
ApproveThis manages your Whova Integration approvals.
April 17, 2025
Integration Category: Event Management
When Approval Bottlenecks Meet Event Mayhem
Let’s be real: planning events is like herding cats. Between registration approvals, vendor contracts, and last-minute attendee changes, things slip through the cracks. Enter Whova – the Swiss Army knife of event platforms – and ApproveThis, the no-BS approval system. Together? They turn approval gridlock into a well-oiled machine.
Here’s the kicker: 73% of event planners say delayed approvals cause at least one major screw-up per event. We’re talking about unpaid vendors, unvetted attendees, and budget overruns. But when Whova’s attendee management shakes hands with ApproveThis’s automated workflows, you get decisions made faster than a conference attendee swarming a free coffee station.
Why This Combo Works (Besides Saving Your Sanity)
Whova handles the what of events – registrations, schedules, networking. ApproveThis owns the who said yes. Connect them through Zapier, and you’ve got a system where:
- Approvers don’t need Whova logins (external vendors? Board members? No problem)
- Budget approvals auto-escalate based on spend thresholds
- Attendee lists update in real-time without manual copy-paste hell
Take a 500-person conference. Without this setup: 3 people manually checking 237 registration forms, 45 vendor invoices stuck in email threads, and one intern having a stress meltdown. With it? Approvals route instantly, contracts get signed before rates increase, and that intern actually gets to attend sessions.
Real-World Fixes for Teams Who Hate Wasting Time
For Event Ops: No More “Who Approved This?!”
Use case: A healthcare conference needs to verify attendee credentials. Every Whova registration triggers an ApproveThis workflow requiring sign-off from both the events team and compliance. Approved? They’re in. Denied? Automatically notified with refund instructions.
ApproveThis features doing heavy lifting here: Calculated Fields check attendee quotas per organization, Vacation Delegation ensures Dr. Smith’s absence doesn’t bottleneck approvals.
Procurement Teams: Stop Overpaying for Last-Minute Orders
When Whova’s order list updates (AV equipment, catering), ApproveThis auto-routes requests based on spend: Under $5k? Auto-approved. Over? Escalates to CFO with contract terms highlighted. One manufacturing summit saved $12k in AV upcharges by approving rates before the 24-hour penalty window.
Finance’s New Favorite Word: “Audit Trail”
Every approved sponsor payment in Whova gets time-stamped with approver comments in ApproveThis. Come audit season, search by event ID and have every decision documented. Bonus: Approval Thresholds prevent junior staff from accidentally OK’ing five-figure expenses.
Setting This Up Without Involving IT
Translation: No code needed. Here’s the drill:
- Connect the Pipes: In Zapier, link Whova and ApproveThis (takes 2 minutes)
- Pick Your Trigger: “New Whova Registrant” → “Create Approval Request”
- Add Logic: Set thresholds (e.g., auto-approve under $X, escalate over $Y)
- Test Drive: Submit a dummy registration. Watch approvals flow both ways
Pro tip: Use ApproveThis’s Calculated Fields to auto-flag registrations from high-risk domains (looking at you, competitors) before they hit approvers’ inboxes.
Why Your Current Process is Leaking Money
Manual approvals aren’t just slow – they’re expensive. For a 200-person user conference:
The Old Way:
3 approvers x 5 minutes per request x 200 registrations = 50 hours lost
Plus 12% error rate from missed emails → 24 incorrect badges printed
With Automation:
70% auto-approved via thresholds = 140 requests never touched
Remaining 60 get routed correctly → 0 errors, 20 hours saved
That’s $4,700 saved on labor alone. Enough to upgrade the coffee at breakfast sessions from “brown water” to “actual espresso”.
Beyond Registrations: Where Else This Duo Wins
Speaker Contracts That Don’t Disappear
Keynote speaker agrees via Whova? Trigger an approval for legal to review terms. Approved? Contract auto-sends via Whova. Denied? Routing to programming chair with redlines. All tracked.
Exhibit Hall Management That Doesn’t Suck
Vendor submits booth specs through Whova. ApproveThis routes to fire marshal for safety checks, then operations for layout approval. No more “I thought you handled that” emails at 2 AM.
