
ApproveThis manages your Cloudpress Integration approvals.
April 17, 2025
Integration Category: Documents
Why Combine ApproveThis and Cloudpress?
Businesses that manage content at scale face two critical challenges: ensuring timely approvals and maintaining seamless document workflows. ApproveThis (an approval automation platform) and Cloudpress (a tool for exporting Google Docs/Notion to CMS) solve these problems individually—but together, they create a powerful system for teams that need both control and speed.
ApproveThis brings structure to decision-making with customizable workflows, automated reminders, and real-time tracking. Cloudpress removes manual effort from content distribution by automating exports, conversions, and CMS updates. When connected via Zapier, these platforms eliminate bottlenecks in content review cycles while maintaining compliance. Marketing teams get campaigns live faster. Legal teams secure sign-offs without chasing emails. Executives gain visibility into approval bottlenecks.
Key Business Benefits
This integration isn’t just about moving data between apps—it’s about aligning teams. For example:
- Reduce Content Delays: Automatically route exported documents for approval before they go live.
- Enforce Compliance: Ensure every CMS update or contract export has a documented approval trail.
Approvers don’t need Cloudpress licenses to review requests, making it ideal for external clients or cross-departmental collaboration. A marketing director can approve a blog post via email without logging into Cloudpress, while a legal partner reviews contracts through the same system.
Real-World Use Cases
1. Secure Document Distribution
Template: When a document is exported in Cloudpress, create an approval request in ApproveThis.
A financial services firm uses this to prevent unauthorized disclosures. After exporting a client report from Google Docs via Cloudpress, ApproveThis automatically routes it to compliance officers. Only approved documents are shared with clients. Approval thresholds ensure low-risk updates are auto-approved, while high-value reports require manual review.
2. Automated Content Publishing
Template: Export Google Docs after approvals in ApproveThis.
A media company streamlines article publishing. Writers submit drafts in Google Docs, which trigger ApproveThis workflows for editors. Once approved, Cloudpress automatically exports the final version to their CMS. Editors use vacation delegation to avoid delays—if the lead editor is out, requests reroute to their deputy.
3. Rapid Format Conversions
Template: Convert Google Docs to Markdown when new requests arrive.
A tech startup accelerates developer documentation. New API specs in Google Docs trigger ApproveThis requests to engineering leads. Once approved, Cloudpress converts the doc to Markdown and pushes it to GitHub. Real-time tracking in ApproveThis lets project managers monitor pending reviews without switching tools.
Setup in 4 Steps
Using Zapier, connect ApproveThis and Cloudpress without coding:
- Create a Zapier account (if new) or log in.
- Choose a trigger from Cloudpress (e.g., “Document Exported”) or ApproveThis (“Request Approved”).
- Select an action in the other app (e.g., “Create Request” in ApproveThis).
- Map fields (like document IDs or approver emails) and test the workflow.
For complex workflows, use ApproveThis’ conditional logic. Example: Route contracts above $50K to legal teams using calculated fields, while minor edits go straight to CMS.
Team-Specific Advantages
Marketing Teams
Speed up campaign launches by tying Cloudpress exports to approval chains. A social media manager exports a press release via Cloudpress, which triggers an ApproveThis workflow for CMO review. Email-based approvals let executives sign off during commutes, while real-time dashboards show which assets are pending.
Legal & Compliance
Automate contract workflows. When Cloudpress exports an NDA from Notion, ApproveThis routes it to external counsel. Approval groups ensure two partners sign off, and all decisions log into an audit trail. No more missed versions—rejected contracts auto-update in Notion with reviewer comments.
Operations
Centralize process control. ApproveThis’ thresholds auto-approve routine CMS updates (e.g., blog typos), freeing ops teams to focus on high-stakes changes. If Cloudpress exports a policy doc, ApproveThis escalates it to department heads based on predefined rules.
Critical Features That Enhance the Integration
ApproveThis adds flexibility to Cloudpress workflows:
- Approval Thresholds: Auto-approve CMS updates under $1K, but require CFO sign-off for budget-impacting changes.
- Vacation Delegation: Prevent bottlenecks by automatically rerouting requests when approvers are OOO.
- Calculated Fields: Determine approval paths dynamically—for example, routing contracts to regional leads based on client location.
Cloudpress complements this with precise formatting controls. Convert approved docs to CMS-ready HTML, apply brand styles automatically, or maintain version histories in Notion.
Getting Started
To implement these workflows:
- Sign up for ApproveThis and Cloudpress.
- Connect both to Zapier (Cloudpress requires a paid plan for integrations).
- Build your first Zap using the templates above, or schedule a demo for custom setups.
For teams new to automation, start with a single workflow—like approving blog exports—then expand to contracts, product specs, or regulatory filings.
Final Thoughts
ApproveThis and Cloudpress solve a universal problem: content moves faster than approvals. By connecting them, businesses remove friction between creation and publication. Legal teams regain control without slowing down marketers. Executives see where delays occur. And approvers—whether internal or external—get a unified process that works via email, dashboards, or their existing tools.
Ready to streamline your workflows? Register for ApproveThis or explore Cloudpress to start automating approvals today.
Integrate with Cloudpress Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Cloudpress
Suggested workflows (and their Zapier components) for Cloudpress
Create approval requests for new exported documents
When a document is exported from Cloudpress, create a corresponding approval request in ApproveThis to manage document distribution and review. This automation streamlines approval workflows and ensures compliance.
Zapier Components

Trigger
Document Exported
Triggered when a document is exported
Action
Create Request
Creates a new request, probably with input from previous steps.
Export google docs for approved requests
When an approval request is completed in ApproveThis, automatically export the related Google Doc from Cloudpress to maintain secure records and document integrity. *Note: Ensure document identifiers are correctly mapped between systems.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Export Google Doc
Exports a Google Doc
Convert google docs to markdown for new approvals
When a new approval request is received in ApproveThis, automatically convert a Google Doc into markdown format via Cloudpress to expedite content sharing and collaboration. *Note: Verify conversion settings to ensure proper formatting.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Convert Google Doc to Markdown
Converts a Google Doc to Markdown