
ApproveThis manages your Pics.io Integration approvals.
April 17, 2025
Integration Category: Team Collaboration
Why Force Your Team to Choose Between Organization and Speed?
Let’s get real: managing visual content is messy. You’ve got designers tweaking assets, marketers demanding last-minute changes, and legal teams gatekeeping approvals. Pics.io keeps your digital assets organized, but approvals? That’s where things stall. Enter ApproveThis. Together, they’re like a hyper-organized project manager who actually replies to emails. Automate the grunt work of chasing down sign-offs while keeping your DAM tidy. No more “Hey, did you see my Slack about the banner ad?”
What Happens When Approval Workflows Meet DAM
Pics.io stores your logos, photos, and videos. ApproveThis tells them where to go next. Think of it as adding traffic lights to your visual content highway. A retail company auto-approving product images under $500. A marketing agency getting client sign-off on campaign assets without 17 email threads. Even better? Approvers don’t need a Pics.io license. Send that contract to your client’s CEO via email – they click “approve,” and the asset moves. No logins. No headaches.
Marketing Teams: Stop Losing Sleep Over Campaign Launches
Picture this: Your team uploads a new social media pack to Pics.io. Before the designer finishes their coffee, ApproveThis pings the marketing director, legal, and the client. Legal spots a trademark issue? They reject it in the approval email, and the asset gets yanked from the campaign collection automatically. Use approval thresholds to auto-greenlight small-budget visuals or escalate high-stakes ones. Bonus: Every rejection includes a comment, so junior designers don’t have to decode vague feedback.
Creative Teams: Less Busywork, More Actual Work
Designers hate two things: last-minute changes and approval black holes. When a Pics.io asset’s metadata changes (like alt-text or usage rights), ApproveThis can require a sign-off from compliance. No more “Oops, we used that image in the wrong region.” Plus, approved assets get auto-sorted into Pics.io collections. Need to find every approved image for the Q4 campaign? Check the “Approved-Q4-Social” collection. Done.
Operations Teams: Kill the Spreadsheet Tracking
Operations isn’t babysitting approvals anymore. If an approver’s OOO, vacation delegation shifts their Pics.io asset reviews to a teammate. Real-time dashboards show which brand guidelines docs are stuck in legal limbo. Calculated fields auto-flag assets that exceed budget thresholds before they even reach finance. Suddenly, you’re the team that “makes things happen” instead of “waiting on Jeff from accounting.”
Three Ways to Automate (Without Being That Overly-Eager IT Guy)
We’re not talking “digital transformation” buzzwords. These are actual time-sucks you can fix today:
1. Auto-Trigger Asset Reviews
How it works: New image uploaded to Pics.io → ApproveThis sends approval requests based on rules (e.g., budget, project type).
Who cares: Media companies reviewing user-generated content. Auto-route meme submissions to junior staff, but escalate branded content to legal.
2. Collections That Build Themselves
How it works: Start an approval in ApproveThis → Zapier creates a Pics.io collection for all related assets.
Who cares: E-commerce teams prepping holiday launches. Every approved product image auto-groups into “Black Friday 2024” – no manual sorting.
3. Metadata Change Audits
How it works: Someone edits a Pics.io asset’s copyright info → Requires re-approval from legal.
Who cares: Global brands avoiding regional compliance fires. Change “US-only” to “global” usage? That’s a legal checkpoint.
Setting This Up Isn’t a PhD Project
If you can order DoorDash, you can connect these tools. Here’s the cheat sheet:
- Grab your Zapier account (free tier works).
- Pick a Pics.io trigger – like “New Asset” or “Metadata Updated.”
- Choose ApproveThis’s “Create Request” action.
- Map Pics.io asset details to ApproveThis fields (takes 3 clicks).
- Test with a cat meme asset. Because why not?
Done. Now approvals follow the rules you set, not whoever’s loudest in meetings.
Why This Combo Doesn’t Suck
Most integrations are duct tape solutions. This actually fixes things:
- No app-hopping: Approvers click “approve” in email. No Pics.io logins for externals.
- No approval amnesia: Dashboards show who’s sitting on requests. Escalation rules nag them for you.
- No version chaos: Approved assets = Pics.io collections. Rejected ones stay buried.
Bottom Line: Approval Gates Don’t Have to Be Bottlenecks
Pics.io keeps your assets findable. ApproveThis keeps them moving. Together, they turn “Where are we on the logo approval?” into “The campaign went live Tuesday.” The best part? You’re not herding cats anymore. Set the rules once, and let the tools do the annoying parts.
Ready to stop being a human router for approval requests? Register for ApproveThis or grab a demo. Your Pics.io assets – and your sanity – will thank you.
Integrate with Pics.io Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Pics.io
Suggested workflows (and their Zapier components) for Pics.io
Create approval requests for new Pics.io assets
When a new asset is created in Pics.io, this automation creates an approval request in ApproveThis. It streamlines the asset review process by initiating a structured approval workflow immediately.
Zapier Components

Trigger
New Asset
Triggers when a new asset is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create Pics.io collections for new approval requests
When a new approval request is received in ApproveThis, this integration creates a collection in Pics.io to group related assets. It helps organize assets linked to pending approvals for faster follow-up actions.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Collection
Creates a collection.
Create approval requests for asset metadata changes
When asset metadata is updated in Pics.io, this automation sends an approval request in ApproveThis. It ensures that important metadata changes are reviewed before implementation, reducing errors and ensuring accountability.
Zapier Components

Trigger
Assets Metadata Changed
Triggers when asset metadata is changed.
Action
Create Request
Creates a new request, probably with input from previous steps.
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