
ApproveThis manages your Zenvia SMS Integration approvals.
April 17, 2025
Integration Category: Phone
Let's cut through the corporate speak: approvals suck. They bottleneck projects, frustrate teams, and make you wonder why we invented email in the first place. But here's the thing - they don't have to. When you connect ApproveThis (your approval command center) with Zenvia SMS (the messaging workhorse), you're not just automating workflows. You're fixing the way your company makes decisions.
Why This Combo Works Better Than Your Current Process
ApproveThis handles the logic: multi-step approvals, escalations, reminders, and tracking. Zenvia SMS moves critical info where it needs to go - directly into phones, not buried in Slack channels. Together via Zapier, they turn these two realities into one streamlined process:
For companies juggling compliance, customer comms, or field teams: This integration isn't about sending texts. It's about making sure the right people say "yes" faster, even when they're not at their desks. Think retail managers approving emergency inventory buys via SMS while on the floor, or healthcare admins greenlighting patient updates without logging into another system.
Real Uses That Don't Feel Like Corporate Fluff
Use Case 1: "Why Is This Customer Texting Us?" → Solved
Scenario: Your support team gets an SMS via Zenvia asking for a refund outside policy. Instead of forwarding emails and waiting, Zapier automatically creates an ApproveThis request with the message thread. The finance lead gets an email approval request (no ApproveThis login needed), clicks approve, and Zenvia auto-responds to the customer. Time spent: 90 seconds vs 3 days.
Use Case 2: Field Teams That Actually Move Fast
Your construction site lead texts "Need $5k for emergency materials" via Zenvia. ApproveThis:
- Checks budget against job # using calculated fields
- Routes to PM if under threshold, CFO if over
- Sends SMS updates to the lead through Zenvia at each step
No paperwork. No "call me when you get this." Just a tracked approval chain that keeps projects moving.
Department Wins (Without the Jargon)
Operations Teams: Stop Being the Approval Middleman
Your job isn't to chase down signatures. With approval thresholds in ApproveThis:
- Purchase orders under $1k auto-approve and trigger Zenvia SMS confirmations
- Over $1k? Escalated via SMS to directors with one-tap approve/deny buttons
Example: A restaurant chain approves emergency supply orders during a storm before the GM even finishes their coffee run.
Marketing: Launch Faster, Regret Less
Your SMS campaign copy needs legal review. Instead of email chains:
- Zapier detects new campaign in Zenvia
- ApproveThis routes to legal + compliance
- Approved? Zenvia sends on schedule. Denied? Comments auto-sync to your project tool
Actual result: A retail client reduced campaign launch delays from 72 hours to 4.
Client Services: Kill the "Waiting on Internal" Status
When a high-value client texts a special request via Zenvia:
- ApproveThis immediately notifies account leads via SMS (using vacation delegation so someone always responds)
- Approvers click email links to approve/deny without logins
- Zenvia auto-updates the client with your answer
Translation: Clients think you're magically efficient. You stop babysitting inboxes.
Setup That Doesn't Require IT (We Promise)
If you can set up a Slack channel, you can do this:
Step 1: Create your ApproveThis workflow (like "Emergency Budget Approvals" with dollar thresholds)
Step 2: In Zapier, choose Zenvia SMS as trigger (new message) → ApproveThis as action (create request)
Step 3: Test by sending "TEST $500" via Zenvia. If ApproveThis auto-approves it, you're golden.
Pro tip: Use ApproveThis' calculated fields to pull amounts or project codes from Zenvia messages automatically.
Why This Isn't Just Another Integration
Most app combos just move data. This one fixes approval paralysis:
Forget license costs: Approvers only need email (external vendors love this).
No more status meetings: Real-time ApproveThis dashboards show every SMS-triggered request.
Compliance that actually works: Every Zenvia message + approval chain is audited automatically.
The Bottom Line (No Motivational Posters Needed)
Companies between 50-5k employees use this integration because:
- Field teams get approvals without returning to the office
- Customer-facing staff resolve issues during the same SMS conversation
- Execs approve critical items securely from anywhere
- Ops finally has proof that approvals aren't the bottleneck
This isn't about sending texts faster. It's about proving that your company can make decisions at the speed of modern business.
Ready to Stop Chasing Approvals?
Start your ApproveThis trial or book a 15-minute demo where we'll show how to connect Zenvia SMS (or your other tools) in real-time. No sales scripts. Just a working integration you can steal.
P.S. If you're still manually forwarding approval requests, your competitors already think you're cute.
Integrate with Zenvia SMS Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Zenvia SMS
Suggested workflows (and their Zapier components) for Zenvia SMS
Create approval requests for new SMS messages
When a new SMS is received in Zenvia SMS, create an approval request in ApproveThis to review and confirm further action. This integration ensures messages are validated before processing. *Note: Ensure SMS content meets your approval criteria before submission.*
Zapier Components

Trigger
Receive SMS
Receives a new SMS.
Action
Create Request
Creates a new request, probably with input from previous steps.
Send SMS for new approval requests
When a new approval request is initiated in ApproveThis, send an SMS via Zenvia SMS to promptly notify stakeholders. This integration helps teams stay informed about pending approvals and act swiftly. *Note: Verify recipient numbers in the SMS action for accurate notifications.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Send SMS
Sends a new SMS.
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