
ApproveThis manages your Kitemaker Integration approvals.
April 17, 2025
Integration Category: Team Collaboration
When Product Development Meets Bureaucracy
Let's be real – your product team lives in Kitemaker. They're crushing work items, shipping features, and somehow still finding time to argue about whether the "Add to Cart" button should be blue or teal. Meanwhile, your legal/compliance/finance teams are drowning in Slack pings and forwarded emails trying to get simple approvals done. This isn't just annoying – it's where good ideas go to die a slow death by committee.
ApproveThis plugs directly into Kitemaker via Zapier to turn those chaotic approval processes into something that actually works. We're talking automated request routing, real-time status tracking, and approval logic that doesn't require babysitting. The best part? Your Kitemaker users keep working in their favorite tool, while approvers get a simple email or Slack button to click. No new logins, no extra licenses for external partners – just decisions happening faster.
Why This Combo Doesn't Suck
Most "integrations" between tools like Kitemaker and approval systems are just glorified email forwards. Here's what makes this different:
- Context stays attached: When a Kitemaker work item needs legal review, ApproveThis sends the entire thread + attachments – not just a vague subject line.
- Approvals change the board: Approved a feature spec? The related Kitemaker card automatically moves to "Ready for Development." Denied a budget request? It gets tagged with the reason why.
Example: A mid-sized SaaS company used this integration to cut their go-to-market approval cycles from 11 days to 38 hours. How? Every time marketing tagged a Kitemaker initiative as "Ready for Legal," ApproveThis kicked off parallel reviews with compliance, security, and localization teams – with hard deadlines.
Actual Use Cases for Actual Humans
1. Killing the "Who Approved This?!" Meeting
The Problem: Your dev team pushed a hotfix that accidentally included an unapproved API change. Now everyone's pointing fingers about who signed off.
The Fix: Connect Kitemaker's "New Work Item" trigger to ApproveThis. Now every code change request requires explicit approvals from engineering lead + security before the ticket moves to "In Progress." Audit trail included.
Who this helps: Tech directors at companies scaling past 200 employees, where ad-hoc approvals start causing compliance risks.
2. Stopping Endless Feedback Loops
The Problem: Designers waste hours weekly chasing down stakeholders to approve Kitemaker comments on UI changes.
The Fix: Use ApproveThis' Zapier integration to trigger approval requests whenever a comment gets 3+ replies in Kitemaker. Approvers get a clean summary email with options to "Approve as Final" or "Request Revisions."
Real results: A consumer app team reduced design review rounds from 6.2 to 2.8 on average by setting hard 24-hour response deadlines in ApproveThis.
3. Escalating Without the Awkwardness
The Problem: Junior PMs hesitant to escalate stuck approvals, causing timeline slips.
The Fix: Configure ApproveThis thresholds to auto-cc VPs if any Kitemaker initiative approval takes longer than 48 hours. Now escalations happen based on data, not office politics.
Setup That Doesn't Require a PhD
1. Grab a Zapier account (free tier works)
2. In Zapier, connect your Kitemaker and ApproveThis accounts
3. Pick a trigger from Kitemaker ("New Comment," "New Work Item," etc.)
4. Set conditions if needed (e.g., only trigger for items tagged "Budget Review")
5. Map the key fields to ApproveThis – work item title → request title, comments → description, etc.
6. Test with a real Kitemaker item. Approve in <5 mins? You're golden.
Pro tip: Use ApproveThis' Calculated Fields to auto-flag high-risk items. Example: If a Kitemaker work item has >$10k budget estimate, require CFO approval automatically.
Which Team Are You?
Product Leaders
You care about shipping speed. Connect Kitemaker's roadmap items to ApproveThis' threshold rules. Example: Any feature affecting payment processing requires 2FA approval from security. Everything else? Auto-approved after 12 hours if no objections.
Operations Managers
Your hell is redundant approvals. Use Approval Groups to route Kitemaker change requests based on type: UX changes → design lead, API updates → engineering manager, pricing experiments → CFO. All from the same Zap.
External Partners
Contractors and clients don't need Kitemaker logins to approve specs. Send them an ApproveThis email link that ties back to the specific Kitemaker work item. They click approve → status updates in Kitemaker automatically.
Features You'll Actually Use
Beyond basic approvals, here's what makes this integration stick:
- Vacation Delegation: Sales director OOO? ApproveThis auto-reassigns their Kitemaker campaign approvals to the CMO.
- Consensus vs. Sequential: Need all 3 engineers to approve a Kitemaker infrastructure change (consensus)? Or legal → finance → CTO in order (sequential)? Your call.
The Bottom Line
If your Kitemaker board is filled with "Waiting on..." labels, you're leaving velocity points on the table. ApproveThis isn't another tool – it's the missing layer that makes Kitemaker approvals actually work at scale.
Next steps:
- Register for ApproveThis (free 14-day trial)
- Book a 15-minute demo to see the Kitemaker integration live
- Or just connect your existing account via Zapier and annoy your team less by Friday
No corporate speak, no "digital transformation" buzzwords – just fewer approval headaches.
Integrate with Kitemaker Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Kitemaker
Suggested workflows (and their Zapier components) for Kitemaker
Create approval request for new work item comments
When a new comment is added to a work item in Kitemaker, the integration creates an approval request in ApproveThis to ensure that important feedback gets reviewed. *Note: Configure your approval workflow in ApproveThis to match your team's process.*
Zapier Components

Trigger
New Comment
Triggers when a new comment is added to a work item.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create work item comments for approved requests
When an approval request is completed in ApproveThis, this integration adds a comment to a Kitemaker work item to record the outcome. *Note: Ensure you map the approval results to the comment details in Kitemaker.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Create Comment
Creates a comment on a work item.
Create approval request for new work items
Whenever a new work item is created in Kitemaker, this integration sends an approval request through ApproveThis to streamline validation processes. *Note: Customize the approval request as needed to match your team's review criteria.*
Zapier Components

Trigger
New Work Item
Triggers when a new Work Item is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
You'll ❤️ these other ApproveThis integrations
-
SignWell
Published: April 17, 2025SignWell is an electronic signature tool for legally binding e-signatures and faster document signing.
-
Converflow
Published: April 17, 2025Convert conversations from Converflow chatbot into leads
-
trune
Published: April 17, 2025TRUNE IS A STRUCTURED ONLINE RETROSPECTIVE TOOL & TEAM FEEDBACK SOFTWARE