
ApproveThis manages your SuperPhone Integration approvals.
April 17, 2025
Integration Category: Phone
When Approval Processes Meet Mass Communication
Let's cut to the chase: approval bottlenecks suck. Especially when you're trying to move fast with time-sensitive campaigns in SuperPhone. But what if your team could handle approvals as smoothly as you blast out SMS campaigns? That's where pairing SuperPhone with ApproveThis turns into your secret weapon for keeping momentum without losing control.
Why This Combo Works
SuperPhone handles the "go fast" part of texting - broadcasts, 1:1 chats, contact management. ApproveThis handles the "don't f*ck up" part - structured approvals, compliance checks, decision tracking. Together through Zapier, they create guardrails that actually help you accelerate instead of slowing down.
Real Business Wins (Not Just Tech Talk)
This isn't about connecting apps for the sake of automation. It's about solving three specific headaches for mid-sized companies:
- Approval black holes: No more wondering where that discount request died in Slack
- Compliance roulette: Stop relying on "I think Sharon approved it?" memories
- Speed killers: Remove the 48-hour delays in launching time-sensitive campaigns
Who Gets the Most Mileage?
Sales teams pushing discount approvals through faster. Marketing squads needing legal sign-off on campaign copy. Operations managers auditing vendor contracts. All while keeping external partners in the loop without giving them system access.
The Money-Making Use Cases
1. Instant Campaign Green Lights
Scenario: Your marketing team wants to blast a flash sale SMS via SuperPhone. Problem: Legal needs to approve the disclaimer text first.
Fix: Set up a Zap that creates an ApproveThis request whenever a new SuperPhone campaign draft exists. Legal gets an email (no SuperPhone login needed), approves directly from inbox. Only then does the campaign send.
Bonus: Use ApproveThis' calculated fields to auto-approve campaigns under $5k value, only escalating bigger bets.
2. Escalating Sales Discounts
Scenario: Sales reps promise discounts via SuperPhone chats that erode margins. Problem: No oversight on deal terms.
Fix: When a SuperPhone chat includes "discount" or "deal", trigger an approval requiring sales manager + finance sign-off. Automatically update the contact record with approved terms.
Pro tip: Set approval thresholds - 10% discounts auto-approve, anything higher needs human eyes.
3. Compliance Firewalls
Scenario: Healthcare company needs HIPAA-compliant message approvals. Problem: Manual review process creates 72-hour delays.
Fix: Any SuperPhone message draft containing protected health info triggers a multi-step approval in ApproveThis - compliance officer first, then marketing director. Audit trail built automatically.
4. Vendor Onboarding at Scale
Scenario: New supplier contacts added in SuperPhone need three department approvals. Problem: Spreadsheet tracking fails at 100+ vendors.
Fix: Auto-create approval chains when new vendor contacts appear. Procurement > Legal > Finance approval sequence with deadline reminders. Approved vendors get tagged automatically in SuperPhone.
Setup That Doesn't Require an IT Degree
Connect them in 15 minutes using Zapier - here's the cheat sheet:
- Create Zapier account (if you don't have one)
- Choose SuperPhone trigger (new contact, message received, etc.)
- Add ApproveThis action (create request or update based on approval)
- Map critical fields: Contact info > approval details, status updates > SuperPhone tags
Pro move: Use ApproveThis' conditional logic to handle different approval paths in one Zap. Example: Sales discounts go to regional managers, vendor approvals go to procurement.
Why Your Team Will Actually Use This
Approvers don't need SuperPhone logins - they work through email. No extra seats/licenses required for external partners. Vacation delegation means no approval pileups when someone's OOO. Real-time tracking kills the "status update" meeting.
Department-Specific Wins
Sales Teams
Close deals faster with embedded approval chains. Example: Field rep negotiates terms via SuperPhone chat > auto-triggers credit check approval > finance team approves via email > deal moves forward same day.
Marketing Squads
Launch campaigns without last-minute legal panic. Draft in SuperPhone > compliance approval in ApproveThis > auto-send when approved. Bonus: Use approval data to show campaign compliance rates to auditors.
Operations Managers
Track vendor approvals and renewals in one place. New SuperPhone contact triggers procurement workflow > approved vendors get tagged > auto-remind 60 days before contract expiry.
The Unsexy (But Critical) Benefits
Beyond speed, this combo gives you:
- Audit trails for compliance reports
- Approval analytics to find bottlenecks
- Version control on approved messages/terms
Common Mistakes to Avoid
Don't connect every possible trigger - start with 2-3 high-impact approvals. Don't skip field mapping - match SuperPhone data to approval request details. Do test vacation delegation - ensure approvals reroute correctly.
Ready to Stop Being an Approval Bottleneck?
This isn't about adding another tool - it's about making your existing SuperPhone investment work harder with approval guardrails that actually help you move faster. The best part? ApproveThis doesn't require your approvers to learn new software - they can work entirely through email.
Start with our pre-built Zapier templates or register for ApproveThis and set up your first approval workflow in 20 minutes. For complex needs, book a demo and we'll build your first three automations with you.
P.S. If you're using SuperPhone for time-sensitive offers (check their latest features), adding approvals isn't about slowing down - it's about moving fast without breaking things. Your compliance team will thank you while actually letting you work faster.
Integrate with SuperPhone Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for SuperPhone
Suggested workflows (and their Zapier components) for SuperPhone
Create approval requests for new SuperPhone contacts
Streamline approval processes by creating new approval requests in ApproveThis whenever a contact is added in SuperPhone. This integration facilitates immediate action on new contacts with a structured approval workflow. *Note: Ensure that the approval request details are correctly mapped from SuperPhone to ApproveThis for efficient approvals.*
Zapier Components

Trigger
Contact Created
Triggers when a new contact is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Send messages for new approval requests in ApproveThis
Keep stakeholders informed by automatically sending messages through SuperPhone whenever new approval requests are initiated in ApproveThis. This ensures timely communication and prompt decision-making. *Note: Personalize your message templates in SuperPhone to include approval request details from ApproveThis.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Send Message
Send a message to a contact or phone number.
Initiate approvals from messages received in SuperPhone
Automatically initiate an approval workflow in ApproveThis whenever a message is received in SuperPhone. Perfect for automating approval requests based on incoming messages that require further action or authorization. *Note: Configure message filters in SuperPhone to ensure relevant messages trigger approval requests.*
Zapier Components

Trigger
Message Received
Triggers when a new message is received.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update contacts in SuperPhone after approvals in ApproveThis
Ensure your contact details are up-to-date by updating SuperPhone contacts as soon as their related requests in ApproveThis are approved or denied. This automation helps maintain accurate records linked to approval outcomes. *Note: Match approval status and necessary updates from ApproveThis to the contact fields in SuperPhone.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Update a Contact
Updates existing contact.
Start approval requests when tags are added in SuperPhone
Enhance workflow efficiency by starting new approval requests in ApproveThis when tags are added to contacts in SuperPhone. This can automate reviews or follow-ups based on specific tag criteria. *Note: Define which tags should trigger approval requests for optimal use.*
Zapier Components

Trigger
Tag Added
Triggers when a tag is added to a contact.
Action
Create Request
Creates a new request, probably with input from previous steps.
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