Skip to content
Virtuous CRM Integration

ApproveThis manages your Virtuous CRM Integration approvals.

April 17, 2025

Integration Category: Crm Fundraising

When Donor Management Meets Approval Muscle

Let's be real: nonprofit teams have better things to do than chase signatures. Between managing donor relationships in Virtuous CRM and getting internal approvals for everything from gift processing to new outreach campaigns, your team's time gets shredded faster than a "thank you" letter draft.

That's where connecting ApproveThis to Virtuous CRM via Zapier changes the game. We're talking about turning approval bottlenecks into automated handshakes between systems - without making your volunteers learn new software.

Why This Combo Works for Growing Nonprofits

Virtuous CRM handles the donor love - tracking gifts, managing campaigns, and nurturing relationships. ApproveThis handles the internal politics - routing requests, enforcing approval chains, and keeping decisions moving. Together through Zapier, they create closed-loop processes where:

  • Donor actions in Virtuous trigger approval workflows
  • Approval decisions update donor records automatically

The kicker? Approvers only need email access - no extra Virtuous licenses required. Perfect for board members, external partners, or part-time staff who shouldn't cost you $100/month just to click "approve."

Four Ways This Integration Actually Gets Used

1. Auto-Create Donor Profiles When Approvals Start

The scenario: Your program team wants to launch a new community initiative requiring executive approval. Every time they submit a request, you need to create a temporary donor profile in Virtuous to track potential funding sources.

The fix: Zapier watches for new ApproveThis requests → auto-creates Virtuous contacts with proposal details. Now development teams can start researching funders before the request even gets approved.

2. Instant Approvals for Emergency Funding Requests

The pain: Disaster relief orgs can't wait 3 days for budget approvals when $10k gifts come in overnight. But finance teams hate being woken at 2AM.

The play: Set approval thresholds in ApproveThis - anything under $15k auto-approves with morning notifications. Major gifts trigger escalation workflows to board members via email. All decisions sync back to Virtuous gift records automatically.

3. Keep Donor Records Fresh Without Data Entry

The problem: Your volunteer coordinator approves new mentorship matches, but nobody updates Virtuous contacts with "active volunteer" status. Development misses prime outreach opportunities.

The solution: When ApproveThis OKs a volunteer match, Zapier pings Virtuous to tag the donor record and trigger a personalized nurture sequence. Zero human data entry.

4. Audit-Proof Grant Approvals

The reality: Foundations want proof of proper authorization for every expenditure. Your team hates paperwork.

The setup: Every Virtuous grant record gets an auto-generated approval request in ApproveThis. Custom workflows require program + finance + ED sign-offs. Completed approvals attach PDF trails directly to Virtuous records.

Features That Matter for Nonprofit Teams

While the Zapier integration does the heavy lifting, these ApproveThis features specifically help nonprofits:

Approval Groups: Require consensus from entire development committees or sequential sign-offs from regional directors.

Vacation Delegation: Critical when relying on volunteer approvers who might be off building wells in Guatemala.

Calculated Fields: Auto-flag requests that exceed program budgets or donor restrictions pulled from Virtuous data.

Setting This Up Without Losing Your Mind

Here's the no-BS guide:

  1. Connect both apps to Zapier (15 minutes max)
  2. Pick your trigger: "New Virtuous Gift" or "Form Submission" work best
  3. Map key fields: Donor ID, Amount, Program Code
  4. Set approval rules: Thresholds, required approvers, SLA deadlines
  5. Test with a $1 test donation

Pro tip: Use ApproveThis' conditional logic to route $100+ donations to development directors while auto-approving small recurring gifts.

Who Actually Benefits Here?

Development Teams

Stop losing major gift opportunities because accounting sat on a budget approval. Auto-route approval requests based on donor tier pulled from Virtuous.

Finance Departments

Finally get compliant approval trails for audits without paper chasing. All approvals sync back to Virtuous with timestamps and comments.

Program Managers

Launch new initiatives faster by embedding approval workflows into existing Virtuous project records. No more separate spreadsheets.

The Nonprofit Approval Matrix

Still not convinced? Let's break down common scenarios:

Event Sponsorships:
Virtuous tracks sponsor leads → ApproveThis handles contract approvals → Auto-update sponsor records with contract status.

Donor Privacy Requests:
GDPR removal request in Virtuous → Auto-route to legal team via ApproveThis → Sync approval to suppress communications.

Volunteer Onboarding:
Virtuous profile created → Background check approval workflow → Auto-enroll in training once approved.

Why This Isn't Just Another Integration

Most CRMs bolt on basic approval features. Virtuous + ApproveThis through Zapier creates adaptive workflows that understand nonprofit operations:

- Auto-escalate lapsed donor reactivation offers to ED after 48 hours
- Require dual approval for restricted fund allocations
- Embed approval SLAs directly in donor touchpoint plans

It's about closing the loop between donor actions and internal processes.

Getting Started Without the Committee Meetings

Look, we know nonprofits move at two speeds: "grant deadline panic" and "board decision paralysis." Here's how to avoid both:

1. Pick one high-friction approval process (gift processing, volunteer clearances, etc.)
2. Map your current steps - be honest about where things stall
3. Book a 20-minute ApproveThis demo to build the workflow live

Pro tip: Start with automatic receipt approvals for donations under $250. Instant win that cuts 75% of approval emails.

Time to Kill Approval Gridlock

Nonprofits running Virtuous CRM with 50-5,000 people can't afford manual approvals. Every delayed decision risks donor relationships and mission impact.

ApproveThis isn't another SaaS toy - it's your insurance policy against process paralysis. With the Zapier integration, you're embedding approval discipline directly into existing donor workflows.

Book a 15-minute demo to see how 50+ nonprofits automated approvals last quarter. Or start a free trial and connect your first Virtuous workflow in 37 minutes flat.

Because frankly, your cause matters too much to wait on another "per my last email" follow-up.

🥳

Integrate with Virtuous CRM Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

Learn More

Best Approval Workflows for Virtuous CRM

Suggested workflows (and their Zapier components) for Virtuous CRM

Create contacts for new approval requests in Virtuous CRM

Efficient fundraising often starts with quick response times. With this automation, streamline your creation of new contacts whenever a new approval request is received. This ensures consistent communication right from the start, letting your team focus on relationship building.

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Virtuous CRM Logo

Action

Create Contact

Creates a contact.

Initiate approval requests for new form submissions via ApproveThis

Speed up your approval workflows by automatically initiating new requests for every new form submission received. This connection shortens the time from form completion to request initiation, allowing your team to handle approvals more efficiently.

Zapier Components

Virtuous CRM Logo

Trigger

New Form Submission

Triggers on a new form submission.

Action

Create Request

Creates a new request, probably with input from previous steps.

Update contacts when approval requests are completed in Virtuous CRM

Keep your donor information up-to-date by automatically updating contact records in Virtuous CRM whenever an approval request is completed. This ensures that your team's interactions are based on the most current information, improving relationship management and communication accuracy.

Zapier Components

Trigger

A Request Is Approved/Denied

Triggers when a request is approved or denied.

Virtuous CRM Logo

Action

Update Contact

Updates a contact

Create approval requests for new or updated gifts via ApproveThis

Ensure all gifts go through the proper approval channels by generating approval requests for each new or updated gift in Virtuous CRM. This setup aids in maintaining compliance and securing authorization for each donation in a seamless manner.

Zapier Components

Virtuous CRM Logo

Trigger

New or Updated Gift

Triggers when a gift is created and/or updated.

Action

Create Request

Creates a new request, probably with input from previous steps.