of it like this:

Scenario 1: Negative Review? Automatic Damage Control

A hotel chain uses LoyaltyLoop to track guest satisfaction. When a survey comes in with a rating below 3 stars:

• Zapier automatically creates an ApproveThis request
• The request includes the guest’s contact info, complaint details, and suggested compensation (free night, dining credit)
• Approvers from Guest Services, Revenue Management, and Operations get a single email with approve/reject buttons

Instead of 3 days of back-and-forth, the guest gets a resolution in 3 hours. No logins required for approvers – they just click a link in their inbox.

Scenario 2: Procurement That Doesn’t Suck

An equipment rental company notices recurring complaints about outdated machinery. Their ops team wants to fast-track new purchases:

• LoyaltyLoop flags negative feedback about “aging tools”
• ApproveThis auto-generates a purchase request with vendor quotes attached
• Approval thresholds kick in – under $5k, manager approves; over $5k, CFO gets involved

Result? They replace the gear before peak season instead of after. Customer satisfaction jumps 22%.

What Makes This Combo Actually Useful

Other approval tools make you choose between flexibility and simplicity. ApproveThis + LoyaltyLoop works because:

For Customer-Facing Teams:

Your support leads can approve compensation offers while waiting at their kid’s soccer practice. No app downloads, no passwords – just tap “Approve” in Gmail. Meanwhile, sales teams get alerted when VIP clients leave negative feedback, letting them intervene before account managers even realize there’s a problem.

For Finance Nerds:

Set rules like “Automatically approve refunds under $50 if the customer has been with us over 2 years.” Or escalate high-value requests to specific approvers based on deal size. The calculated fields feature means no more manual math – discounts, tax implications, and loyalty point conversions happen automatically.

For Operations Managers:

When survey data shows 60% of customers want weekend delivery options, create an approval workflow that routes the proposal to logistics, HR (for staffing), and pricing teams – in order. If the logistics VP is on vacation, requests auto-forward to their deputy. No status update meetings needed.

Setting This Up Without Losing Your Mind

If you can order DoorDash, you can connect these systems. Here’s the cheat sheet:

Step 1: In Zapier, choose LoyaltyLoop’s “New Survey Response” trigger
Step 2: Filter for specific survey types or scores (e.g., only NPS below 7)
Step 3: Map the response data to an ApproveThis template
Step 4: Set approval rules (who needs to sign off, in what order)
Step 5: Connect approved requests back to LoyaltyLoop to trigger follow-ups

Pro tip: Use ApproveThis’ calculated fields to auto-suggest resolutions. For example: “Compensation = (Customer’s Lifetime Value × 0.05) + $25”. Makes approvers’ jobs easier and keeps offers consistent.

Why This Isn’t Just Another Integration

Most app combos just shuffle data. This one actually changes how companies operate:

The License Loophole Your CFO Will Love

External partners (like vendors or clients) can approve requests without needing LoyaltyLoop seats. Example: A marketing agency runs a survey for their client. The client’s execs get approval emails directly – no new logins, no added costs.

Escalation That Doesn’t Require Babysitting

Set rules like “If not approved in 12 hours, notify regional director.” Approval thresholds mean small issues get auto-resolved, while big decisions route up the chain. No more checking dashboards every hour.

Audit Trails That Actually Make Sense

Every approval ties back to the original survey response. When auditors ask why you approved a $10k credit, show them the 10 straight negative reviews from that client’s location. Context matters.

Who Should Actually Care About This

Mid-Sized Retailers

You’re getting hundreds of survey responses daily. Connect LoyaltyLoop’s product complaints directly to ApproveThis purchase requests. When 20+ customers complain about broken display units, auto-generate a replacement order with three vendor quotes attached. Store managers approve via email, procurement gets notified, and the problem gets fixed before the weekend rush.

B2B Service Providers

Client satisfaction scores dropping? Auto-trigger account review meetings. When a client’s NPS drops by 15 points, ApproveThis notifies the account lead, CS director, and optionally the client’s main contact. Approvers can greenlight additional support hours or schedule a remediation call – all before the client considers jumping ship.

Healthcare Networks

Patient experience surveys flagging long wait times? Route approval requests for additional staffing or clinic renovations. Use sequential approvals – site manager first, then regional director, then finance. Calculated fields automatically suggest budget allocations based on survey severity scores.

The Part Where We Tell You What to Do Next

If you’re still manually forwarding survey results to department heads, you’re basically using email as a database. Stop it.

Book a 15-minute demo and we’ll show you how to connect ApproveThis + LoyaltyLoop specifically for your industry. Not ready to talk? Start a free trial – we’ve got pre-built templates for common survey-to-approval workflows.

Either way, fix your process before your competitors fix theirs. Customers notice who acts faster.