ApproveThis manages your Sellfire Integration approvals.

When Approval Processes Meet Sales Velocity

Let’s cut to the chase: sales teams move fast, finance teams need control, and nobody wants to be the bottleneck. That’s where pairing ApproveThis (your approval sheriff) with Sellfire (your sales accelerator) turns into something actually useful. We’re talking about eliminating those "Hey, can you approve this?" Slack messages that get lost in the void while deals hang in limbo.

Why This Combo Doesn’t Suck

ApproveThis isn’t just another checkbox tool – it’s built for companies where approvals impact cash flow. Sellfire handles the sales hustle. Together through Zapier, they solve three big problems:

1. No more blind approvals: Sales teams can trigger approval requests directly from Sellfire activity, attaching deal specifics like pricing exceptions or custom terms. Finance gets context without needing to log into another system.

2. Approval decisions that actually do something: When you approve/deny in ApproveThis, it can auto-create leads in Sellfire or update deal records. No more approved deals collecting dust in someone’s inbox.

3. External approvals that don’t cost you seats: Approvers only need email access – crucial when getting client sign-offs or cross-company approvals without buying more Sellfire licenses.

Real Uses for Real Companies

The Manufacturing Play

Picture this: A mid-sized equipment manufacturer uses Sellfire to track bulk orders. Their problem? Custom pricing requests from regional sellers need VP approval but often stall because the VP’s traveling. With ApproveThis:

- Sellfire triggers an approval request when a deal exceeds 15% discount
- The VP gets an email with terms, margin impact (thanks to Calculated Fields), and one-click approve/deny
- Approved deals auto-push to production with special pricing notes
- Denied deals alert the sales lead to renegotiate

Result: They cut approval delays from 3 days to 4 hours on custom deals.

The SaaS Model

A 200-person SaaS company uses Sellfire for upsells. Their CFO wants to cap annual contracts over $250K to require board notification. Instead of manual spreadsheets:

- Sellfire sends contract details to ApproveThis
- Approval thresholds auto-approve under $250K
- Over cap? Board members get sequential approvals with deal context
- Approved contracts auto-generate a lead in Sellfire for legal to draft docs

Result: They closed 22% more enterprise deals last quarter because legal wasn’t chasing paper trails.

Setting This Up Without Losing Your Mind

Here’s the skinny: If you can connect Gmail to Slack, you can handle this.

Step 1: Create a Zapier account (free tier works for testing)
Step 2: Connect Sellfire as trigger app
Step 3: Pick your trigger event (“New Sale Start” or “Lead Created”)
Step 4: Connect ApproveThis as action app
Step 5: Map Sellfire fields to ApproveThis request templates
Pro tip: Use ApproveThis’ Calculated Fields to auto-flag deals needing special attention (like margin under 20%).

Who Actually Benefits?

Sales Ops Teams

You’re tired of being the approval nag. Set up Approval Groups in ApproveThis so deals route to the right approver based on deal size or region. Vacation Delegation means deals don’t die because someone’s at a conference.

Finance Teams

Real-time dashboards show pending approvals by amount/age. Automatic escalation if a high-value deal sits unapproved for 24hrs. Thresholds let you auto-approve routine requests without lifting a finger.

External Partners

Client needs to approve a proposal? Send them an ApproveThis email link. They click approve, which pushes a lead into Sellfire for your team to activate – no client training needed.

The Nuts and Bolts You Care About

ApproveThis plays nice without making you rebuild your stack:

- Email approvals: Approvers don’t need another login
- Conditional logic: Route $10K deals to managers, $100K+ to VPs
- Audit trails: Every approval/denial time-stamped with notes
- Sellfire sync: Approved deals update lead statuses; denied ones trigger follow-up tasks

No-BS Next Steps

If your sales team’s closing deals faster than you can approve them, you’ve got two options: keep drowning in PDFs and Slack pings, or try ApproveThis free for 14 days. We integrate with Sellfire in about 15 minutes via Zapier – no devs required.

Prefer a walkthrough? Book a 10-minute demo where we’ll show how a 500-person logistics company cut approval bottlenecks by 40% using these exact integrations.