ApproveThis manages your inwink Integration approvals.

When Bureaucracy Meets Event Planning

Let's be real – event management is already stressful enough without chasing down approvals. You've got sponsors ghosting you, speakers missing deadlines, and that one finance guy who takes 3 business days to approve a $500 invoice. This is why combining ApproveThis (your approval sheriff) with inwink (your event command center) through Zapier isn't just nice-to-have – it's damage control.

Why This Combo Doesn't Suck

inwink handles registrations, orders, and the entire event lifecycle. ApproveThis handles the "mother may I" dance. Together through Zapier, they:

• Auto-create approval tasks when registrations/orders hit inwink
• Push approved attendees/sponsors back into inwink without manual data entry

Key thing your finance team will care about: Approvers don't need inwink licenses. External sponsors, clients, or execs can approve requests via email while your team keeps working in inwink.

Real Scenarios Where This Actually Helps

1. VIP Registrations That Aren't a Security Nightmare

Imagine you're running a tech conference. Some registrations need vetting – investors, press, potential competitors. Your Zapier automation:

How it works: inwink triggers ApproveThis when someone registers under "Investor" ticket type → Legal and security teams get approval tasks → Approved? inwink automatically grants access. Denied? Auto-cancels registration.

Who uses this: Healthcare conferences (PHI compliance), fintech events (investor vetting), private product launches.

2. Sponsor Deals That Don't Require 27 Emails

Sponsor submits booth request through inwink → Approval request hits ApproveThis with deal terms → Sales director approves/negotiates via email → Contract auto-updates in inwink upon approval.

Bonus: Use ApproveThis' calculated fields to auto-flag deals over $10K for CFO review. No more "Oops, I didn't know" excuses.

3. Merch Orders That Don't Bankrupt You

Team orders 500 branded hoodies through inwink → ApproveThis checks budget remaining → If under $2K, auto-approves. Over $2K? Routes to procurement. Integrates with your actual budget sheets.

Pro tip: Set approval thresholds in ApproveThis so small orders don't clog the system. Your ops team will send you thank-you notes.

Setting This Up Without Losing Your Mind

1. Connect both apps to Zapier (15 minutes)
2. Pick your trigger in inwink (new registration, order, etc.)
3. Map key data to ApproveThis – ticket type, order amount, contact info
4. Set approval rules: Who needs to sign off? What criteria auto-approve?
5. Test with live data: Create a test registration in inwink → Verify approval flow → Celebrate not doing this manually

Full disclosure: You'll need someone who understands your approval chain. Not the tool's fault if your process is "everyone approves everything."

Which Teams Actually Benefit?

Marketing/Events Teams

Stop being the middleman between sales and inwink. Approvals for speaker slots, sponsor assets, or VIP access happen in ApproveThis while you focus on logistics.

Finance/Operations

Real example: A cybersecurity firm uses approval thresholds to auto-approve sub-$5K event expenses but require CISO sign-off for anything involving attendee data collection. Compliance without micromanaging.

External Partners

Sponsors can approve booth designs or session topics through ApproveThis without getting access to your entire inwink account. Less security risk, fewer support tickets.

But Wait – There's Actual Features Involved

ApproveThis isn't just a rubber stamp tool. When integrated with inwink, you actually use:

• Approval Groups: Route speaker approvals to content team, sponsorships to sales
• Vacation Delegation: CFO out? Escalate budget approvals automatically
• Calculated Fields: Auto-flag registrations from high-risk countries based on IP in inwink

When Not to Use This Integration

If your events are 100% self-service with zero compliance needs, maybe skip it. If you've got legal reviews, budget caps, or security protocols – this pays for itself in 2 months.

Bottom Line

ApproveThis + inwink via Zapier is for teams tired of:

- Manually updating inwink after email approvals
- Chasing down approvers who "didn't see the request"
- Explaining to auditors where that $20K sponsorship fee went

It's not magic – it's just removing the crap that slows you down.

Do this now: Register for ApproveThis, connect to inwink in Zapier, and automate your first approval flow. Or book a demo if you’re the “show me first” type.