
ApproveThis manages your FlippingBook Integration approvals.
April 17, 2025
Integration Category: Documents
When Approval Meets Flipbooks
Let’s be real – nobody gets excited about approval processes. But everyone gets excited about eliminating bottlenecks. That’s where pairing ApproveThis with FlippingBook stops being about software and starts being about saving your team from death-by-PDF-email-chains. Think of it as giving your documents a fast pass through corporate red tape.
Why This Combo Works
FlippingBook turns static PDFs into trackable, interactive experiences. ApproveThis turns “Hey, can you review this?” into a process that doesn’t make people want to quit their jobs. Together, they handle the two biggest headaches in document workflows:
- Version control hell: No more “I thought Susan approved the Q3 report?” emails
- Analytics black holes: Know exactly who saw what, when, and whether they actually opened it
Real Teams Using This Right Now
Marketing Teams: Launch Faster, Panic Less
Your new product flipbook needs legal, compliance, and the CMO’s sign-off. Without this integration, that’s 3 separate email threads, 14 calendar invites, and a 50% chance someone reviews the wrong PDF version. Connect the apps through Zapier, and suddenly:
1. New FlippingBook created → Auto-sends to ApproveThis
2. Legal gets an email approval link (no FlippingBook login needed)
3. CMO gets notified only after legal greenlights it
4. Approved? Automatically update the live flipbook’s access settings
Sales Teams: No More “Can You Resend That Proposal?”
Your reps are using FlippingBook for client proposals (smart move). But when they need discount approvals or custom terms, it’s a mess. Connect the apps so:
- Any proposal with “Discount” in title → Triggers approval workflow
- Sales ops approves via email in 2 clicks
- Auto-updates the flipbook’s pricing table before client sees it
Compliance Teams: Audit Trails That Don’t Suck
Regulatory docs need 17 signatures? Cool. Use ApproveThis’ sequential approvals with FlippingBook’s viewer analytics. Now you’ve got proof Jane in Legal saw version 3.2 on 4/15 at 2:47 PM, not just an Outlook receipt that she deleted the email.
Features You’ll Actually Use
This isn’t about checkbox integration – it’s about combining specific tools to solve specific pains:
Approval Thresholds + Flipbook Analytics:
Auto-approve minor copy changes if the flipbook’s already been viewed <100 times. Major revisions? Always require human eyes.
Vacation Delegation + Trackable Links:
CFO out? Approval automatically reroutes to their VP. Bonus: They’ll see which sections the client spent the most time on before deciding.
Calculated Fields + FlippingBook Stats:
Auto-calculate approval urgency based on how many times the doc’s been viewed. High traffic? Prioritize those requests in the dashboard.
Setting This Up Without Losing Your Mind
If you can forward an email, you can build this integration. Here’s the 30-second version:
- Create a Zapier account (free tier works)
- Connect FlippingBook → Choose trigger (new flipbook, link interaction, etc.)
- Connect ApproveThis → Set approval rules (who, order, thresholds)
- Test with a PDF your team actually uses (not lorem ipsum)
Pro tip: Start with one workflow – like client contract approvals. Once that’s running, clone it for other use cases.
Why Your Finance Team Will Care
FlippingBook’s analytics show which proposals get the most engagement. ApproveThis tracks how long approvals take. Combine them in reports to:
- Calculate ROI per document type
- Prove compliance costs per department
- Show execs why speeding up approvals impacts revenue
Common Objections (And How to Shut Them Down)
“We already have DocuSign.”
Cool. DocuSign tells you who signed. This combo tells you who read page 7 before approving, how long they took, and what changed post-approval.
“Our current process works fine.”
Define “works.” If “works” means chasing people over Slack and resending files, sure. This eliminates the chasing part.
When Not to Use This
If your team approves 2 documents a month, keep using email. But if you’re scaling past 50 employees or handling client-facing content, manual processes will crack. This is about fixing leaks before the boat sinks.
What’s Next
Approval tech isn’t sexy. But neither are fire extinguishers – until you need one. The faster you can turn documents into actions (without herding humans), the more time you save for actual work.
Ready to stop being a human router for PDFs? Register for ApproveThis or grab a demo. We’ll even help you build the first FlippingBook integration – no “submit a ticket” nonsense.
Integrate with FlippingBook Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for FlippingBook
Suggested workflows (and their Zapier components) for FlippingBook
Request approval for new FlippingBook flipbooks
Ensure every new flipbook created is reviewed and approved quickly. This integration sets up an approval process through ApproveThis whenever a new FlippingBook flipbook is generated, streamlining your content review process.
Zapier Components

Trigger
New Flipbook
Triggers when a new flipbook is created.
Action
Create Request
Creates a new request, with input from previous steps.
Create FlippingBook flipbooks for new approval requests
Minimize the delay between content approval and publication. As soon as a new approval request is initiated in ApproveThis, a corresponding flipbook is created in FlippingBook, ensuring seamless content availability.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Flipbook
Creates a new flipbook from a PDF file of up to 100 MB.
Request approvals for trackable link interactions
Keep track of and manage content interactions. Whenever there is an interaction with a FlippingBook trackable link, generate a request for insights or actions via ApproveThis to ensure timely follow-ups or adjustments.
Zapier Components

Trigger
New Trackable Link Event
Triggers when there are any interactions with a trackable link.
Action
Create Request
Creates a new request, with input from previous steps.
Customize FlippingBook flipbooks on approval outcomes
Tie approvals to immediate content customization. When a request is approved or denied on ApproveThis, customize the corresponding flipbook in FlippingBook to ensure fast compliance with decisions.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Customize Flipbook
Applies custom settings to an existing flipbook.
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