
ApproveThis manages your Convirza Integration approvals.
April 17, 2025
Integration Category: Call Tracking
When Call Tracking Meets Approval Management
Let’s get real – most companies treat phone calls like they’re stuck in 2003. You track numbers, maybe score some calls, then drown in spreadsheets trying to figure out what needs approval. Meanwhile, your legal team’s chasing down verbal agreements and sales leads fall through the cracks because nobody signed off on next steps.
That’s where ApproveThis and Convirza come in. We’re not here to sell you magic beans. This integration does one thing extremely well: it turns call data into actionable approvals before your team wastes time on unqualified leads or risky commitments.
Why This Combo Works
Convirza tells you what happened on the call. ApproveThis tells you what needs to happen next. Together via Zapier, they handle the middle part where most companies lose money:
For Sales Teams
No more “I thought you approved that discount?” situations. When your call tracking shows a deal hitting specific thresholds, ApproveThis automatically routes it for sign-off. Even better – approvers can greenlight deals directly from email without logging into Convirza.
For Legal/Compliance
Call recordings with sensitive data? Scored calls that need quality checks? The integration creates audit trails so you’re not stuck explaining verbal agreements six months later.
For Operations
Automatically escalate calls that mention specific contract terms or dollar amounts. Set up rules like “Any call scoring below 80% gets marketing review” without babysitting dashboards.
Real Use Cases (Not Fluff)
1. Validating High-Value Leads
Scenario: A marketing agency runs paid ads for a client. Their Convirza tracking number captures a lead’s email during a call.
Automation: Zapier triggers an ApproveThis request to the client’s sales lead. Approval includes the call recording snippet and captured email. Client approves/denies lead qualification within 2 hours instead of 2 days.
Why it matters: Reduces “false positive” leads wasting sales time. Clients can’t claim they never approved the lead.
2. Compliance Checks on Sensitive Calls
Scenario: A healthcare provider’s call center discusses treatment plans.
Automation: Any call mentioning specific medications triggers an ApproveThis workflow to compliance officers. They review the recording snippet and either approve documentation or flag for further action.
Why it matters: Meets audit requirements without making compliance team listen to every call.
3. Escalating Poor Service Calls
Scenario: A scored call in Convirza rates below 70% due to customer complaints.
Automation: ApproveThis creates an urgent task for the service manager: Approve a callback, credit, or escalation. If no response in 4 hours, it auto-escalates to the director.
Why it matters: Prevents PR fires by forcing timely responses to bad experiences.
Setup That Doesn’t Suck
We’ll skip the technical jargon. Here’s what actually matters:
- Connect both apps in Zapier (takes 3 minutes)
- Choose your trigger from Convirza: Scored calls, captured emails, etc.
- Map the data to ApproveThis fields (name, call score, notes)
- Set approval rules: Who needs to sign off? What’s the deadline?
Pro tip: Use ApproveThis’ calculated fields to auto-approve routine requests. Example: Calls under $500 value get auto-approved if the score is above 85%.
Features You’ll Actually Use
Beyond basic approvals, this combo solves niche but critical headaches:
Vacation Coverage That Works
Your sales director’s on vacation? ApproveThis automatically reroutes approvals to their second-in-command for any calls tagged “urgent” in Convirza. No more “I didn’t know I was covering” excuses.
Approval Thresholds for Risk Control
Example rule: Any call mentioning contract terms over $10k gets CFO approval. Under $10k? Just needs department head sign-off. Set it once and forget it.
Email Approvals for External Teams
Clients or vendors don’t need Convirza logins. They get an email with key call details, click approve/deny, and it syncs back to both systems. Audit trail included.
Who Benefits Most
Marketing Agencies
Stop guessing which calls led to client approvals. Now you can prove: “This recorded call is why we recommended doubling the ad spend.”
Field Service Companies
Dispatchers approve onsite repairs based on customer call recordings. No more “The client said…” vs “The tech heard…” arguments.
Healthcare Providers
Compliance teams can sample high-risk calls without drowning in recordings. ApproveThis forces documented reviews of critical interactions.
No-BS Next Steps
If you’re still manually connecting call data to approvals, you’re leaving money on the table. Not because we say so, but because your competitors are already automating this.
Register for ApproveThis – free trial covers 100 approvals. Connect your Convirza account in Zapier, and within an hour you’ll see:
- Which calls are stuck in approval limbo
- How much time you’re saving on compliance checks
- Which approvers are bottlenecks (we call this the “awkward but necessary” report)
Or book a 12-minute demo where we’ll show how to auto-approve 30% of routine requests using Convirza’s call scoring.
Integrate with Convirza Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Convirza
Suggested workflows (and their Zapier components) for Convirza
Create approval requests for new acquired email details
When a call captures acquired email information, this automation creates an approval request in ApproveThis to validate the contact data. It streamlines customer verification and decision making.
Zapier Components

Trigger
Acquired Email
Triggers when tracking number will acquire email information over the call.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new caller id details
When a call provides caller identification details, this integration submits an approval request via ApproveThis to verify the authenticity of the contact. It ensures accurate call data and enhances follow-up actions.
Zapier Components

Trigger
Caller Id
Triggers when tracking number will acquire caller id information over the call.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for scored calls
When calls are scored for performance, this integration creates an approval request in ApproveThis for further review. It helps streamline quality control and prompt decision making.
Zapier Components

Trigger
Call Scored
Triggers when a call is scored by convirza ai system or manually.
Action
Create Request
Creates a new request, probably with input from previous steps.