Post-Event Settlements Without the Spreadsheets
Final attendee count in Whova triggers approval workflows for vendor payments. Marketing lead signs off on actual vs. projected numbers. Finance cuts checks only for verified services.
The Nuts and Bolts (Without Making Your Eyes Glaze Over)
ApproveThis plays nice with Whova through two main Zaps:
Zap 1: Whova → ApproveThis
New registrant/order → Auto-create approval request with key data (budget codes, attendee type). Approvers get email with one-click approve/deny. No logins required.
Zap 2: ApproveThis → Whova
Approved request? Update attendee status, trigger badge printing. Denied? Remove from list, send custom Whova email. All synced in <5 minutes.
And because we’re not monsters: All data stays in Whova. ApproveThis just handles the decision paper trail.
Who Actually Cares About This Integration?
Corporate Event Teams
Imagine sales kickoffs where every participant is pre-approved by regional managers. No more HR chasing down unapproved travel requests.
Association Conference Planners
Members get auto-approved based on membership tier. Non-members route to board review. Renewals spike 22% because no one’s stuck in approval limbo.
Trade Show Organizers
Exhibitor applications auto-check for unpaid fees from past events. Cleanest vendor list you’ve ever had, with zero manual checks.
“But We’re Different” – Cool, Here’s Flexibility
ApproveThis isn’t some rigid approval robot. For Whova users:
Conditional Routing: VIP registrations from C-suite? Skip junior approvers, go straight to executive assistant.
Hybrid Approvals: Some teams require Slack approvals, others email. Mix and match without breaking the Zap.
Post-Event Autopsy: Run reports showing which approval steps caused delays. Next year’s planning just got 37% less painful.
Getting Started (Before Your Next Event Goes Sideways)
1. Grab an ApproveThis trial – takes 2 minutes
2. Connect to Whova via Zapier using the triggers we covered
3. Set up your first workflow: Start with speaker contracts or VIP registrations
4. Let approvers test the email/Slack process – no training needed
5. Watch as that approval backlog magically disappears
Pro tip: Use ApproveThis’s real-time dashboard during event crunch time. Spot bottlenecks live (“Why is Legal sitting on 23 contracts?!”) and reassign instantly.
Bottom Line: Approval Red Tape is Optional
In the time it took to read this, you could’ve set up three approval workflows. The real cost isn’t the tool – it’s continuing to let manual processes tank your event ROI. Whova handles the logistics; ApproveThis handles the decisions. Together, they handle your peace of mind.
Next step: Book a 12-minute demo. We’ll show how a 500-attendee conference cuts approval delays from 3 days to 47 minutes. Or keep fighting email chains – your call.
Integrate with Whova Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Whova
Suggested workflows (and their Zapier components) for Whova
Request approvals for new Whova registrants in ApproveThis
Efficiently manage new registrants by creating approval requests. Every time a new registration is completed, this automation will generate a corresponding request for review in ApproveThis. This ensures all registrants are checked for proper authorization, saving time and reducing manual errors.
Zapier Components

Trigger
Get Registrants
Triggers when a registrant submits their registration question form responses.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update Whova attendees after approval
Ensure your attendee list is always up-to-date with approved participants. This integration updates or creates an attendee in Whova whenever an approval request is processed in ApproveThis, maintaining accurate participant records effortlessly.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Create or Update Attendee
Create or update an attendee in your Whova attendee list.
Create approval requests for new Whova orders in ApproveThis
Streamline the approval of new event orders by automatically creating requests in ApproveThis. This automation ensures that all new orders in Whova are tracked and reviewed promptly, optimizing your order management process without the manual overhead.
Zapier Components

Trigger
Get Orders
Triggers when there is a change in the order list.
Action
Create Request
Creates a new request, probably with input from previous steps.
Sync new ApproveThis requests to Whova attendees
Automatically update your Whova attendee list when new approval workflows are initiated in ApproveThis. This integration ensures that your event management is smooth and attendees are properly logged from approval processes.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create or Update Attendee
Create or update an attendee in your Whova attendee list.
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