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Leadmate Integration

ApproveThis manages your Leadmate Integration approvals.

April 17, 2025

Integration Category: Ai Tools

Your AI Sales Team Needs a Decision Engine

Let's get real - Leadmate's AI agents are out there crushing calls and booking meetings while your team's still stuck debating whether Prospect X is worth pursuing in Slack. You didn't buy a 24/7 sales machine just to bottleneck every lead at the approval stage. That's where ApproveThis comes in - think of it as the traffic cop for your decision-making chaos.

When you connect Leadmate to ApproveThis via Zapier, you're essentially giving your revenue engine nitro. Suddenly, every lead gets instantly routed to the right decision-maker, approvals happen in minutes not days, and your sales team stops wasting time on admin BS. Best part? Approvers don't need a Leadmate login - just hit approve/reject in their email and keep it moving.

How This Power Couple Actually Works

Leadmate handles the grunt work - qualifying leads, scheduling calls, sending follow-ups. ApproveThis handles the politics - getting stakeholders to actually make decisions. Together via Zapier, they:

  • Auto-create approval tasks when leads hit specific criteria
  • Push approval decisions back into Leadmate instantly

No more CSV exports. No more "Did you see my Slack?" No more deals dying in approval purgatory.

Real-World Use Cases That Don't Suck

The "Hot Lead Triage" Play

Scenario: Your AI agent books 15 discovery calls overnight. Sales team comes in to 15 approval requests instead of 15 qualified leads.

Fix: Zapier auto-creates ApproveThis requests for every new Leadmate prospect. Sales managers get email alerts with lead score, call transcripts, and one-click approve/deny. Approved leads auto-sync to Salesforce. Denied leads get automated "Thanks but no thanks" via Leadmate.

Who this helps: Mid-market SaaS companies where sales ops needs to qualify marketing-sourced leads before AE handoff.

The "Client Services Escape Hatch"

Scenario: Your agency's AI is booking client meetings like crazy, but account leads keep getting blindsided by unvetted requests.

Fix: Any Leadmate-booked meeting with >$5k potential triggers ApproveThis workflow to both the client success lead AND finance. Only meetings with dual approval get confirmed. Bonus: ApproveThis' vacation delegation means no holdups when people are OOO.

Who this helps: Professional services firms balancing client autonomy with revenue protection.

Setup That Won't Make You Want to Swear

1. In Zapier, set Leadmate's "New Prospect" as trigger
2. Map lead details to ApproveThis' custom fields (lead score, contact info, call notes)
3. Set approval rules: Who needs to approve based on lead score thresholds
4. Connect ApproveThis' "Approved" status to Leadmate's follow-up sequences

Pro tip: Use ApproveThis' calculated fields to auto-flag high-value leads that need exec sign-off. Your CRO doesn't care about $500 deals, but she definitely wants to eyeball the $50k opportunities.

Department-Specific Wins

Sales Teams:

Stop being glorified paperwork jockeys. When all your lead routing happens automatically through ApproveThis+Leadmate, AEs actually get to...you know...sell stuff. Approval thresholds mean you only escalate deals that matter, and real-time tracking kills the "Where are we on X?" status meetings.

Operations:

Finally get attribution that sticks. Every approval decision is timestamped and tied to specific lead data in Leadmate. Run reports showing exactly which approvers are bottlenecks, which lead sources convert fastest, and where your actual sales cycle gets gummed up.

Marketing:

No more throwing leads over the wall to die in sales limbo. Set up ApproveThis to automatically send unapproved leads back to Leadmate for nurturing sequences. Your MQLs get happier, your sales team gets hotter leads, and you look like a genius.

Why This Isn't Just Another "Integration"

Most workflow tools just shuffle data between apps. This combo actually changes how decisions get made:

Approval thresholds mean junior staff can greenlight small deals without babysitting
Email approvals keep external partners in the loop without giving them system access
Real-time tracking shows exactly which deals are stuck waiting on who
Vacation coverage auto-assigns approvals so deals don't die when Bob from accounting takes PTO

It's like giving your entire revenue team a "Make Decision" button that actually works.

The Bottom Line

If you're using Leadmate, you're already ahead of competitors still manually dialing leads. But until you fix the approval cluster@#$%, you're leaving deals (and money) on the table. ApproveThis isn't just another tool - it's the missing piece that lets your AI-driven sales machine actually run at full speed.

Ready to stop being the approval bottleneck? Get ApproveThis working with Leadmate in under an hour. Or if you're the skeptical type, book a demo and we'll show you exactly how other teams killed their approval nightmares.

FAQ (Because Someone's Going to Ask)

Q: Do approvers need Leadmate access?
A:
Nope. They approve via email or ApproveThis dashboard. Keep your CRM clean and your security team happy.

Q: What if we have complex approval chains?
A:
ApproveThis handles multi-step sequences - think "Sales Director → CFO → Legal" with automatic escalation if someone doesn't respond in 24hrs.

Q: Can we customize approval criteria?
A:
Hell yes. Base approvals on lead score, deal size, client tier - any data point Leadmate tracks.

🥳

Integrate with Leadmate Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for Leadmate

Suggested workflows (and their Zapier components) for Leadmate

Create approval requests for new prospects

When a new prospect is added in Leadmate, this automation creates an approval request in ApproveThis to streamline decision-making. It is ideal for businesses needing quick approval before following up on leads. *Note: Ensure approval thresholds are configured in ApproveThis.*

Zapier Components

Leadmate Logo

Trigger

New Prospect

Triggers when a new prospect is created.

Action

Create Request

Creates a new request, probably with input from previous steps.

Update prospect details for new approval requests

When an approval workflow is initiated in ApproveThis, this automation updates prospect details in Leadmate. It helps ensure that all approval decisions are immediately reflected in your lead management system. *Note: Mapping fields between platforms may require manual setup.*

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Leadmate Logo

Action

Update Prospect

Action to update prospect