
ApproveThis manages your Loanzify Integration approvals.
April 17, 2025
Integration Category: Marketing Automation
Accelerate Loan Management with ApproveThis + Loanzify Automation
When Approval Meets Action
Loan processors and financial teams face a critical challenge: balancing speed with compliance. Loanzify's digital POS platform excels at structuring loan workflows, while ApproveThis brings surgical precision to decision-making processes. Together through Zapier, these platforms create closed-loop automation that eliminates bottlenecks in loan origination, client onboarding, and risk management.
Strategic Synergy for Financial Operations
Loanzify's strength lies in managing complex loan scenarios - from mortgage applications to commercial credit lines. ApproveThis complements this by adding configurable governance layers. Where Loanzify tracks client data and loan terms, ApproveThis ensures every dollar commitment, exception case, or policy override receives proper scrutiny. This combination is particularly powerful for:
- Regional banks needing multi-departmental loan reviews
- Fintechs scaling automated underwriting with human oversight gates
License Efficiency Matters
ApproveThis eliminates a common friction point: external approvers needing system access. Credit committee members, external auditors, or C-suite executives can review and approve loan exceptions directly via email without requiring Loanzify licenses. This maintains compliance trails while reducing software costs.
Three Operational Blueprints
1. Lead-to-Approval Synchronization
When Loanzify detects a new high-value mortgage lead ($1M+ applications, for example), ApproveThis can trigger tiered approvals based on lending officer authority levels. A regional credit union might use calculated fields to automatically route jumbo loan requests to their central underwriting team while keeping standard applications local.
2. Approval-to-Funding Automation
Upon final credit approval in ApproveThis, Loanzify can instantiate loan documentation workflows. A equipment financing company could configure this to auto-generate master lease agreements only after both credit and legal teams approve deal terms through separate ApproveThis workflows.
3. Compliance Checkpoints
For loans requiring regulatory validation (HELOCs in regulated states, for instance), ApproveThis can mandate dual approvals with reason code documentation before Loanzify progresses the application. This creates audit-ready records while maintaining processing velocity.
Team-Specific Advantages
Underwriting Teams
ApproveThis' approval thresholds allow automatic approval routing based on LTV ratios or DSCR calculations pulled from Loanzify data. Senior underwriters only see exceptions, not every application.
Sales Teams
Loan officers receive real-time email notifications when approvals complete, letting them immediately schedule client signings through Loanzify's CRM features without manual status checks.
Risk Management
ApproveThis' audit trails integrate with Loanzify's historical data, creating unified compliance records for internal audits or regulatory examinations.
Technical Integration Made Simple
Connecting Loanzify and ApproveThis requires no coding through Zapier. Key steps:
- Create Zapier account at zapier.com
- Choose Loanzify trigger (new lead, loan created, etc.)
- Set ApproveThis action (create request or post-decision update)
- Map data fields between systems (loan amount → approval threshold)
Most implementations go live in under 45 minutes. Approval groups, conditional routing, and email notifications work immediately after connection.
Beyond Basic Approvals
ApproveThis adds nuanced control to Loanzify workflows:
- Vacation Delegation: Automatically reassign SBA loan approvals during underwriter PTO
- Consensus Routing: Require 3/5 committee members to approve commercial real estate exceptions
- Dynamic Calculations: Auto-approve rate exceptions within predefined margin limits
Real-World Impact Scenarios
Community Bank Mortgage Processing
A Midwestern bank reduced loan approval cycles from 11 days to 72 hours by connecting Loanzify applications to ApproveThis' parallel approval workflows. Loan officers now trigger FHA case number assignments immediately upon internal approval completion.
Equipment Leasing Firm
By setting approval thresholds in ApproveThis based on Loanzify's asset depreciation models, a national lessor eliminated $240K in annual over-exposure risk while maintaining same-day quote approvals.
Getting Started
Financial institutions can't afford disjointed systems. The Loanzify-ApproveThis integration through Zapier creates a cohesive environment where automated workflows respect organizational guardrails. Implementation requires no IT involvement - operations managers typically lead integration projects.
Begin with a single high-impact workflow:
- Identify a recurring approval bottleneck (e.g., rate exception requests)
- Map current Loanzify data points to ApproveThis' conditional logic
- Build and test the Zap over 2-3 live transactions
Most teams see ROI within 30 days through reduced follow-up emails and faster cycle times. ApproveThis offers free workflow consultations to Loanzify customers, ensuring technical alignment with your specific loan products.
Your Next Move
The difference between good and great in financial services often comes down to operational tempo. By combining Loanzify's loan management depth with ApproveThis' approval rigor, teams gain both speed and control. External partners stay informed without software access, compliance teams get built-in audit trails, and sales teams close deals faster with real-time status visibility.
Ready to transform approvals from speed bumps into catalysts? Start your ApproveThis trial or explore Loanzify integration options today. For customized workflow demos, book a cross-platform walkthrough with our financial services specialists.
Integrate with Loanzify Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Loanzify
Suggested workflows (and their Zapier components) for Loanzify
Create approval requests in ApproveThis for new Loanzify leads
When new leads are generated in Loanzify, instantly create an approval request in ApproveThis. This automation ensures each lead is evaluated properly, streamlining your pipeline and enhancing lead management efficiency.
Zapier Components

Trigger
New Lead
Triggers when a form is submitted from LHP3
Action
Create Request
Creates a new request, probably with input from previous steps.
Create new loans in Loanzify when approvals are completed in ApproveThis
Once an approval request is processed in ApproveThis, this integration allows you to automatically create a corresponding loan in Loanzify. Streamline your workflow by easily turning approvals into actionable outcomes.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Create Loanzify Loan
Creates a new loan in your Loanzify pipeline.
Initiate approval requests in ApproveThis for new loans in Loanzify
Every time a new loan is created in Loanzify, this automation sends a request to ApproveThis for workflow approvals. By scrupulously managing loan progression, this ensures compliance and swift decision making.
Zapier Components

Trigger
New Loan Created
Triggers when a new loan is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
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