Two Tools, One Powerful Workflow
When visual feedback meets structured approvals, magic happens. Obeatow's strength lies in capturing detailed bug reports and client feedback through annotated screenshots and system data. ApproveThis brings order to the chaos of decision-making with configurable approval chains. Together through Zapier, they create closed-loop processes where nothing falls through the cracks.
Development teams at SaaS companies like AppSignal reduced their bug resolution time by 40% after connecting these platforms. Marketing agencies using both tools report 30% faster client sign-offs on campaign assets. The secret? Combining Obeatow's context-rich submissions with ApproveThis' intelligent routing eliminates endless email threads and spreadsheet tracking.
Why This Integration Matters
Obeatow users often struggle with two challenges: prioritizing incoming feedback and getting timely approvals from stakeholders. ApproveThis solves both by adding decision-making structure without sacrificing flexibility.
Key Benefits Across Teams
Development Teams: Automatically route critical bug reports through QA leads and engineering managers while filtering out low-priority issues using approval thresholds.
Client Services: Let external clients approve project milestones directly via email without needing Obeatow logins, maintaining security through ApproveThis' audit trails.
Product Managers: Use calculated fields to auto-approve feature requests meeting specific criteria (e.g., 10+ user votes) while escalating complex decisions to steering committees.
Real-World Use Cases That Deliver Results
Enterprise Software Development
When a high-severity bug appears in Obeatow with stack traces and user impact data, ApproveThis can:
- Route directly to DevOps lead based on error type
- Auto-approve emergency patches under $5k via thresholds
- CC legal team if user data exposure is detected
Marketing Production
Agencies handling 50+ client revisions weekly use the integration to:
- Convert Obeatow annotations into approval tasks
- Require sequential sign-off from designer → PM → client
- Auto-archive approved assets in DAM systems
Cross-Functional Approvals
Manufacturing firms automate compliance checks:
Obeatow field reports → ApproveThis → Quality control → Legal → Plant manager. Vacation delegation ensures approvals continue during holidays.
Implementation Made Simple
Setting up the integration takes under 15 minutes through Zapier:
Step 1: Connect the Apps
Authenticate both Obeatow and ApproveThis in Zapier using OAuth. No coding required.
Step 2: Build Your Trigger
Select "New Submission" in Obeatow as your trigger event. Test with sample data from recent reports.
Step 3: Configure Approval Rules
Map Obeatow fields to ApproveThis:
→ Set priority levels using Obeatow's severity tags
→ Assign approvers based on project teams
→ Apply budget thresholds for auto-approvals
Step 4: Activate & Monitor
Launch your Zap and track progress in ApproveThis' dashboard. Refine routing logic as needed.
Critical Features That Make It Work
For Obeatow Users
Leverage existing workflows while adding:
→ Automatic ticket prioritization
→ Escalation paths for stalled requests
→ Client approvals without license costs
ApproveThis Differentiators
→ Email approvals with one-click decisions
→ Conditional routing based on submission content
→ Real-time audit trails for compliance
Unlike native Obeatow integrations, ApproveThis handles complex multi-department approvals. A healthcare client reduced medication app approval cycles from 14 days to 3 by adding parallel pharmacy/legal reviews.
Who Benefits Most?
Software Companies
Product teams using Obeatow for beta testing can:
1. Auto-route crash reports to lead engineers
2. Require PM approval for feature requests
3. Notify support teams when fixes ship
Enterprise Operations
Field technicians submitting Obeatow reports gain:
→ Instant parts approval via thresholds
→ Equipment replacement approvals in 2 clicks
→ Automatic OSHA compliance logging
External Collaborations
Architecture firms share Obeatow project updates with:
- Clients (email approval for change orders)
- Contractors (material approvals)
- Inspectors (permission tracking)
Beyond Basic Approvals
Advanced users combine features for maximum impact:
Dynamic Calculations
Auto-approve Obeatow submissions where:
(User severity × 2) + (Affected accounts) ≤ 50
Escalate all others to security team.
Conditional Routing
Route EU client feedback to GDPR compliance officer first, others to product team.
Two-Way Sync
When approvals happen in ApproveThis:
→ Update Obeatow ticket status
→ Create Jira tasks for developers
→ Post updates to Slack channels
Getting Started
Ready to transform your feedback loop?
Next Steps:
1. Register for ApproveThis (free 14-day trial)
2. Explore Obeatow Zaps
3. Book a workflow audit with our integration team
For complex use cases, request a custom demo showing how to:
→ Configure multi-language approvals
→ Meet SOC 2 compliance requirements
→ Integrate with legacy on-prem systems
Final Insights
This integration isn't about replacing Obeatow's strengths - it's about enhancing them. ApproveThis adds decision velocity to Obeatow's diagnostic clarity. Together, they help teams:
→ Reduce approval bottlenecks by 65%
→ Maintain compliance with automated audits
→ Improve cross-team visibility
As one engineering director noted: "We finally have a system where urgent fixes don't wait for meetings, and minor requests don't clog our sprint planning."
Integrate with Obeatow Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Obeatow
Suggested workflows (and their Zapier components) for Obeatow
Create approval requests for new Obeatow submissions
When a new submission is created in Obeatow, this automation creates a new approval request in ApproveThis to streamline decision-making and review processes. *Note: Configure your approval routing settings in ApproveThis to suit your workflow.*
Zapier Components

Trigger
New Submission
Triggers when a new submission is created
Action
Create Request
Creates a new request, probably with input from previous steps.
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