
ApproveThis manages your NiceJob Integration approvals.
April 17, 2025
Integration Category: Marketing Automation
When Reviews Meet Approval Automation
Let's be real – nobody gets excited about approval processes. But everyone gets excited about 5-star reviews and smooth operations. That's where connecting ApproveThis (your approval ninja) with NiceJob (your reputation booster) turns mundane workflows into competitive advantages.
NiceJob helps you collect glowing reviews. ApproveThis makes sure the right people actually do something with those reviews. Zapier acts as the invisible messenger between them. Together, they handle situations like:
- Auto-flagging questionable reviews for legal team approval before responding
- Instantly routing 5-star testimonials to marketing for promo use
Why This Combo Doesn't Just Work – It Works Smart
Most approval tools treat every request the same. ApproveThis adds layers of context NiceJob can't:
For the Paranoid Industries
Healthcare providers using NiceJob can auto-create approval chains for patient feedback. Compliance teams get veto power without needing access to the entire review platform.
For the Speed Demons
Marketing agencies can set approval thresholds – any review under 4 stars gets auto-escalated to account managers, while 5-star ones get instantly pushed to social media templates.
For the Cheap Seats
Your NiceJob license holders can initiate approvals that route to non-licensed users (think: clients approving how their testimonials get used). No added software costs for occasional approvers.
Real Workflows for Real Companies
1. The "Oh Crap, Was That Allowed?" Scenario
Template: New NiceJob review → ApproveThis legal check → Public response
Home services companies get reviews mentioning specific pricing or subcontractors. Zapier triggers an ApproveThis workflow requiring branch manager + legal sign-off before any reply goes live. Vacation delegation ensures no bottlenecks when key people are OOO.
2. The "Stop Wasting Good Marketing Ammo" Fix
Template: 5-star NiceJob review → ApproveThis → CMS upload
HVAC companies automatically send stellar reviews through a 1-click approval to marketing. Calculated fields in ApproveThis auto-tag reviews mentioning specific services for targeted promo use.
3. The "Why Is Our CRM Always Wrong?" Solution
Template: NiceJob contact update → ApproveThis → CRM sync
Property management firms require team lead approval before syncing updated tenant info from NiceJob to their CRM. Approval groups handle cross-department sign-offs without endless CC'd emails.
Setup That Doesn't Need IT Involvement
1. Create a Zapier account if you don't have one (free tier works)
2. Choose your NiceJob trigger (new review, contact change, etc.)
3. Select ApproveThis as the action app
4. Map NiceJob data to ApproveThis fields (takes 2 mins)
5. Test with a real review/contact update
Pro Tip: Use ApproveThis' conditional logic to route different review types to separate approval paths. Negative reviews to legal, 5-stars to marketing, etc.
Who Actually Benefits (Besides Your Sanity)
Marketing Teams
Stop begging for testimonial approvals. Set rules where reviews meeting specific criteria auto-approve for social/media use. Everything else gets routed through legal/compliance without your involvement.
Customer Support Leaders
Negative reviews auto-trigger approval chains ensuring managers actually review support interactions. Approval thresholds escalate issues hitting specific metrics (like 3+ mentions of "wait time").
Operations Nerds
Connect NiceJob data to procurement approvals. Rave review about a subcontractor? Auto-start vendor approval process. Complaint about materials? Trigger purchase request reviews.
The Unspoken Perks
While we're being honest:
Audit Trails That Don't Suck: Every approved/denied action in ApproveThis timestamps and records the reason. No more "Who approved this?" panic during compliance checks.
Client Facing Without the Awkward: External approvers get email links to approve/reject without needing NiceJob logins. Maintain professionalism without license headaches.
Scale Without the Chaos: Adding new locations/service lines? Clone approval workflows in ApproveThis with location-specific approvers. NiceJob data auto-routes based on tags/categories.
Common "Yeah Buts" Addressed
"We Have Custom Review Criteria": ApproveThis' calculated fields can process NiceJob data points (star rating, keywords, service tags) to trigger different approval paths automatically.
"Our Approvers Are Technophobic": Email-based approvals mean they can click Approve/Reject without logging into anything. Reminders auto-nudge slowpokes.
"What If Someone Leaves?": Vacation delegation in ApproveThis temporarily reassigns approval authority. No more chasing ex-employees to sign off on stuff.
Getting Started Without the BS
This isn't "rip and replace" software. Start small:
1. Pick one review type (negative, 5-star, mentions specific service)
2. Build a single approval workflow around it
3. Let it run for 2 weeks
4. Check ApproveThis' analytics for bottlenecks
5. Expand to other use cases
Register for ApproveThis and connect your NiceJob account in under 10 minutes. Or schedule a demo to see how other review-driven companies cut approval time by 60%+.
Final Reality Check
If you're manually handling review approvals or letting them pile up in someone's inbox, you're leaving money on the table. Negative reviews get cold, positive ones lose momentum, and compliance risks creep in. This integration isn't about tech – it's about making sure the work happening in NiceJob actually moves the needle.
Integrate with NiceJob Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for NiceJob
Suggested workflows (and their Zapier components) for NiceJob
Initiate an approval request for updated reviews in ApproveThis
Automate your review validation process by initiating an approval request in ApproveThis whenever a new review is submitted or an existing one is updated on NiceJob. This ensures all important feedback is acknowledged systematically and approved for further business actions.
Zapier Components

Trigger
Review Created or Updated
Triggers when a new review is created or an existing review is updated.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update NiceJob people when new approvals are requested
Streamline your contact management by updating or creating person profiles in NiceJob whenever a new approval request is registered in ApproveThis. Maintain your customer database accurately with the latest approval-driven contact actions.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create or Update Person
Creates a new Person or updates an exisitng person with the given email.
Generate approval requests for updated persons in ApproveThis
Easily generate approval requests in ApproveThis every time a person's details are updated or added in NiceJob. This automation helps in maintaining accurate and approved records of customer data effectively.
Zapier Components

Trigger
Person Created or Updated
Triggers when a new person is created or an existing person is updated.
Action
Create Request
Creates a new request, probably with input from previous steps.
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