
ApproveThis manages your elink Integration approvals.
April 17, 2025
Integration Category: Email Newsletters
Why Force Your Content Through Hoops?
Let’s cut to the chase: approvals suck. Not the concept – the execution. When your team shares content via elink (newsletters, embeds, bookmarks), you’re dealing with multiple stakeholders, last-minute edits, and that one exec who only reviews things from their golf cart. ApproveThis fixes this by adding guardrails – not speed bumps – to your elink workflows.
Here’s the deal: ApproveThis doesn’t just “integrate” with elink. It acts like a bouncer for your content distribution. Every time someone shares an embed, newsletter, or link in elink, ApproveThis automatically routes it to the right people. No more CC’ing half the company or playing Slack tag. The best part? Approvers don’t need elink licenses. Clients, contractors, or that golf cart exec can review via email without logging into another platform.
Three Ways This Combo Saves Your Sanity
1. Kill Content Free-for-Alls
Marketing teams love elink’s sharing options – until the legal team finds an unapproved claim in a newsletter. Connect both apps via Zapier, and every new elink post (embeds, links, newsletters) triggers an approval request. Example: A SaaS company auto-routes all feature update newsletters through product, support, and legal teams before hitting customer inboxes.
2. Stop Being a Human Router
HR uses elink to share policy updates? Great – until you’re manually chasing department heads for sign-off. Set up sequential approvals in ApproveThis where each approver gets the request only after the previous one signs off. The compliance team goes first, then regional managers, then comms. No more “I thought Karen handled it” emails.
3. Fix Your Approval Paper Trail
Agencies: When clients approve elink content via ApproveThis, every decision gets logged with timestamps and comments. No more “That color was definitely blue before!” debates. Plus, use elink’s bookmarking to create an audit-ready archive of approved content versions.
Real-World Workflows That Don’t Feel Like Work
Client Approvals Without the Panic
Digital agencies: When your team builds a client newsletter in elink, ApproveThis automatically sends it to the client’s CMO and legal rep. They click approve/reject in email – no logins. If they take longer than 48 hours, ApproveThis escalates to their VP. Meanwhile, your team isn’t stuck in limbo.
Compliance Made Less Annoying
Financial services firms: Any elink post with “ROI” or “guarantee” triggers a mandatory legal review in ApproveThis. Set thresholds – posts under $10K marketing spend auto-approve, others need CFO sign-off. Vacation delegation ensures someone’s always available to review, even during holidays.
Turn Stakeholders Into Allies
Nonprofits: Board members get ApproveThis emails for elink campaign posts with pre-filled options: “Approve,” “Request Edits,” or “Schedule Discussion.” Calculated fields show estimated audience reach, automating those “Is this worth our time?” debates.
Setup That Takes Less Time Than Your Daily Standup
1. In Zapier, create a new Zap
2. Trigger: Choose elink (post shared as embed, link, or newsletter)
3. Action: Select ApproveThis “Create Request”
4. Map elink content to ApproveThis fields (title, link, notes)
5. Test with an elink post – check if ApproveThis generates the request
6. Activate
Pro Tip: Use ApproveThis’ calculated fields to auto-flag elink posts with specific keywords for extra reviews. Example: Any newsletter containing “limited time offer” pings both legal and inventory teams.
Who Actually Benefits From This?
Marketing Teams
Stop being the middleman between design, legal, and execs. Elink posts go live faster when approvals happen parallel to other tasks. Real-time tracking shows who’s sitting on requests – no awkward follow-ups.
HR & Internal Comms
New benefits package? Use elink to build the page, ApproveThis to route it through benefits admins, department heads, and the CEO. Approval groups ensure at least 2/3 leads sign off before company-wide emails.
Operations Leaders
Track how long approvals take across departments. Notice legal bottlenecks every Q4? Adjust workflows or add backup approvers. Export reports to justify headcount needs during budget season.
But Wait – There’s Actual Features Too
ApproveThis isn’t just a fancy CC button. When combined with elink:
- Email approvals let clients review elink content on mobile without 17 logins
- Thresholds auto-approve routine posts (blog shares) but flag high-stakes ones (earnings reports)
- Vacation rules keep approvals moving when approvers are OOO
elink gets better too – approved content can be bookmarked into categorized lists (e.g., “Q3 Approved Social Posts”) for easy reuse.
The Bottom Line: Approval Isn’t the Enemy
Bad processes are. Using ApproveThis with elink means:
- No more “Sorry, we need to reschedule the launch” emails
- Clients can’t ghost you on feedback
- You finally get credit for preventing disasters
It’s about making approvals suck less – not adding bureaucracy. The combo works because it respects everyone’s time: creators keep using elink’s slick editor, approvers don’t learn new tools, and you look like a wizard.
Ready to Stop Herding Cats?
If your content process involves more spreadsheets than actual creativity, it’s time. Register for ApproveThis, connect it to elink via Zapier, and set up your first workflow in under 20 minutes. Or, book a demo to see how approval automation actually works when built for humans.
P.S. If you’re still manually forwarding elink posts for reviews, we’re not judging. But your interns probably are.
Integrate with elink Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for elink
Suggested workflows (and their Zapier components) for elink
Create approval requests for new embedded posts
When a post is shared as an embed in elink, this integration sends the data to ApproveThis to create an approval request. It helps streamline the review process for shared content. *Note: Customize your approval criteria in ApproveThis as needed.*
Zapier Components

Trigger
Post Shared as Embed
Triggers when a post is shared as embed.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new linked posts
When a post is shared as a link in elink, this integration automatically creates an approval request in ApproveThis. The automation ensures that every shared link is reviewed for quality and compliance. *Note: Verify that the shared content meets your internal standards before approval.*
Zapier Components

Trigger
Post Shared as a Link
Triggers when a post is shared as a newsletter.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new newsletter posts
This automation triggers when a newsletter post is shared in elink and sends the details to ApproveThis to initiate an approval workflow. It ensures that newsletter content is promptly reviewed before publication. *Note: Adjust your approval settings in ApproveThis to match your content policies.*
Zapier Components

Trigger
Post Shared as a Newsletter
Triggers when a post is shared as a newsletter.
Action
Create Request
Creates a new request, probably with input from previous steps.
Bookmark posts for new approval requests
When a new approval request is initiated in ApproveThis, this integration creates a bookmark in elink for easy reference of content pending review. The automation helps teams keep track of approval items efficiently. *Note: Configure the bookmark details in elink to suit your workflow needs.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Bookmark
Creates a Bookmark
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