ApproveThis manages your Cvent Integration approvals.

Why Your Event Team Needs This Integration

Let's be real: event planning is where good ideas go to drown in spreadsheets. Between vendor contracts, budget approvals, and last-minute attendee changes, most teams spend more time chasing signatures than actually planning memorable experiences. That's where connecting ApproveThis and Cvent through Zapier turns into your secret weapon.

Cvent handles the logistics – registrations, venues, surveys. ApproveThis handles the politics – getting decisions made fast without playing corporate telephone. Together? You get events that move at the speed of actual business, not your slowest approver's inbox.

Three Ways This Combo Saves Your Sanity

1. No More "Who Approved This?!" Moments

Picture this: A VIP registers for your conference through Cvent with special meal requirements. Instead of your coordinator Slack-bombing the entire leadership team, ApproveThis automatically routes the request to the catering manager and the CFO if costs exceed $500. Approval happens in email (no logins required), and Cvent updates before the attendee finishes their coffee.

Who wins: Marketing agencies running client events. Every custom request (AV setups, last-minute speaker additions) gets logged in Cvent and approved through pre-defined chains without clients ever seeing the sausage-making.

2. Budget Approvals That Don't Require a PhD in Accounting

Cvent tracks your event costs. ApproveThis automates the "Can we actually afford this?" conversations. When a new venue gets added in Cvent, Zapier triggers an approval request with real-time budget impact calculations. Finance gets clear data to approve/reject, and planners get instant visibility – no surprise deficits mid-planning.

Real talk for hotels: Group bookings often require 11th-hour concessions. Auto-route discounted rate requests to both sales and revenue management based on occupancy data. Approvals happen before the client books elsewhere.

3. Killing the "I Was OOO" Excuse

Event planning doesn't respect vacation calendars. ApproveThis' vacation delegation automatically reassigns approvals when your main decision-maker is snorkeling in Bali. Combined with Cvent's deadlines, this means no more holding up venue deposits because someone's flight got delayed.

Corporate event teams: When your CEO suddenly can't keynote, auto-escalate replacement speaker approvals to both the CMO and legal (because that influencer's contract needs scrutiny). All while keeping the agenda in Cvent updated.

Setting This Up Without Involving IT

If you can order lunch through DoorDash, you can connect these tools:

1. Open Zapier, pick Cvent as your trigger app (we're partial to the "New Attendee Activity" trigger)
2. Choose ApproveThis as your action app – map those Cvent fields to your approval template
3. Test it with a real request (pro tip: use your office manager's next supply order as a guinea pig)

Whole process takes 15 minutes if you stop to refill your coffee twice. No coding, no waiting on integrations teams.

Why Your Finance Team Will Finally Stop Yelling

Approval thresholds in ApproveThis mean the $50 swag bag upgrades get auto-approved while anything over $5k routes straight to the CFO. Cvent tracks the actual spend, ApproveThis enforces the guardrails. Quarterly audit? Show them the chain of approvals directly tied to Cvent event IDs. Even your most paranoid controller will crack a smile.

For the External Vendors Who Still Fax Things

Here's the kicker: your caterer doesn't need a Cvent login to approve menu changes. They get an email from ApproveThis, click approve/reject, and updates sync back to Cvent automatically. Same for AV crews, venues, even speakers confirming their tech requirements. Fewer logins = fewer "I forgot my password" delays.

Nonprofit example: Galas involve 50+ vendors. ApproveThis handles all contract sign-offs (with conditional routing to legal when needed), while Cvent manages their access passes and setup times. No more Excel cross-referencing at 2AM.

The Hidden Perk: Proof You're Not Making This Up

ApproveThis' audit trails show exactly who approved that last-minute bar budget increase and when. Combined with Cvent's reporting, you've got a paper trail that would make a lawyer proud. Next time someone asks "Why did we choose this overpriced venue?", you can show them the three execs who signed off during the 11th-hour scramble.

Ready to Stop Herding Cats?

If your event planning cycle involves more follow-up emails than actual planning, it's time to let these tools do the grunt work. ApproveThis isn't just another app – it's how you make Cvent the source of truth without the approval chaos.

Book a 15-minute demo and we'll show you how to set up your first Cvent approval zap. Or be brave and start a free trial – your future self (the one not stuck in approval purgatory) will thank you.

Wait, What About Security?

ApproveThis uses role-based access, so your intern isn't accidentally approving six-figure venue deposits. Cvent permissions stay separate – approve who can do things in Cvent, ApproveThis handles who can decide things. Two layers, half the headaches.

The Email Escape Hatch

For the execs who still live in Outlook: ApproveThis decisions happen right in email. They click "approve," it logs in Cvent, and they're back to their inbox in 10 seconds. No training needed, no "how do I log in?" support tickets.