
ApproveThis manages your ProspectX Integration approvals.
April 17, 2025
Integration Category: Sales Crm
When Lead Gen Meets Approval Automation
Let's get real: nothing kills momentum in sales faster than waiting for Karen from finance to approve a deal while your competitor's already drafting the contract. ProspectX nails the lead generation game, but without airtight approval processes, those hard-won opportunities can slip through the cracks faster than a junior rep's cold calls.
ApproveThis isn't just another rubber-stamp tool - it's the missing link between your sales team's hustle and your finance team's controls. We're talking about automatically converting new ProspectX opportunities into structured approval workflows that actually move at the speed of sales.
Why This Combo Doesn't Just Work - It Wins
While ProspectX organizes your leads like a pro, ApproveThis handles the dirty work of getting stakeholders aligned. Here's where the magic happens:
- No more approval black holes: Every new ProspectX opportunity triggers an approval workflow with clear deadlines
- Budget guardrails that don't slow deals: Auto-approve small-ticket items, escalate big deals to execs
Real estate investment firms? They're using this combo to approve property acquisitions before the open houses even start. SaaS companies? Automating upsell approvals while the customer's still on the demo call.
Your New Sales Approval Playbook
Use Case 1: From Lead to Approved Deal in 60 Seconds
When a $500K opportunity lands in ProspectX, your sales director gets an ApproveThis request before they finish their triple-shot latte. The workflow:
- ProspectX detects new high-value lead
- Zapier triggers ApproveThis to create a deal review
- CFO + Legal get parallel approvals via email
- Approved deal auto-updates in ProspectX
Bonus move: Set approval thresholds so small deals auto-approve while big ones route to the right approvers.
Use Case 2: Approved Budgets That Actually Create Opportunities
Marketing team gets an approved campaign budget through ApproveThis? Zapier instantly creates a matching ProspectX campaign with allocated lead targets. No more rogue Google Ads spending - just approved budgets turning into tracked opportunities.
Department-Specific Wins
Sales Teams: Stop Chasing Approvals
Your closers shouldn't be playing secretary. When ApproveThis handles deal approvals:
- Auto-route approvals based on deal size
- Get notified when legal's reviewing contracts
- See real-time status without leaving ProspectX
Finance: Control Without Bottlenecks
Configure approval thresholds so:
- Deals under $10K auto-approve
- $10-50K need manager approval
- Enterprise deals escalate to VP level
Operations: The Invisible Efficiency Layer
ApproveThis' vacation delegation means no more "Waiting for Jim's approval" emails when Jim's hiking the Andes. Approval Groups ensure the right people are looped in based on deal type - no more CC'ing the entire C-suite.
Setting Up Your Power Combo
Here's how to connect the dots in under 15 minutes:
- Create your Zapier account (or use existing)
- Choose your trigger: "New Opportunity" in ProspectX
- Set your filters: Deal size, lead source, etc.
- Add ApproveThis action: "Create Request" with custom fields
- Test with live data: Create a dummy $1 deal
Pro tip: Use ApproveThis' calculated fields to auto-calculate commission approvals based on ProspectX deal values.
Why This Isn't Just Another Integration
Most approval tools treat every request the same. ApproveThis + ProspectX understands that not all deals are created equal. Here's where we flex:
Email approvals that don't suck: Approvers can reject/approve directly from Gmail without another login. Even your least tech-savvy investor can handle this.
Client-friendly approvals: Need a client sign-off on terms? They approve via email without needing ProspectX access. No more "Can you PDF that?" back-and-forth.
Audit trails that cover your ass: Every approval decision ties back to specific ProspectX opportunities. Perfect for compliance reviews or commission disputes.
Real Talk: Who's Crushing It With This Setup?
Commercial Real Estate Teams
Approving property acquisitions before the seller's agent finishes their pitch. Using approval thresholds to auto-approve small renovations while escalating multi-million dollar deals.
SaaS Sales Orgs
Slashing approval time for enterprise contract exceptions. When ProspectX flags a Fortune 500 lead, ApproveThis immediately loops in legal for custom terms review.
Marketing Agencies
Approving client ad budgets in ApproveThis that auto-create ProspectX campaigns. Clients get real-time spend approvals without seeing the messy backend.
Common Objections (And Why They're BS)
"We already have approvals in our CRM"
Cool - now make them actually enforceable with proper audit trails and escalation paths.
"We don't want more software"
Your sales team already uses 14 tools. This replaces the 3 worst ones.
"Our process is too complex"
We've handled approval chains for NASA contractors. Your 5-step deal review isn't scaring anyone.
Getting Started Without the BS
No "contact sales" nonsense. Here's your playbook:
- Grab an ApproveThis trial (30 seconds)
- Connect to ProspectX via Zapier (8 minutes)
- Clone our pre-built templates (2 minutes)
- Run one test deal end-to-end (5 minutes)
Total time invested: Under 20 minutes. Potential deals saved: Every one that used to die in approval purgatory.
The Bottom Line
ApproveThis + ProspectX isn't about adding another tool - it's about removing the approval roadblocks that make your sales team want to hurl their laptops. When every approved deal in ProspectX automatically reflects real stakeholder buy-in, that's when you stop losing deals to "We'll think about it."
Next step: Book a 12-minute demo or start your free trial. Either way, your future self (and your sales team) will thank you.
Integrate with ProspectX Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for ProspectX
Suggested workflows (and their Zapier components) for ProspectX
Create approval requests for new ProspectX opportunities
When a new opportunity is created in ProspectX, automatically create an approval request in ApproveThis to ensure that opportunities are reviewed before progressing. This integration streamlines decision-making and enforces a structured review process. *Note: You might need to set up additional filters for specific opportunity criteria.*
Zapier Components

Trigger
Opportunity Update
Trigger of new opportunity created
Action
Create Request
Creates a new request, probably with input from previous steps.
Create new ProspectX opportunities for new approval requests
When a new approval request is received in ApproveThis, automatically generate a new opportunity in ProspectX to capture potential business leads. This automation bridges approval workflows with sales opportunity management, ensuring timely follow-up on vetted requests. *Note: Consider adding filters for specific approval types if needed.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
New Opportunity
Creates a New Opportunity
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