
ApproveThis manages your ChatBotWorld Integration approvals.
April 17, 2025
Integration Category: It Operations
When Chatbots Meet Approval Bots
Let’s cut through the hype: ChatBotWorld helps you talk to customers, ApproveThis helps you stop talking to colleagues about approvals. Together through Zapier? They turn “Hey, can someone check this?” into “It’s already handled.” We’re talking about connecting the tool that manages external conversations with the system that tames internal decision chaos. For companies scaling between 50-5k employees, this isn’t just nice-to-have – it’s how you avoid becoming a bureaucratic dumpster fire.
What This Duo Actually Does
ChatBotWorld’s AI chatbots handle customer interactions 24/7. ApproveThis handles the “we need three people to sign off on this” junk. The magic happens when chatbot conversations automatically trigger approval processes, and approval decisions automatically update customer records. No more switching tabs. No more CC’ing the entire company. Just actual workflow automation that doesn’t require an IT degree to set up.
Real Uses for Real Companies
1. Sales Teams: No More Lead Limbo
Here’s how a 200-person SaaS company uses this: When ChatBotWorld qualifies a high-value lead requesting a demo, ApproveThis instantly pings the sales director via email. They approve/deny right from their inbox – no logging into yet another system. Approved? The lead gets calendared. Denied? The bot sends a polite exit message. All before the sales rep finishes their coffee.
2. Support Teams: Escalate Without the Headache
Customer sends a pissed-off WhatsApp message via your chatbot? The integration can: - Flag it for manager approval if certain keywords pop up - Auto-route refund requests to finance - Update the customer’s profile with “requires VIP handling” once approved All while keeping angry customers from realizing there are actual humans involved.
3. Marketing Teams: Campaigns That Don’t Get Stuck in Draft
Imagine your chatbot collects UGC content for a social campaign. Instead of Slack-begging designers and legal to review, ApproveThis routes each submission through a sequential approval chain: Creative lead → Compliance → VP. Only fully-approved content gets auto-published. Rejected? The contributor gets a bot message explaining why. No awkward follow-up calls needed.
Setting This Up Without Losing Your Mind
Through Zapier, it’s a three-step tango: 1. Pick your trigger in ChatBotWorld (new lead, message, etc.) 2. Choose the ApproveThis action (create request, update contact) 3. Test it with real data – we’re partial to using ridiculous placeholder text to spot errors The whole thing takes 15 minutes if you’re not overcomplicating it. Need the technical play-by-play? Zapier’s docs have you covered.
Why This Isn’t Just Another Integration
ApproveThis brings the heavy artillery most teams ignore: - Approval thresholds that auto-approve small expenses but escalate big ones - Vacation routing so Jill’s PTO doesn’t block the entire procurement team - Calculated fields that change approval paths based on deal size or risk level All accessible to approvers via email – critical when working with clients or contractors who shouldn’t have full system access.
Who Actually Benefits
- Mid-market retailers: Approve flash sale prices triggered by chatbot demand spikes - Healthcare providers: Route patient data requests through compliance before chatbots share records - Manufacturing: Let chatbots collect equipment repair requests, auto-route approvals based on cost The pattern’s clear: Anywhere customer conversations require internal checks, this combo cuts the back-office nonsense.
Bottom Line
If your approval processes still look like a game of broken telephone between systems, you’re leaving speed and accountability on the table. ChatBotWorld handles the customer-facing chaos, ApproveThis handles the internal red tape. Together via Zapier? It’s how grown-up companies scale decision-making without drowning in meetings.
Ready to stop being the approval bottleneck? Get Started with ApproveThis or schedule a no-BS demo. Your future self (and annoyed colleagues) will thank you.
Integrate with ChatBotWorld Integration and get 90 days of ApproveThis for free.
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Best Approval Workflows for ChatBotWorld
Suggested workflows (and their Zapier components) for ChatBotWorld
Create approval requests for new chatbot leads
When a new contact is created in ChatBotWorld, this integration automatically sends an approval request via ApproveThis. It ensures that new leads are verified before follow-up actions occur. *Note: Configure your approval criteria as needed.*
Zapier Components

Trigger
New Contact Created
Triggers when a new contact or lead is created in ChatBotWorld.
Action
Create Request
Creates a new request, probably with input from previous steps.
Send session messages for new approval requests
When a new approval request is received via ApproveThis, this integration sends a session message in ChatBotWorld to update the contact. It automates communication for approval events. *Note: Be sure to customize the session message content.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Send Session Message
Sends a session message.
Create approval requests for new WhatsApp messages
When a new WhatsApp message arrives in ChatBotWorld, this integration creates an approval request in ApproveThis to validate message content before further processing. It ensures that customer communications are moderated efficiently. *Note: Verify your messaging guidelines in the approval process.*
Zapier Components

Trigger
New Incoming Message
Triggers when there is a new incoming message.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update contact attributes for completed approvals
When an approval decision is completed in ApproveThis, this integration updates contact attributes in ChatBotWorld to reflect the outcome. It streamlines post-approval data synchronization. *Note: Ensure mapping between approval statuses and contact fields is correctly configured.*
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Update Contact Attributes
Updates user-specific custom attributes of a contact.
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